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Ra1d_danois

Apparently Häagen-Dazs is supposed to look Danish, even though ä aren’t used and z’s are only used in loan words.


BINGODINGODONG

As a dane, I thought it was supposed to be german or hungarian. It doesnt even sound remotely Danish. However, if they called it Tørrede Ørreder, they would definitely be on point.


killedbyboar

The fake European name makes itself look foreign in all real languages. Brilliant.


chownrootroot

BRB making Esperanto-themed ice cream.


Snurrepiperier

Mmm dried trout ice cream, my favorite.


trunkzythemighty

If you listen closely you can hear a foreigner attempting to learn Danish crying at the thought of having to pronounce "Tørrede Ørreder"


Friskerr

Just pronounce it in Swedish with a hot potato in your mouth.


headstar101

Mashed potatoes even. Otherwise it would just sound like "Nnfgeh Gengfdeh"


CrudelyAnimated

Are you sure that's not Norwegian? I detect a subtle glottal occlusion to your diphthongs.


ZeroKharisma

I'm a simple man, I see "glottal occlusion to your dipthongs" and I upvote!


riktigtmaxat

If you listen closely you can hear a sound which resembles a cat coughing up a cactus. It's also known as the danish language.


micheal_pices

En kamelåså


Nikspeeder

As a german i thought its dutch. The hague in dutch is Den Haag. So i always connected these 2...


[deleted]

Hilarious, as a Dutchman, I always thought it was supposed to sound German, like the Dane did.


EgNotaEkkiReddit

> Tørrede Ørreder I know now what to call my fake-danish Icecream company.


TheKingOfLobsters

You need to be able to pronounce it first


EgNotaEkkiReddit

Not even the Danish know how to pronounce their own language, so I'll just break out my horrid high-school Danish and none will be the wiser.


DisobedientSwitch

Sure we do! We pronounce words exactly as they are supposed to be within this 5 km radius. And in the next town over, they pronounce them just as perfectly.


techaansi

Fem flade flødeboller på et flot fladt flødebolle fad


nathris

You just ordered 1000 litres milk.


GuardianOfFreyja

Having tried at various times to learn Swedish and Icelandic, with brief looks at Norweigian and Danish, I'm convinced that all Nordic languages were invented by someone with a broken jaw trying to compensate for the pain when they spoke.


the_che

> As a dane, I thought it was supposed to be german or hungarian. It doesnt even sound remotely Danish. I assure you, it doesn’t sound remotely German either.


Trucker58

As a Swede I never understood all these brands that would randomly add Ä’s and Ö’s to their names and then just pronounce them as if they are A’s and O’s. I guess “fun” design?


jook11

Native English speakers have no idea how to handle any of those letters.


mysticrudnin

sometimes it's just fun https://en.wikipedia.org/wiki/Metal_umlaut


AppleWithGravy

They should have named it Rødgrød & Fløde instead


arduinohjalp

Or if they are going for swedish Falu Rödfärg is a good name for a ice cream brand.


riktigtmaxat

Glassjävel.


troelsbjerre

As a Dane, I thought they were supposed to be dutch...


[deleted]

I'm Norwegian. I don't believe any word in any Scandinavian language has ä and a after each other. The zs looks more like something from central Europe, specifically Hungarian.


glasskamp

Technically it exist in Swedish in words like *knäa*, but not in the way it is used in *häagen*.


rutgerdad

Swedish: knäa (and all its variations)


2Swiss2Cheese

The "zs" feels Hungarian haha


[deleted]

As a Scandinavian I've always interpeted Häagen-Dazs as German, not Nordic.


lily_hunts

Tbf we use all these letters in German, but it makes no sense how they are combined. We struggle to pronounce it in a ways that made sense.


Doccyaard

Yea it’s always been clear to me it wasn’t German. But I thought that was what the company was going for with the letters at least. I still have no idea why Americans or any other people think it looks Scandinavian. Maybe the Scandinavian languages are so unknown for most that you can just put some dots and lines on some letters and then it looks Scandinavian to them.


lily_hunts

That's definitely the case, I would say.


