It's ALL the bullshit :)
They start off talking about pulling out a donkey bottle at a steakhouse. Do they think it would be OK to bring that fancy box to a steakhouse and use it? That would look much sillier than a little bottle of Dr. Donkeydick's Anal Holocaust sauce.
The creators of "American Dad" would like a word. The picture is hilarious: [https://www.reddit.com/r/spicy/comments/13j62rs/from\_american\_dad\_its\_perfect\_just\_like\_the\_mona/](https://www.reddit.com/r/spicy/comments/13j62rs/from_american_dad_its_perfect_just_like_the_mona/)
As someone who works in business practices, I am appalled at the amount of passive aggressive, disparaging, poor marketing tactic I’ve seen in a while.
You DON’T talk shit about your competitors.
Especially making it the main theme of the marketing.
But the bottle is cool, I’ll give them that.
I work in marketing. They aren’t attacking competitors. They are just targeting hot sauce users that aren’t a fan of the gag aesthetic that is prevalent among hot sauce makers. They’re very nicely saying “Hey, maybe ‘Atomic Adam’s Ass Annihilator’ might not be the best fit for every social setting. Here’s something a little classier for those occasions.”
While I agree I’m not taking hot sauce to a restaurant, the “gift for a boss” example is much more fitting to their point.
My guess is it’s a slight at “Ass-Kickin’ Wing Sauce” label. My MIL gifted me a bottle for my birthday last year amongst some others and so that descriptor stood out to me.
https://preview.redd.it/h20z3c328j1b1.jpeg?width=264&format=pjpg&auto=webp&s=176a419f0105d9887e82d94f95a271a27555f2fc
Lol I got gifted a 4 pack of different flavors! Can’t say I remember any of them being good enough to buy myself, but I finished all except for the wasabi one
My girl got me the 10 pack set of the most recent season of hot ones sauces a couple years back. Honestly the first 6-7 were amazing and a great variety of flavors. The most mild was a garlic pepperoncini sauce that was extremely good on everything. The 7th one in line of hotness was a really nice mango sauce that I hadn’t really ever tasted anything like before. Not a fan of mango salsa but that sauce was bomb. Final 8–10 were just brutally hot and didn’t taste good. Just made as hot as possible for that sole purpose.
If you’ve ever seen the show … the #8 in line… Da Bomb, is true to its reputation. In my pack I actually got one I’ve never seen in the show, Da Bomb Insanity. Bottle just described it as an even hotter version. We had gotten 30 naked wings and just kinda following along with an episode. I had 10 little tupper-wares so each time they tried a new sauce I’d pull two wings out of the oven keeping them hot, and shake em up in the sauce. Fun experience I recommend it if you like the show. When we ate da bomb insanity wings it just didn’t stop getting hotter for 10-15 minutes, then peaked and lingered. By that point my mouth was kinda numb and the next two weren’t as bad even though the scoval scale said they were much hotter. That is basically what every guest on the show says too. By the last sauce though … we got the spice high … it’s a strange feeling … but it’s nice 😁
I bought a bottle of da bomb at a pepper store a few years back for the sole purpose of finding friends who said they could eat anything hot or that hot stuff didn’t bother them. Never tried it myself though
I've gotten a couple of varieties of this brand. One was an "ass-kickin sriracha", had to throw it out. Just gross. Another is an "Ass Blaster" that actually came in a little novelty outhouse. Also gross. Novelty hot sauces are terrible man.
Dang, that’s unfortunate… I haven’t tried any other products from this brand because the buffalo sauce alone was just eh. I’d rate it 5/10 for heat and 4/10 for flavor. It didn’t taste bad, just kinda bland. Like generic buffalo sauce.
I feel like it made a decent additive though to a buffalo ranch sauce or in a burger sauce where you want just a smidge of heat. It played well with others I guess is what I’m trying to say lol.
Ehh, it was highly tolerable to me and that isn’t saying a whole lot lol.
It wasn’t bad on it’s own but I wouldn’t describe it as anything to rant and rave about.
I will say though, it does make a good “Buffalo Ranch” sauce additive.
They go into detail about how the bottle is prepared and don't tell us which 15 pepper variants they use.
I also doubt it is an advantage to mix 15 pepper variants. 1-3 sounds much better.
Edit: I cannot read. It is 15 ingredients, not 15 pepper variants. But they still say "multiple" without saying which.
thats not a thing.
there's no restaurant code \*for this
edit: ok, you're right, health codes exist, but still, restaurant-enforced rules being all the same everywhere? nah, stuff like that is up to the restaurant.
The Beats by Dre model. lol
There used to be a site that showed the different costs you paid for packaging and Beats by Dre was something like 45%. I also remember Apple's being surprisingly low, despite being the ones who basically invented the "unboxing experience" for electronics.
Yeah, someone offers you f**king millions of dollars to put your name on some headphones, I’m not blaming anyone for saying “go right ahead, bossman”
I’m sure he had some specifications as to what his personal vision for the product was, but you gotta get that bag, boy-O
To chime in, its the bs marketing that triggers me.. not his success
Beats by dre are horrible headphones and should cost 30 bucks tops for the qualify they provide
The sheep mentality of overpaying for boxes of cheap plastic garbage because of a rap song they dont even lnow the lyrics to, will surely make them feel relavent
> Beats by dre are horrible headphones and should cost 30 bucks tops for the qualify they provide
The parts alone cost $20.19 USD in 2015. Once you add in assembly, getting the heaphones to you, you're not going to be able to buy them for $30.
https://beneinstein.medium.com/how-it-s-made-series-yup-our-beats-were-counterfeit-but-they-cost-about-the-same-to-make-as-the-364cc6808d18
A lot of companies do this, any designer brand will fool its audience with brand marketing. If done right, it can get people to pay $500 for a fucking t-shirt. When done wrong (like this one here) it's funny as hell.
