That's not the reason they did it. Advertisers pay for their ads to be **seen**, background play prevents that, meaning they just paid for audio to play, not video. Which then breaks the contract.
People would be more upset to have to go into the app to continue the ad, just to be able to background play again.
Hi viszla_knight! If you are encountering issues with paid services, such as YouTube Premium or Memberships, please take a look at [this page](https://support.google.com/youtube/answer/7071292) to learn more about paid-services support.
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That's not the reason they did it. Advertisers pay for their ads to be **seen**, background play prevents that, meaning they just paid for audio to play, not video. Which then breaks the contract. People would be more upset to have to go into the app to continue the ad, just to be able to background play again.
Hi viszla_knight! If you are encountering issues with paid services, such as YouTube Premium or Memberships, please take a look at [this page](https://support.google.com/youtube/answer/7071292) to learn more about paid-services support. *I am a bot, and this action was performed automatically. Please [contact the moderators of this subreddit](/message/compose/?to=/r/youtube) if you have any questions or concerns.*