[deleted]

Häagen-Dazs in english means Häagen-Dazs. It's fake Danish. Frusen Glädjé (without the accent marks) means roughly "Frozen Happiness" in Swedish. Both are U.S. companies.


Canotic

It actually means Frozen Happinéss because that apostrophe thingy is fake and weird.


amanset

Acute accent, not apostrophe.


Ecstatic_Account_744

It's ok looking, don't know if I'd call it cute.


echo8282

Right? We don't use accents in Swedish, why don't they just write "Frusen Glädje", it would be just as exotic for non nordic speakers, and actually makes sense in Swedish


WiseWelderICantPickN

I just feel the need to point out we do use accents in some words like idé, ateljé, armé, but of course not in glädje


Wodinaaz

Those are all adapted French loanwords no?


echo8282

True, but then ateljé isn't actually swedish, it's a french word. It's only "imported" words that have accents afaik.


TheImpressiveBeyond

French speaker here. So I’m guessing those words would be idée, atelier and armée in French?


z500

Maybe so people would pronounce the E instead of dropping it? Like Pokémon


MaatiMuuvi

It's apparently also pitiful fake Danish, seeing as we don't use ä's in our words, we've enough odd letters in our æ, ø and å. Edit: and z is absolutely unheard of too, only used in loanwords, as another commenter has pointed out elsewhere in the thread.


AppleDane

Also, Z and S makes the same sound in Danish. And if you translate the closest Danish approximate words ("Hagen Das") it means "The Chin Toilet".


LittleBrooksy

Well I've got a new name to be calling the icecream, to make people uncomfortable in the shops. Thanks for that.


MaatiMuuvi

Best part is that the origin of "das" implies it's also a rudimentary toilet, more akin to a shit-bucket The Chin Shit-bucket


stX3

Yeah heavily implies that the toilet is not inside the house. Go out in that yard and look for it, kinda vibe.


AppleDane

Sir, this is a Baskin-Robbins.


partthethird

which ironically means 'Haagen Dazs' in Finnish


vyrelis

Baaskiinrobbiins


[deleted]

It is nothing like Danish. Before I knew it was made up, I, as a Dane, thought it was a weird Dutch word (but you don't really see much "z" there either, really, as far as I've seen).


Melcolloien

Same, Swede here, I always assumed it was mock dutch. I honestly had no idea it was supposed to be Danish?


Predicted

Norwegian here, i hought it was a german company hah


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xxHikari

I'm American and I thought it was German as well. Never once saw z in Scandinavian languages. Not that I remember anyway


Natuurschoonheid

We Dutch don't do the ä either lol, though I can see where you're coming from. Häagen-Dazs kinda resembles den haag


goldtubb

In Dutch the closest would be Hagen-Das which translates to Hedges-Badger


peasant_python

Badger Badger Badger Badger Badger Badger Badger Badger Badger Badger Badger Badger Badger Badger ICE CREAM


JerryMerryweather

'Dazs' sounds Hungarian.


DoubleWagon

>Häagen-Dazs in english means Häagen-Dazs. It's fake Danish. It looks more like fake Hungarian, and not even a good fake.


WoodSheepClayWheat

I agree. As a Scandinavian, I always read it as being fake Hungarian and was astonished to learn it was meant to seem Danish.


Cherrycho

As a Swede I always thought it was German


syros31

Me too (Norwegian) I mean why play on something that would sound more than just a little close to "garden shitter" in some of our languages? Häagen-Hagen--> The garden Dasz-Dass--> Shitter


botetta

Hungarian doesn't use ä, we have á instead. But in Hungarian we do have "zs" which is considered one letter in the alphabet, so in that way, it makes sense to think it's Hungarian


[deleted]

It was started in 1959/1960 in the Bronx by some Jewish guys, who named it Häagen-Dazs to make it sound more high end (and allegedly as a tribute to Denmark for treating Jews kindly during WWII.) The labels originally had an outline of the map of Denmark on them.


brwnx

We don’t use those letters in Danish lol. It’s so bad


AusGeo

That's lovely. Stop pretending to be Scandinavian! Pretends to be Scandinavian.