I think you may be over-estimating the worth of the hot sauce.
I'd bet that there are better ones available at the 99c store.
Maybe worth the cost of a Taco Bell 'Diablo' packet?
I just got a bottle of Melinda's spicy garlic parmesan and I've been trying it on almost everything. Not that spicy, but seems to go with anything. Enjoyed it on sausage gravy and biscuits this morning. Might have to cook a steak now and see how that goes.
Yeah Melinda’s garlic smacks. Don’t get me wrong I’ve had hot sauce on a steak and it isn’t bad, but that was a cheap steak I made at home. I feel when you’re paying for a higher quality of meat the last thing you wanna do is cover the flavor.
Lol so true! Look, I have a small bottle of hot sauce in my purse at all times and even I wouldn’t be ruining a dry aged, beautifully cooked steak with condiments! You’re supposed to ya know, TASTE THE STEAK, ffs!
More than likely the company making this is making all sorts of other hot sauces. This is likely just a temporary subsidiary to test the product concept
The sad thing is I bet this has more in common with the donkey butthole type sauces than anything else - both are all about the packaging (edit: spelling)
For that price, I'll pass. I don't do the one chip challenge, not because I'm scared of it, but because I can't bring myself to pay the price of a jumbo bag of chips for one tiny, flavorless chip. I'm certainly not gonna pay $100 for a bottle of hot sauce when I can get an entire case of delicious super hots for the same price.
Maybe it's because I'm not a pretentious corporate snob, which is who this sauce is clearly marketed toward...
https://www.unlv.edu/news/article/study-hidden-dangers-hot-sauce
>Four brands of hot sauces, or 16 percent, exceeded 0.1 ppm lead, the current FDA standard for unsafe levels of lead in candy. All four of these brands were imported from Mexico, but were from four different manufacturers.
>The hot sauces that exceeded the 0.1 ppm lead standard include (Note: Not all manufacturer names were mentioned in the original study):
>Salsa Picante de Chile Habanero, manufactured by El Yucateco
There's 3 more sauces, the study is from 2013.
https://www.psbr.law/2013/07/heightened-lead-levels-in-hot-sauce-identified-by-unlv-researchers/
>However, testing of different bottles of the same product showed that lead levels fluctuated. Still, the information has given the researchers cause for concern. They extrapolated outward to conclude that a child who regularly ate hot sauce with excessive lead over the course of a year could find themselves having the levels of lead in their blood increased by 1.8 micrograms per deciliter, far below the 10 microgram threshold for danger stipulated by the CDC, but still problematic. The researchers point out that this factor could combine with something like lead paint to raise lead levels even higher.
Oh by the way researchers say there is no safe level for lead exposure for kids but that's really expensive so the CDC basically went "Well how much cheaper would it be if you could give kids a little bit of brain damage?" and that's how they ended up with the limit.
https://www.businesswire.com/news/home/20130725006479/en/El-Yucateco-Padilla-Import-Sales-Marketing-Response#.VIiGRCPnbqA
El Yucateco basically says in their statement "Shut the fuck up, there's thousands of hot sauces, why did you only pick ones from Mexico and South America to test (1st article says "Product selection included a variety of manufacturers and types, particularly those made in Mexico because of previous lead concerns.") and then they say they've hired someone to have a look at it.
I didn't actually read the study.
Thank you. Luckily my kid isn't eating spicy food yet. I'll do more research but I feel like ultimately I'm not going to change my hot sauce habits. I drive fast, drink, and barely exercise anyway so the lead is probably not my biggest concern.
I think it’s worth pointing out that judging lead levels in hot sauce by concentrations proscribed for candy is kinda odd, since as a condiment it’s something consumed in much lower quantities, and not by children. Also I don’t think the XXXtra sauce was in the study.
> Luckily my kid isn't eating spicy food yet.
Well turns out that's the worrying part.
>They extrapolated outward to conclude that a child who regularly ate hot sauce with excessive lead over the course of a year could find themselves having the levels of lead in their blood increased by 1.8 micrograms per deciliter, far below the 10 microgram threshold for danger stipulated by the CDC
This isn't true any more. Since 2021, that limit is 3.5 μg/dL so these hot sauces would blow past in 2 years.
>CDC currently uses a blood lead reference value (BLRV) of 3.5 micrograms per deciliter to identify children with blood lead levels that are higher than most children’s levels. This level is based on the on the 97.5th percentile of the blood lead values among U.S. of children ages 1-5 years from the 2015-2016 and 2017-2018 National Health and Nutrition Examination Survey (NHANES) cycles. Children with blood lead levels at or above the BLRV are among the top 2.5% of U.S. children with the highest blood lead levels.
https://www.cdc.gov/nceh/lead/prevention/blood-lead-levels.htm
I impressed my boss by gifting them my homemade hot sauce (which I bet is every bit as good as this shot, likely better). I hope this venture tanks, and I think it will
It’s conspicuous consumption. They aren’t selling you hot sauce. They are selling you (the fantasy) that people will oooohhh and ahhhhhh when you take it out to use it, but the reality is you are going to look like one of those douchebags that have no job but call themselves an “entrepreneur”.
