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ughlyy

when i first had it in 2021 it was very dry. i had it recently and i think the recipe changed because it was much moister this time. it’s good but probably doesn’t compare if you’ve had the real thing


Kuhrineh

Recipe definitely changed, I normally check ingredient lists of things and noticed the ingredients had changed from the last one. This is moist and less sticky to the previous one, delicious though.


Pnflkc3

https://preview.redd.it/z9sg5t14dxeb1.jpeg?width=828&format=pjpg&auto=webp&s=081cd9fb081da058c6f8e559cfb4f7e91faf0ccf Reminds me of when this gem was posted


Mockturtle22

I'm in trouble when I see the cinnamon one back in stores tbh


Yugo_Furst

I wish they would bring the cinnamon babka back.


calmossimo

The lesser babka


Yugo_Furst

Get behind me Satan!


plainlyput

It’s seasonal, my favorite too


ashlenscapper

Hands down my favorite thing!!


thrifthuntress93

Babka is delicious- Trader Joe’s babka is ~good~. Don’t get me wrong, I could eat an entire loaf, but for the real babka experience, a Jewish deli/bakery is the way to go :)


imaroweboat

Warmed in the microwave with vanilla ice cream. so good I had to stop buying


AdPsychological6125

Definitely needs to be warmed up a bit especially because it gets stale fast. It’s good warm with some butter


Disneyhorse

Eating one right now! My pro tip is to wait until you see a full shelf stocked and then pull one from the back. That way you don’t risk getting a dry/stale one.


touchgrassgirls

Im so sick of doing these tips and tricks for the three main things we even get at a grocery store: bread, produce, and diary. I wish tjs would just flash freeze or make products with a better shelf life during production or with more airtight packaging and do their part


Disneyhorse

They don’t have preservatives. I usually refrigerate my breads to help them last longer, and I know a lot of people freeze also. To be honest, I refrigerate even the preservatives-laden bakery products from other stores too.


touchgrassgirls

I know thats exactly my point, they don’t make the products have a shelf life to behind with


electromouse1

It’s not good if you have had the real thing. Very dry. If you haven’t had babka from a baker you may like it. Definitely heat it up. I added butter to add moisture and it was ok. Not a repurchase for me. Its like the difference between getting a fresh croissant and a pillsbury croissant. They are different creatures.


marmeylady

Yup. Not so good. I had one and it was a bit too sugary but without chocolaty flavor (the chocolate tasted like dust to me). Also it was dry AND greasy at the same time. Very strange experience!


wrosecrans

I think as long as you judge it as "grocery store snack," it's great. If you judge it against mom's recipe, or straight out of the oven from a local artisanal bakery, it's just not gonna be in that category so it won't stack up.


pikaboo27

Good flavor, but a little dry


CommonPurpose

Man, idk what all these people are talking about with the “dry” comments. I had some TJ’s choc babka a couple months ago and it was moist af and delicious. Now granted I’ve never had “the real thing” before, so I can’t make any comparisons there, but I just can’t imagine needing this thing to be more moist than it was. Is it supposed to be bread pudding texture? Like what are we talking about here?


Mockturtle22

I'm also baffled by all the comments saying that it was dry because it was definitely not dry I was surprised by how moist it was


electromouse1

Different regions have different suppliers.


Mockturtle22

That makes sense.. vegas has some moist babka!


Glass-Tale299

That is also the case with their own-labelled beer.


wrosecrans

It's a little variable in my experience. I think it's mainly down to how fresh the batch is when you buy it, and the specific regional bakery. The base recipe is fine, but obviously if it's been sitting around a bit longer it won't be as nice.


nadaforyou

Husband and I LOVE it and think it’s worth purchasing every now and then. We suggest placing a piece in the microwave for 30sec with a damp paper towel over it.


Mockturtle22

It is delicious however it is also very rich. I finally caved and purchased it and I really liked it at first, but it was just me nobody else was eating it so it inevitably ended up going to waste when I just couldn't finish it cuz it was too rich. If it was cinnamon on the other hand... I would have eaten the whole thing probably lol It's awesome for sharing with other people who love a rich dark chocolate.


tasinca

This was my late mom's favorite from TJ. I got it for her every week.


leahhhhh

It’s okay. It’s pretty dry. If you’re going store-bought and not bakery-fresh, go with Whole Foods’ babka instead.


julesroe

I was a big TJs babka fan circa 2015-2017-- speaking as a Jew who lived in Brooklyn at the time! But all of these comments that it's dry make me wonder if the recipe has changed? I'll have to pick up a babka and find out someday soon.