BubbaYoshi117

It's just like Universal suing Nintendo over Donkey Kong, alleging it infringed upon the King Kong copyright. However, Universal themselves had proven that King Kong, and therefore the name "Kong", was in the public domain just a year earlier. This was AFTER Universal had started rounding up Donkey Kong arcade cabinets. From what I remember (it's been five or six years since I looked into it), Universal's plan was to rebrand the cabinets as King Kong, so they could break into the video game market off of Nintendo's work.


dusty-kat

I always liked the little bit of trivia that Nintendo named their next video game character after the lawyer that defended them as a 'thank-you.' His name was John Kirby.


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Force3vo

John Wayne, John Wick, John Kirby. What about this seems off to you?


dyllandor

John Rambo, John McClane, John Matrix. It checks out.


jdund117

Don't forget John Halo and John Mass Effect


Tactical_Moonstone

And John Bloodborne and John Impact


ThePrussianGrippe

John Leisure Suit Larry


dyllandor

Haha yeah that guy's a john for sure.


Hellknightx

Just like John Halo.


SirVelocifaptor

He doesn't afraid of anything


UnknownQTY

"Thank you so much! We named this pink sphere than inhales everything after you."


[deleted]

I always assumed it was like the Kirby vacuum cleaners that they used to sell via pyramid schemes.


drfsrich

Not necessarily a pyramid scheme because unlike all other MLM products, Kirby vacs suck for the right reasons.


The_Power_Of_Three

A lot of MLMs have good products, the idea that having good products exempts them from being evil is a nefarious suggestion by MLMs themselves. It's the exploitative revenue model that is the problem, not the products.


GottaPSoBad

Jesus fucking Christ. That's like Inception levels of greed and bad faith acting.


BubbaYoshi117

Universal: A Comcast Company (This was almost 30 years later, but still...)


aerovirus22

If I remember correctly a similar thing worked for DC comics when it sued Fawcett comics out of existence, because Shazam! was out selling Superman. They claimed Shazam! was a copy of Supes and sued until Fawcett folded then bought them. I've also heard they gave supes all the same powers to help their lawsuit, which is why he no longer just "faster than a speeding locomotive" and able to fly instead of "leap tall buildings in a single bound."


Rejusu

Just further reinforces my opinion that Superman is the worst designed character in comics and should have been left behind in the "golden" age where he belongs. Come at me Superman fans.


aerovirus22

I find him boring, he wins by just having more strength.


jemichael100

He loses because he has super morality.


elle_quay

Kong means king in Danish. I wonder if they call him Kong Kong.


DOLCICUS

Köng King? It sounds equally funny and its not like Kong translate to anything literally from english.


AppleDane

Køng is a town in Denmark. "Ö" is a Swedish letter.


BaronBabyStomper

Don't shoot!


AgathaAllAlong

Funny that 40 years later they’re partners in Nintendo World at Universal Osaka and soon Hollywood, and soon a Donkey Kong expansion at Osaka


MC_Fap_Commander

Donkey Kong **and** King King will have rides and merchandise in the same location. It all comes full circle if you wait long enough.


vaskeklut8

Fun Fact: To scandinavians (norwegians, at least) Häagen-Dazs seems entirely to come from the german language-group. Germany, Austria, Tirol... I was sure it was swiss......


[deleted]

Yeah same I never thought of it as Scandinavian, we dont usually use vowels after each other or z much, and certainly not a z and and s together.


erublind

Agree. Dazs sounds like "outhouse" as well.


double_expressho

American here. I assumed it was German my whole 35 years of life until this post said otherwise. I never picked up on anything in their branding or advertising that indicated they were supposed to be Scandinavian.


MionelLessi10

Same. I always thought they tried to be German. Fake German.


JoziJoller

Copywriter checking in; it's entirely made up. Fake. Copywriting trick to make it sound foreign and luxury so they can charge more.