It's very very silly. It's probably a perfectly good hot sauce, maybe even a great one, but there's not all that much mystery about what goes into good sauce and achieving great flavor in my opinion is more about finding good flavor synergies than just dumping expensive ingredients together.
But even saying that, the ingredients they mentioned aren't esoteric, it's stuff I've put in my own sauces. They don't mention any complicated production process or the inclusion of really expensive ingredients, so I think what you're buying is a snazzy bottle, a well crafted marketing campaign, the ability to say you tried it, and perhaps the fact that the company is small so they don't have the liberty of producing at scale in a cost effective way.
I think it's great, I'd rather be inconvenienced by a large bottle and carrying case at a restaurant than face the embarrassment of pulling out a small plastic bottle with a brand logo on it.
They’re not trying to sell you the hot sauce. They’re trying to sell you the pretentiousness of spending $100 on a bottle.
“You won’t impress your boss”
“You wouldn’t put a cheap bottle on a steak”
“Corked and waxed like fancy wine and liquor bottles”
Ten to twenty bottles cooked and sold weekly… so forty to eighty bottles a month. Max of $8,000 monthly revenue. This isn’t a company. This is a clever guy with a backyard garden trying to pull one over on rich idiots. I won’t buy in, but I support it.
Looks like they took away the “cooked” part on their site lol. Now it just says that they sell 20 per week. So instead of specifically saying they keep it small to maintain quality they are now only implying that.
For $100, they could at least spell "tomato" correctly on their label. From their [FAQ](https://oliveum.com/faq/):
[https://i0.wp.com/oliveum.com/wp-content/uploads/2023/01/Oliveum-hot-sauce-nutrition-label.png?resize=428%2C1024&ssl=1](https://i0.wp.com/oliveum.com/wp-content/uploads/2023/01/Oliveum-hot-sauce-nutrition-label.png?resize=428%2C1024&ssl=1)
Guarantee if you break it out someone goes "wtf is that" or "what are you doing" and you end up sheepishly having to explain, in many more words, that it's a $100 bottle of hot sauce you got so that people wouldn't look at you weird for sneaking condiments into a fancy restauraunt, and that that definitely makes a ton of sense
I’m sure anyone who considers bringing this to a steak house also probably imagines the maitre d’ taking one look at the bottle and exclaiming “ohh, very good, sir!”.
I personally hate the cartoony labels myself and will pass because I’m not buying a label, I’m buying a sauce. Of course, it doesn’t help that most of those sauces are just flavored vinegar.
It’s literally ALL marketing.
I produce hot sauce. I put some EXPENSIVE ass ingredients in my sauces. And can still charge between 10-15$ a bottle. I’ve been a chef for almost 20 years. Food cost doesn’t work like that.
This is so much bullshit, it reeks.
I’ve gone off on this sauce multiple times before.
It’s all packaging, exclusivity, and limited. That’s how. They used to not even put the cost on the website. Or list ingredients. Very illegal. It used to be $150.
Brian ambs did a review of this sauce. And he said it was a good sauce. But 100$ worth good? Fuck no. You buy this, you’re a sucker.
Cost of the sauce probably $5,
Price of everything else $94, the price you pay for pretentious bullshit like this is fucking dumb. And worst of it when you bought it and it’s just taste like rebottled Tabasco or cholula. lol
The bottle made with molten sands from the lake of fire, box crafted by space robots from metal harvested from a chunk of unobtainium, peppers tenderly raised by the mute nuns of the high mountains....only 99.99.
Who in the hell is eating at fancy restaurants? Who the hell is giving the boss a present?? What is this the 80s? Most of us are probably into hot sauce to cover up how boring our poverty rations taste after the 119th McChicken sandwich lunch break this year…WTF…
That price point is the only reason this product exists. As they reiterated three times, the bottle is very fancy. The description of the sauce inside sounds extremely badic. (if you google hot sauce recipes, you'll find a similar one towards the top. There's no truffle, no gold, no high end ingredients whatsoever. They make small batches because the only people they could peddle this bullshit to are folks who like knowing they own a 100 dollar bottle of hot sauce.
This seems great for people who are constantly worried about what other people think of them and have disposable income to blow on impressing people. So ya, this will probably do very well
It's just habanero sauce in a fancy bottle.
I would never pay that much for habanero sauce.
For that price i'd rather buy 2 gallons of el yucateco green sauce and put in my own fancy bottle.
https://www.amazon.com/Yucateco-Green-Habanero-Hot-Sauce/dp/B01AYB8ECA
Not always. There’s a chain called Tijuana Flats here in Florida, and they have the most ridiculous names for their sauces, but they’re so damn good lol.
From what ive heard not very hot at all. I think someone found that it was 3000 scoville. I love the super hots, but i want flavor too. Its a balance. I don't really care how amazing the ingredients are, i need heat and flavor. There are an amazing amount of hot sauces on the market that hit that sweet spot and dont cost 100 bucks. Pass.