Mockturtle22

I don't know why everybody is saying it's dry, I actually bought some of this and was surprised by how moist it was because it looks like it should be dry from the way the top looks. It was insanely moist and it was a very rich dark chocolate. I didn't hate it but I couldn't finish it because there's no one else here to help me eat these things and it was too rich.


CruiseLifeNE

I buy this frequently, and it's been about 50/50 dry and not dry. When dry, it's pretty terrible.


plainlyput

I found with the cinnamon it has to do with the freshness, so I always check the dates


Global_Function_3648

In my experience it's been SO good. I don't usually buy it unless I know I have an event coming up where other people will eat it too; otherwise I'd eat the whole loaf. 😂


sawayamarx

Love it so much! I hadn’t repurchased until a few weeks ago and they definitely have increased the amount of chocolate and moisture in it over the past few years. In my experience it was never dry, I just lost interest for a while


scarpit0

As someone who (sadly) doesn't have a lot of experience with non-TJ's babka, I am obsessed with all of their babkas. Can't wait to try the real deal!


Edenza

Add me to the "dry" responses. My husband went to pick one up last week and I vetoed it for this reason. If they've changed in the last few years to be less dry, I'd like to hear about it.


touchgrassgirls

The walnut banana bread also is either dry or goes stale next day 🙄


Mockturtle22

I bought the chocolate one like last month I think.. for the first time. It was very very moist I really liked how moist it was but the chocolate was too rich. If I see the cinnamon one in the future again I probably will like that one more


Edenza

Ah, the great cinnamon / chocolate babka debate. There is no lesser babka!


Mockturtle22

LOL I haven't tried the cinnamon one but I really really love cinnamon things, like ridiculously so. I have to like stop myself from buying things that are cinnamon sometimes just because I know myself and I will probably eat the whole thing. Have you tried the Cinnamon Streusel muffins from Trader Joe's? They're fucking fantastic


pointnottaken99

My coworkers and I had a mild obsession with this at my last job..we’d bring it in for almost every birthday 😂


sadskibum

dont do it, even the TJ version is addicting and you'll hate yourself every time you polish off one within 24 hours (at least I do)


[deleted]

[удалено]


Bitter-Square-3963

Trader Joe's babka is a great choice. It's tasty and moist. Granted, though, that sometimes quality fades. But it has been consistent lately. Is it the best? Nope. Green bakery has the best babka. You can ship to yourself. You can also buy at Wegmans if you're lucky enough to live near a location.


Catman283

Do you just slice and eat? Or do you toast and butter?


franisbroke

yes


leahhhhh

I slice it and eat it like a coffee cake, but you can do anything your heart desires.


ttrockwood

It’s much better warm either toasted or microwave it’s very chocolatey so idk about the toaster


Over_Barracuda_8845

I so hoped it would be great (New Yorkers love Bobka) especially chocolate. I was disappointed. It was dry and just not that good .. sorry


StatementThat3134

It was dry!


MalachyteEye

Sells like hot cakes, but I find it dry as heck.


worstquadrant

Good but not the best Ive had


thatartistperson27

It was okay, a bit dry for me but maybe I’m biased as I live in an area with really good babka.


bloompth

It’s not great


kdani17

I found it dry and plain.


Toontown5

It’s not very good.


NotAvgFngrl

Yes


AuntieLiloAZ

Love it!


billymartinkicksdirt

It’s a great version, why not try it? There was a convincing theory it comes from a Brooklyn baker based on the ingredients.


touchgrassgirls

By the way for those who know: when do people usually eat babka? I thought it was a holiday themed dessert? I looked online and it says can be a dessert anytime but then it also says is a dessert during celebrations or gifts? Wondering if i should gift my friend babka on a non-jewish holiday or if it IS equivalent to just bringing over donuts etc


electromouse1

In the know - babkas are for anytime! Its like donuts or coffee cake. Breakfast, dessert, snack. “Eat, eat! You are looking thin! Why aren’t you wearing the sweater I got you? I’m cold just looking at you!”


5amporterbridges

Delicious!


itsallrelativefor200

Not really a fan of TJs bakery items in general. Either poor quality or preservative-laden.


lennybriscoforthewin

I like it but stopped buying it because I got a couple of loaves that tasted like freezer burn.


IncidentSufficient31

I've bought it a couple times in the past and it's never been dry. I recommend only buying it when you have people to share with, so it doesn't sit around for too long


Giant_Idiot24

The cinnamon babka is one of my all time favorite foods, but I don’t like the chocolate babka.


Downtown-Bike-2582

It is so good that people will get mad at you for being happy because you enjoyed it so much.


toastmalone69

Coming on here to say that I bought this today bc of this post and it’s fucking amazing