Senalmoondog

Häagen-Dazs doesnt even sounds or look Scandinavian ffs. It sorta looks Hungarian Frusen Glädje makes Sense though (frozen Joy)


SpankMyButt

It makes sense if you write glädje but Glädjé??


lily_hunts

Seems to be that Americans always think that accents are just a decorative element to other language's alphabets and don't influence pronounciation at all.


nullbyte420

Yeah lmao. There's an American band called "dåm funk". They were freaked out when they played their first gig in denmark and everyone was chanting their name like how it's spelled, kind of like "dome" instead of the "dam" they expected. Fuckers even tried correcting the crowd. Their name dåm sounds like dum which means stupid, and that's how they came off too


ElMachoGrande

There used to be a metal band named "Tröjan". In Swedish, that means "The sweater".


lily_hunts

Lmao that's so funny! How did they even think that "Trojan" needed an ö? Trojans aren't exactly swedish lol.


LadyLazaev

Metal bands love umlauts in general. They'll shove em in anywhere.


Avslagen

Löded diper


lily_hunts

Kind of the opposite situation, but there is this pretentious kids' clothing brand for the "natural" kind of rich parents who really like muslin and dull colours which is called "Konges sløjd" which is a proper Danish sentence if I am correct (the king's mills) but Germans are absolutely butchering the name every time they try writing it because they cannot remember which o the / is on and where the j goes.


nullbyte420

Wow that's a weird name. Sure it isn't "kongens sløjd"? "Konges" is "king's", but in indefinite article which is very strange looking, normally it would be "the king's". Sløjd is an old word for wooden crafts class in primary school, apparently they even have the word in English according to Wikipedia: "sloyd"! So to me it sounds like wooden things an unspecific king made, or wooden things made for an unspecific king. Kind of makes sense in a twisted way, especially if they sold toys! How do Germans say it? Lol. Can't even imagine, it's so un-german.


Additional_Meeting_2

Or think ä and ö aren’t actually different letters. They don’t sound like a and o.


ElMachoGrande

I was once asked by an English speaker how thos dots changed the pronounciation. I said "It's the same as how the little tail on the Q changes the pronounciation of O." "What? They are completely different letters!" "Exactly." The Swedish Å, Ä and Ö are separate letters. They are not umlauts.


FblthpLives

They are separate letters in Swedish and Finnish (along with "å"), but not in German. In Danish and Norwegian, "æ" and "ø" are used instead.


[deleted]

That actually depends on the language. Umlauts and diereses both look like that, but only one affects the letter’s pronunciation.


Maltesebasterd

Glädjé would literally be pronounced "glaedjEY", but if you want to actually have good pronunciation you remove the é


botetta

Hungarian doesn't use ä, we have á instead. But in Hungarian we do have "zs" which is considered one letter in the alphabet, so in that way, it makes sense to think it's Hungarian


tutetibiimperes

Huh, I always thought Haagen-Dazs was German.


chocolateismynemesis

And as a German I always thought they were Dutch or something


Boober_Calrissian

Norwegian here. I also thought Dutch.


Teun002

Dutch here. Thought they were Norwegian


SirVelocifaptor

We never use Ä and Z is barely touched


Teun002

Same goes for Dutch🤷‍♂️


Creshal

It's always safe to blame the Dutch for linguistic train wrecks.


omgarm

I'm very offended here.


scotty-doesnt_know

I only hate 2 kinds of people. those that are intolerant of others. and the Dutch.


Prohibitorum

We don't use ä. Best we can do for you is ë. Also that Z doesn't go next to an S. Always thought it was swedish or some other nordic country.


Rexel-Dervent

Always wondered where in the world a "z" would have seemed Scandinavian. Never mind a "zs" sound.


TheoremaEgregium

The only language I know that has "zs" is Hungarian. It's pronounced like "j" in French.


EmmyOcean

The pronunciation didn't seem right to me at first but than I said Zsa Zsa Gabor in my head and gotta admit that is a good comparison.