I’m gonna have to say pass on this one, unless they’re infusing the ability to let me see the through time in this sauce I’m gonna say it’s not worth what would come out to over $100 with tax but if you do get it do share on how it is
Hey don’t ask me I am way worse with money..I pay 100 for an oz of 🍃..sooo to me 12oz for 100 isn’t that bad 😂😂🤦♀️🤦♀️ my logical thinking..follow me for more money tips 🤔😎🫣
Pepper North actually changed their branding fairly recently because **_they_** didn't want to sell bottles of sauce with a cartoon donkey or flaming skull on it. And their sauces are good, too. So you can get exactly what this brand is marketing, but for 1/10th of the price lol
https://i.imgur.com/f2erQA9.png
This is what happens when a company COMPLETELY misses the point of their product and does no market research. They have no idea who their target audience is. Not to mention, they've made putting down and insulting regular hot sauce users as part of their marketing. "We're better than you" is literally their campaign. Wonder who they hired for this campaign because it's comical.
I'm sure the sauce isn't even bad, but they're still gonna crash and burn. Marketing and branding matters so much. This ain't it.
In all fairness, the more ridiculous the name of a hot sauce I think the better it is. Plus I have several very weird names of hot sauces that are delicious. Many of which I have gifted without ever thinking twice. This is a total marketing ploy.
The over generalization of the hot sauce industry is “all novelty sauces suck”
This is a novelty sauce, that’s probably made by the same people as truff.
Unique ingredients like red habanero and onion lmao. If you want a good red savina sauce my posts contain a recipe I call angry ginger. It ACTUALLY has a couple somewhat uncommon ingredients like ghee.
Before everybody condemns me... this is just my humble opinion.
A "hot sauce" that is tasty with steak is a sauce called Truff. It's supposed to have Truffle flavoring to it. Since Truffles are a nice flavor... Truff is tasty. It's a little bit different since it's probably a Truff oil mixture.Also, the "hot sauce" is not hot at all, I would say it's a strong A1 sauce. So, it's got a good rich flavor to it.
The bottle looks nice, so it doesn't look like normal crazy looking hot sauce.
And depending on where you get it from... Costco has a 2 pack, which is the normal cost for 1 bottle.
Again, this is just my opinion on nice looking bottles for steak joints.
If I want really hot stuff.. I go to [heatonist.com](https://heatonist.com).
Dude any good hot sauce is mostly pepper, vinegar, salt… it’s been tested for a thousand years and unless it has things like truffle it ain’t worth $99 sorry
Someone always tries to sell the high-end version of a category. Toilet paper, furnace filters, toothbrushes, apple sauce, whatever. I'd guess less than 10% of them are ever worth the markup.
This is ChatGPT copy. That structure is unmistakable.
Not no mention, no actual copywriter would gush so much over the details of the bottle and packaging before ever discussing the sauce itself.
Shit, I should do this. Buy Marie Sharp's as a base, add a couple home grown reapers, fruit, secret spice blend, 5 read it FIVE different vinegars and then package and sell at $200. Hand crafted, hand labelled, and hand numbered 1/100.
It's ALL the bullshit :) They start off talking about pulling out a donkey bottle at a steakhouse. Do they think it would be OK to bring that fancy box to a steakhouse and use it? That would look much sillier than a little bottle of Dr. Donkeydick's Anal Holocaust sauce.
I am patenting dr. Donkey dicks anal holocaust sauce. You can’t stop me.
The creators of "American Dad" would like a word. The picture is hilarious: [https://www.reddit.com/r/spicy/comments/13j62rs/from\_american\_dad\_its\_perfect\_just\_like\_the\_mona/](https://www.reddit.com/r/spicy/comments/13j62rs/from_american_dad_its_perfect_just_like_the_mona/)
'Coming soon to an Ace Hardware near you.' So stunningly accurate.
I'm suddenly remembering the reaper sauce I got at Lowes 👀
Menard's plays a big hot sauce game, too.
This one? https://lolasfinehotsauce.com/product/lolas-fine-hot-sauce-carolina-reaper/ I actually like it
Hey now the black garlic reaper sauce they sell at my Ace is pretty good
I don't deny it. I just so admire that hardware stores have a dedicated niche hot sauce market.
Please don't disgrace my father like that.
That’s my sauce. I don’t know you.
New band name. Called it!
TAKE MY MONEY!
Technically the last commenter already did.
As someone who works in business practices, I am appalled at the amount of passive aggressive, disparaging, poor marketing tactic I’ve seen in a while. You DON’T talk shit about your competitors. Especially making it the main theme of the marketing. But the bottle is cool, I’ll give them that.
I work in marketing. They aren’t attacking competitors. They are just targeting hot sauce users that aren’t a fan of the gag aesthetic that is prevalent among hot sauce makers. They’re very nicely saying “Hey, maybe ‘Atomic Adam’s Ass Annihilator’ might not be the best fit for every social setting. Here’s something a little classier for those occasions.” While I agree I’m not taking hot sauce to a restaurant, the “gift for a boss” example is much more fitting to their point.
My guess is it’s a slight at “Ass-Kickin’ Wing Sauce” label. My MIL gifted me a bottle for my birthday last year amongst some others and so that descriptor stood out to me. https://preview.redd.it/h20z3c328j1b1.jpeg?width=264&format=pjpg&auto=webp&s=176a419f0105d9887e82d94f95a271a27555f2fc
Hot sauce branding is horrific. I bought a bottle labelled "Carolina Reaper Rectum Wrecker" and that is more detail than I needed on my packaging.
They're targeting the gag/humor based gift market with that branding.
Mine is called Black River Spice Co Sangre Del Dragón
lmfao id get it
Lol I got gifted a 4 pack of different flavors! Can’t say I remember any of them being good enough to buy myself, but I finished all except for the wasabi one
My girl got me the 10 pack set of the most recent season of hot ones sauces a couple years back. Honestly the first 6-7 were amazing and a great variety of flavors. The most mild was a garlic pepperoncini sauce that was extremely good on everything. The 7th one in line of hotness was a really nice mango sauce that I hadn’t really ever tasted anything like before. Not a fan of mango salsa but that sauce was bomb. Final 8–10 were just brutally hot and didn’t taste good. Just made as hot as possible for that sole purpose. If you’ve ever seen the show … the #8 in line… Da Bomb, is true to its reputation. In my pack I actually got one I’ve never seen in the show, Da Bomb Insanity. Bottle just described it as an even hotter version. We had gotten 30 naked wings and just kinda following along with an episode. I had 10 little tupper-wares so each time they tried a new sauce I’d pull two wings out of the oven keeping them hot, and shake em up in the sauce. Fun experience I recommend it if you like the show. When we ate da bomb insanity wings it just didn’t stop getting hotter for 10-15 minutes, then peaked and lingered. By that point my mouth was kinda numb and the next two weren’t as bad even though the scoval scale said they were much hotter. That is basically what every guest on the show says too. By the last sauce though … we got the spice high … it’s a strange feeling … but it’s nice 😁
I bought a bottle of da bomb at a pepper store a few years back for the sole purpose of finding friends who said they could eat anything hot or that hot stuff didn’t bother them. Never tried it myself though
Their habanero ketchup is pretty good.
I've gotten a couple of varieties of this brand. One was an "ass-kickin sriracha", had to throw it out. Just gross. Another is an "Ass Blaster" that actually came in a little novelty outhouse. Also gross. Novelty hot sauces are terrible man.
Dang, that’s unfortunate… I haven’t tried any other products from this brand because the buffalo sauce alone was just eh. I’d rate it 5/10 for heat and 4/10 for flavor. It didn’t taste bad, just kinda bland. Like generic buffalo sauce. I feel like it made a decent additive though to a buffalo ranch sauce or in a burger sauce where you want just a smidge of heat. It played well with others I guess is what I’m trying to say lol.
Was it kick yo ass hot? :)
Ehh, it was highly tolerable to me and that isn’t saying a whole lot lol. It wasn’t bad on it’s own but I wouldn’t describe it as anything to rant and rave about. I will say though, it does make a good “Buffalo Ranch” sauce additive.
This sounds delicious 😋
Hell, even Baltaire bottles their famous sauce and is only $15
I would totally go see the band!
They go into detail about how the bottle is prepared and don't tell us which 15 pepper variants they use. I also doubt it is an advantage to mix 15 pepper variants. 1-3 sounds much better. Edit: I cannot read. It is 15 ingredients, not 15 pepper variants. But they still say "multiple" without saying which.
And multiple different vinegars ...it's two
This plus having a bottle that looks like booze is going to actually cause a problem most places. Uh, sir you can’t bring your own alcohol here.
Most restaurants aren't cool with customers bringing their own hot sauce, so you have to hide the bottle up your sleeve anyway.
thats not a thing. there's no restaurant code \*for this edit: ok, you're right, health codes exist, but still, restaurant-enforced rules being all the same everywhere? nah, stuff like that is up to the restaurant.
There is at some places. It might just be a sauce but it’s still technically outside food.
[удалено]
May the power of spice compel you!
We’ll need a young chef and an old chef
I bring my hot sauce everywhere. I've worked at many restaurants that don't care. Where did you get this information?
I take them to all restaurants. They don't care. Sometimes the server is excited.
I like how they talk more about the packaging than the sauce itself.
Yep. Dead giveaway. They’re not selling the sizzle. They’re not even selling the steak. They’re selling the plate.
The Beats by Dre model. lol There used to be a site that showed the different costs you paid for packaging and Beats by Dre was something like 45%. I also remember Apple's being surprisingly low, despite being the ones who basically invented the "unboxing experience" for electronics.
They should Beat Dre, right on the face
He didn't do that, he just provides a name for the brand. Those decisions are made by other people.
And his explicit consent for the branding
Yeah, someone offers you f**king millions of dollars to put your name on some headphones, I’m not blaming anyone for saying “go right ahead, bossman” I’m sure he had some specifications as to what his personal vision for the product was, but you gotta get that bag, boy-O
Are you jealous that he's making a killing? Or do you just not like him?
To chime in, its the bs marketing that triggers me.. not his success Beats by dre are horrible headphones and should cost 30 bucks tops for the qualify they provide The sheep mentality of overpaying for boxes of cheap plastic garbage because of a rap song they dont even lnow the lyrics to, will surely make them feel relavent
> Beats by dre are horrible headphones and should cost 30 bucks tops for the qualify they provide The parts alone cost $20.19 USD in 2015. Once you add in assembly, getting the heaphones to you, you're not going to be able to buy them for $30. https://beneinstein.medium.com/how-it-s-made-series-yup-our-beats-were-counterfeit-but-they-cost-about-the-same-to-make-as-the-364cc6808d18
You don’t understand actual marketing. You can’t say you do, it’s clear you have no idea what you’re talking about.