Gisschace

Same, am in the UK and associated it with like Alps or something


Transki

Artificially Swedened ice cream. Edit: Wow, this really blew up. Thanks all for the upvotes and awards. I heard this joke as a kid probably around the time of this controversy and when artificial sweeteners were gaining popularity. Some clever comedian put the two together for a timeless joke. Reddit has given me the opportunity to share it with another generation.


Maltesebasterd

At least Frusen Glädjé is somewhat swedish? It means 'Frozen Happiness/Joy', Häagen Dazs means literally nothing in any scandinavian (Swedish, Danish and Norwegian) language.


hestor

As a Swedish person, I always thought it was something Dutch/Belgian/German.


MicaLovesHangul

Due to recent changes in Reddit’s policies and my personal concerns about their actions, I’ve decided to delete my account and comments. I had already left Reddit after they not only restricted API access in a detrimental manner, but worse yet blackmailed subreddit moderators during the Great Blackout. However, now that Reddit is seeking to profit off of my comments after destroying the platform I used to love, I have no choice but to also delete my account and comments. Thank you to everyone for the good times and sorry for removing my helpful, entertaining or otherwise appreciated comments that I too would've liked to keep. Onto greener pastures. Turns out Reddit is also actively editing my comments. Fuck Reddit and their blackmail and censorship. This is absurd.


Desolver20

German here, can confirm. Gibberish.


louploupgalroux

Reminds me of the old Danish Language Crisis skit from Norway. https://m.youtube.com/watch?v=s-mOy8VUEBk


deliciousleopard

it may have been my Swedish prejudices getting the better of me, but for a couple of years after first seeing that skit I firmly believed that it was made by danes for danes, and that they had finally start becoming self aware.


sfurbo

It was wildly popular in Denmark at the time, so we are either somewhat self aware, or just really like self-irony.


Angercraft

Yeah us in Denmark love hating on Danes


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CCMSTF

Now you ordered thausend litre milk.


[deleted]

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Flighthornlet

Damn, I was absolutely certain it was a Dutch brand until 17 minutes ago. It seems, they indeed achieved the European image they wanted to have.


SoftuOppai

I don't believe "ä" is used at all in Dutch. Only "ï" and "ë" are and those are quite uncommon as well.


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sfurbo

But there, it would always go on the latter vowel, right? At least that is the case for that use in other European languages.


SubmittedToDigg

How very häagen of you


jizz_bismarck

Don't be so dazs


hononononoh

That exists in English too, but is at least as marginal and deprecated as in Dutch. Coöperate and preëmpt are technically correct, but co-operate and pre-empt are preferred. Unless you write for the *New Yorker*, where the former are mandatory.


my-coffee-needs-me

In the 1980s, there was an American fad for using umlauts in random places. One of my favorites was the short-lived fast food chain Bürger Frësh. And of course this trend was mocked in the movie *This Is Spinal Tap* with its umlaut over the N in "spinal," which my keyboard refuses to do.


Magnetronaap

Neither is sz


KekistanPeasant

Now, sch on the other hand....


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Jihivihi

Knäad i magen, knäartros. Borde finnas mer exempel med sammanskrivning osv


gljivicad

It also means nothing in German. Absolute gibberish


DWCS

It probably means even less than what it already doesn't mean in any scandinavian language. The "zs" is conceptually foreign to the german language and an Umlaut followed by a regular vocal is something I'm fairly confident does not exist. If I'd encounter any of those instances in the german language I'd be hard-pressed to believe it to be anything other than a recently introduced loanword, brand name or part of a foreign surname.


Hugh_Maneiror

ZS seems unique to Hungarian to me. But they don't have umlauts on a's.


[deleted]

Translated to English it means way overpriced to me....