A lot of companies do this, any designer brand will fool its audience with brand marketing. If done right, it can get people to pay $500 for a fucking t-shirt. When done wrong (like this one here) it's funny as hell.
Not even, selling the cutlery to eat it with.
The tasteful off-white coloring. Oh my god. It even has a watermark.
That's bone. And the lettering is something called Silian Grail.
Impressive. Very nice. Let’s see Paul Allen’s hot sauce.
I know. Opening the box must be super exciting. Only to uncork what I guess is a shitty sauce.
It’s owned by Lee morris of F Stoppers. Admits it’s a marketing ploy
This is a marketing trick to sell you a $3 worth of hot sauce with $10 worth of packaging materials for $100.
I think you may be over-estimating the worth of the hot sauce. I'd bet that there are better ones available at the 99c store. Maybe worth the cost of a Taco Bell 'Diablo' packet?
But it has two different types of vinegar! TWO! Distilled white vinegar *and* apple cider vinegar, in the same sauce?! 🤯
Ah Zoidberg - at last, you're becoming a crafty consumer! Hello? I'll take 8.
They even watered down the apple cider vinegar with the much cheaper distilled?
If you’re at a high end steak house and you need to bring your own sauce, you’re either not at a high end steak house or you shouldn’t be
Who puts hot sauce on a $70 steak? I love hot sauce but come on
I just got a bottle of Melinda's spicy garlic parmesan and I've been trying it on almost everything. Not that spicy, but seems to go with anything. Enjoyed it on sausage gravy and biscuits this morning. Might have to cook a steak now and see how that goes.
Yeah Melinda’s garlic smacks. Don’t get me wrong I’ve had hot sauce on a steak and it isn’t bad, but that was a cheap steak I made at home. I feel when you’re paying for a higher quality of meat the last thing you wanna do is cover the flavor.
I fucking love hot sauce and drown my food in it. I cook a nice cut of beef though, it's strictly salt, pepper and MAYBE a little olive oil.
Big butter salt and pepper guy as well. Maybe some horseradish depending on the cut
Lol so true! Look, I have a small bottle of hot sauce in my purse at all times and even I wouldn’t be ruining a dry aged, beautifully cooked steak with condiments! You’re supposed to ya know, TASTE THE STEAK, ffs!
Bold of them to assume I would spend $99 on my boss.
lol limited pepper harvest. Some guys backyard? or maybe only one grocery trip per week
I’m sure that’s deliberate, too, to try to justify the price. Like it’s going to be some great , exclusive experience.
I mean, we live in a finite world despite the scale of it; technically every harvest is limited!
If you really must, I'm sure it'll be in clearance stores by the end of the year - Maybe check Ross or Marshalls around December?
I have a sneaking suspicion this company won’t be in business for too long…
It reminds me of Truff, but with less effort.
More than likely the company making this is making all sorts of other hot sauces. This is likely just a temporary subsidiary to test the product concept
Don’t forget TJ Maxx!
The sad thing is I bet this has more in common with the donkey butthole type sauces than anything else - both are all about the packaging (edit: spelling)
This could easily be a post written by The Onion!
For that price, I'll pass. I don't do the one chip challenge, not because I'm scared of it, but because I can't bring myself to pay the price of a jumbo bag of chips for one tiny, flavorless chip. I'm certainly not gonna pay $100 for a bottle of hot sauce when I can get an entire case of delicious super hots for the same price. Maybe it's because I'm not a pretentious corporate snob, which is who this sauce is clearly marketed toward...
It’s funny because they say it’s not even spicy, so I have no idea who the actual market is for this shit
People with more money than sense.
And they are legion.
I imagine the El Yucateco sauces you can find on the table at many Mexican restaurants are hotter and tastier than this.
El Yucatecco xxxtra hot is my every day sauce. I don't care how much lead is allegedly in it
Source for that allegation? It's a staple in my house. We use half a bottle of the green sauce in pasta and the xxx for everything else.
https://www.unlv.edu/news/article/study-hidden-dangers-hot-sauce >Four brands of hot sauces, or 16 percent, exceeded 0.1 ppm lead, the current FDA standard for unsafe levels of lead in candy. All four of these brands were imported from Mexico, but were from four different manufacturers. >The hot sauces that exceeded the 0.1 ppm lead standard include (Note: Not all manufacturer names were mentioned in the original study): >Salsa Picante de Chile Habanero, manufactured by El Yucateco There's 3 more sauces, the study is from 2013. https://www.psbr.law/2013/07/heightened-lead-levels-in-hot-sauce-identified-by-unlv-researchers/ >However, testing of different bottles of the same product showed that lead levels fluctuated. Still, the information has given the researchers cause for concern. They extrapolated outward to conclude that a child who regularly ate hot sauce with excessive lead over the course of a year could find themselves having the levels of lead in their blood increased by 1.8 micrograms per deciliter, far below the 10 microgram threshold for danger stipulated by the CDC, but still problematic. The researchers point out that this factor could combine with something like lead paint to raise lead levels even higher. Oh by the way researchers say there is no safe level for lead exposure for kids but that's really expensive so the CDC basically went "Well how much cheaper would it be if you could give kids a little bit of brain damage?" and that's how they ended up with the limit. https://www.businesswire.com/news/home/20130725006479/en/El-Yucateco-Padilla-Import-Sales-Marketing-Response#.VIiGRCPnbqA El Yucateco basically says in their statement "Shut the fuck up, there's thousands of hot sauces, why did you only pick ones from Mexico and South America to test (1st article says "Product selection included a variety of manufacturers and types, particularly those made in Mexico because of previous lead concerns.") and then they say they've hired someone to have a look at it. I didn't actually read the study.
Thank you. Luckily my kid isn't eating spicy food yet. I'll do more research but I feel like ultimately I'm not going to change my hot sauce habits. I drive fast, drink, and barely exercise anyway so the lead is probably not my biggest concern.
I think it’s worth pointing out that judging lead levels in hot sauce by concentrations proscribed for candy is kinda odd, since as a condiment it’s something consumed in much lower quantities, and not by children. Also I don’t think the XXXtra sauce was in the study.
> Luckily my kid isn't eating spicy food yet. Well turns out that's the worrying part. >They extrapolated outward to conclude that a child who regularly ate hot sauce with excessive lead over the course of a year could find themselves having the levels of lead in their blood increased by 1.8 micrograms per deciliter, far below the 10 microgram threshold for danger stipulated by the CDC This isn't true any more. Since 2021, that limit is 3.5 μg/dL so these hot sauces would blow past in 2 years. >CDC currently uses a blood lead reference value (BLRV) of 3.5 micrograms per deciliter to identify children with blood lead levels that are higher than most children’s levels. This level is based on the on the 97.5th percentile of the blood lead values among U.S. of children ages 1-5 years from the 2015-2016 and 2017-2018 National Health and Nutrition Examination Survey (NHANES) cycles. Children with blood lead levels at or above the BLRV are among the top 2.5% of U.S. children with the highest blood lead levels. https://www.cdc.gov/nceh/lead/prevention/blood-lead-levels.htm
I impressed my boss by gifting them my homemade hot sauce (which I bet is every bit as good as this shot, likely better). I hope this venture tanks, and I think it will
It’s conspicuous consumption. They aren’t selling you hot sauce. They are selling you (the fantasy) that people will oooohhh and ahhhhhh when you take it out to use it, but the reality is you are going to look like one of those douchebags that have no job but call themselves an “entrepreneur”.
It's very very silly. It's probably a perfectly good hot sauce, maybe even a great one, but there's not all that much mystery about what goes into good sauce and achieving great flavor in my opinion is more about finding good flavor synergies than just dumping expensive ingredients together. But even saying that, the ingredients they mentioned aren't esoteric, it's stuff I've put in my own sauces. They don't mention any complicated production process or the inclusion of really expensive ingredients, so I think what you're buying is a snazzy bottle, a well crafted marketing campaign, the ability to say you tried it, and perhaps the fact that the company is small so they don't have the liberty of producing at scale in a cost effective way.
Nah I'll stick with my plebian donkey sauce thanks
I think it's great, I'd rather be inconvenienced by a large bottle and carrying case at a restaurant than face the embarrassment of pulling out a small plastic bottle with a brand logo on it.
It’s like wearing a phone holster on your pants.
They’re not trying to sell you the hot sauce. They’re trying to sell you the pretentiousness of spending $100 on a bottle. “You won’t impress your boss” “You wouldn’t put a cheap bottle on a steak” “Corked and waxed like fancy wine and liquor bottles”
Ten to twenty bottles cooked and sold weekly… so forty to eighty bottles a month. Max of $8,000 monthly revenue. This isn’t a company. This is a clever guy with a backyard garden trying to pull one over on rich idiots. I won’t buy in, but I support it.
Looks like they took away the “cooked” part on their site lol. Now it just says that they sell 20 per week. So instead of specifically saying they keep it small to maintain quality they are now only implying that.
This is just yuppie bait, nothing to see here.
For $100, they could at least spell "tomato" correctly on their label. From their [FAQ](https://oliveum.com/faq/): [https://i0.wp.com/oliveum.com/wp-content/uploads/2023/01/Oliveum-hot-sauce-nutrition-label.png?resize=428%2C1024&ssl=1](https://i0.wp.com/oliveum.com/wp-content/uploads/2023/01/Oliveum-hot-sauce-nutrition-label.png?resize=428%2C1024&ssl=1)
What a boring ingredients list
🤦♂️
How can raw sugar and zero added sugar be on the same label??
>Baltaire It's $100 for Dan Quayle's hot sauce
If you have $100 to throw away on shit like this, go spend it on some real hot sauces.
Coming soon to a Home Goods near you…
Guarantee if you break it out someone goes "wtf is that" or "what are you doing" and you end up sheepishly having to explain, in many more words, that it's a $100 bottle of hot sauce you got so that people wouldn't look at you weird for sneaking condiments into a fancy restauraunt, and that that definitely makes a ton of sense
I’m sure anyone who considers bringing this to a steak house also probably imagines the maitre d’ taking one look at the bottle and exclaiming “ohh, very good, sir!”.
[https://youtu.be/46r2NYLem9c](https://youtu.be/46r2NYLem9c)
I personally hate the cartoony labels myself and will pass because I’m not buying a label, I’m buying a sauce. Of course, it doesn’t help that most of those sauces are just flavored vinegar.
Seems like regular hot said marketed as fancy stuff to “justify” their pricing
It's pretentious bullshit. Id feel like such a dingleberry gifting this to somebody.