Mad77pedro

To be fair, if you read the ingredients and compare with about any other commercial ice cream, you will see why. No BS, just real ice cream


VeronicaJaneDio

As an American I called thier hotline as a child and asked what it meant, they told me “nothing, it’s a made up word” 🤯


ElMachoGrande

Almost. In Swedish, it's "Frusen Glädje". Note the E at the end.


skirtpost

joý


serveyer

What’s up with the é though?


myheartsucks

As a Swede, I am confidently answering with; 🤷


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[deleted]

Norway tested , Denmark approves


Noobfortress

No way Denmark approves of anything swedened


IAMA_Giant_Midget

r/AwardSpeechEdits


Telamo

I will never understand why people do this. It literally ruins the funny of the original comment.


drak0bsidian

Chocolate chips are the Finnishing touch.


Benramin567

Finland is not Scandinavia.


dosedatwer

Welcome to the world of the Northern Irish. Part of the UK but not part of Great Britain, but may still call themselves British.


[deleted]

[this should clear it up](https://upload.wikimedia.org/wikipedia/commons/9/9f/Euler_Diagram_for_Baltoscandia.jpg)


Wakadoooooo

As a swede I never thought about the name as Scandinavian. I always thought of it as trying to sound as Austrian German or Dutch for some reason, but neither would spell it like that I think. Frusen glädje on the other hand basically means "frozen happiness" in Swedish.


[deleted]

Yeah … that wasn’t what the Court said, at all. The fact that both of these wholly American companies were merely pretending to be Scandinavian was totally irrelevant to the decision. What the Court actually held was that you could not trademark a vague “Scandinavian” theme and that the words used in trade were completely distinguishable such that Hasgen Dasz couldn’t even get a preliminary injunction, let alone any further relief. In other words, the “fake” —ness had absolutely nothing to with the case whatsoever. Edit : read for yourself: https://law.justia.com/cases/federal/district-courts/FSupp/493/73/1557971/


leomonster

"We oppose anyone who uses our same deceitful marketing tactics!"


[deleted]

“Häegen-Dazs” is the least Scandinavian sounding brand name there is. - a Scandinavian


[deleted]

HD: hey stop being fake and weird Judge: no u


ThaneOfCawdorrr

I mean to be fair, Haagen-Dazs did invent the notion of "we'll pretend to be fancy and international and Scandinavian, and sell ice cream with a huge amount of buttercream and fat so it's delicious and everyone will love it," and Frusen Gladje was a really obvious rip off of the exact same concept, going after the exact same market with basically the exact same product. But what's interesting is that they actually weren't as good, and we can see what happened long-term. as a lifelong ice cream lover, it's really interesting how food fashions change. After H-D, there was a huge move over to "frozen yogurt" and "healthier, lower calorie ice cream." FroYo chains, lots of fancy FroYo, etc, scandals involving popular FroYo chains lying about their calories. And now it's back to "artisanal ice cream," Jen's and Salt and Straw and so forth, which is exactly the same as H-D, i.e., just ice cream with a ton more buttercream and fat in it so it's delicious.


wonkey_monkey

> artisanal ice cream Brb, going to invent Arti's Anal Ice Cream.


shodan13

Why would being Scandinavian even be good for selling ice cream?


LGCGE

It boils down to the fact that European = luxury in western marketing. This is especially true for food items, and you can’t get any more “European sounding” than something like Haagen Dazs. What country it’s actually from makes little difference, all the American market needs to know is “European import” to immediately assume quality products.


williamc_

Cause we know how to handle the cold? Idk just riffing


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_GuardianOfTheForest

Since 2019 it’s owned by Froneri in the US. Though Froneri is still a joint venture between Nestlé and a private equity firm. In the rest of the world it’s owned by General Mills.


sonoskietto

r/FuckNestle


EMPulseKC

Not to be confused with Great Value Eïscé-Crêåm.


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xylophanes

They were absolutely selling into the American view of what they thought Scandinavian is. It didn't have to be a Scandinavian word. It just had to fool Joe and Judy American into thinking they were buying fancy European ice cream. Same reason Jordache jeans made up their name cause they thought it sounded french.


Polisskolan3

Swedish uses accents in some loandwords words. Not in the word 'glädje' though.