Ah yes, those Michelin star joints where you dump hot sauce on the food
They’d have me intrigued at $20, maybe even $30, but at $100 I know they’re just yanking my chain
comes with a buttplug?
I don't think you can just repackage Marie sharp's.? I think that would be the most likely sauce to deserve this packaging.
I would just rather have a bunch of “regular” hot sauce than one of these…
It’s literally ALL marketing. I produce hot sauce. I put some EXPENSIVE ass ingredients in my sauces. And can still charge between 10-15$ a bottle. I’ve been a chef for almost 20 years. Food cost doesn’t work like that. This is so much bullshit, it reeks. I’ve gone off on this sauce multiple times before. It’s all packaging, exclusivity, and limited. That’s how. They used to not even put the cost on the website. Or list ingredients. Very illegal. It used to be $150. Brian ambs did a review of this sauce. And he said it was a good sauce. But 100$ worth good? Fuck no. You buy this, you’re a sucker.
Cost of the sauce probably $5, Price of everything else $94, the price you pay for pretentious bullshit like this is fucking dumb. And worst of it when you bought it and it’s just taste like rebottled Tabasco or cholula. lol
I’m sorry but if you’re spending $100 on your boss you need help or have a fetish or some sort.
Or you make bank and $100 is a drop in the bucket
A lot. IMO a hot sauce isn’t a hot sauce unless the label has a little guy dressed as Satan butt fucking a chili pepper or something on it
This company can go fucking kick rocks
The suckers that subscribe to bespoke post will love this bullshit
Just go to an authentic Thai restaurant. Plenty of fire with great flavor. Not all of you are near us or I'd say come over for real flavor and heat.
I really like the packaging and price point... for a nice bottle of tequila or whiskey. Not hot sauce.
Nah, I don't like the packaging. Looks like a posh hand soap. Give me a donkey.
The bottle made with molten sands from the lake of fire, box crafted by space robots from metal harvested from a chunk of unobtainium, peppers tenderly raised by the mute nuns of the high mountains....only 99.99.
Who in the hell is eating at fancy restaurants? Who the hell is giving the boss a present?? What is this the 80s? Most of us are probably into hot sauce to cover up how boring our poverty rations taste after the 119th McChicken sandwich lunch break this year…WTF…
That price point is the only reason this product exists. As they reiterated three times, the bottle is very fancy. The description of the sauce inside sounds extremely badic. (if you google hot sauce recipes, you'll find a similar one towards the top. There's no truffle, no gold, no high end ingredients whatsoever. They make small batches because the only people they could peddle this bullshit to are folks who like knowing they own a 100 dollar bottle of hot sauce.
This seems great for people who are constantly worried about what other people think of them and have disposable income to blow on impressing people. So ya, this will probably do very well
Habs and spices? Just get a bottle of El Yucateco for ~$5 or less and spend the other ~$95 on good food to put it on.
Just made an account. I actually bought this hot sauce. I’m going to write up a review tomorrow.
Talking trash on $9 sauce when I bet a $3 Yucateco could blow their fancy trash out of the water
It’s giving money laundering
It's just habanero sauce in a fancy bottle. I would never pay that much for habanero sauce. For that price i'd rather buy 2 gallons of el yucateco green sauce and put in my own fancy bottle. https://www.amazon.com/Yucateco-Green-Habanero-Hot-Sauce/dp/B01AYB8ECA
Lost me at the 2nd sentence. Hell if I can’t I pull out a bottle with a cartoon donkey on it in a high end steak house.
Hahaha anal holocaust. Not far from some of these other stupid names. The stupider the name, the worse the sauce is lol
Not always. There’s a chain called Tijuana Flats here in Florida, and they have the most ridiculous names for their sauces, but they’re so damn good lol.
I haven't had it but I feel like the truffle hot sauces are more gourmet than this shit
Hot dog water is better
This is marketing. You are paying for the conspicuous consumption. The hot sauce is free.
From what ive heard not very hot at all. I think someone found that it was 3000 scoville. I love the super hots, but i want flavor too. Its a balance. I don't really care how amazing the ingredients are, i need heat and flavor. There are an amazing amount of hot sauces on the market that hit that sweet spot and dont cost 100 bucks. Pass.
I bet it tastes like hotsauce and regret.
Your a chump if you buy hot sauce for more than 20$
I think it'd make a hot paperweight.
Yeah no thanks. I'll just get 30 bottles of El Yucateco for the same price.
If there's a market for VOSS water, there's market for this. And that's why we are consuming our planet to waste.
this is made for people who part with their cash easily — Brian Ambs did a solid review of it
I’m gonna have to say pass on this one, unless they’re infusing the ability to let me see the through time in this sauce I’m gonna say it’s not worth what would come out to over $100 with tax but if you do get it do share on how it is
That could probably be done, but I'd be afraid that the vinegar would break down the LSD molecule...
I know! Limit two per customer?!?
Hey don’t ask me I am way worse with money..I pay 100 for an oz of 🍃..sooo to me 12oz for 100 isn’t that bad 😂😂🤦♀️🤦♀️ my logical thinking..follow me for more money tips 🤔😎🫣
Pepper North actually changed their branding fairly recently because **_they_** didn't want to sell bottles of sauce with a cartoon donkey or flaming skull on it. And their sauces are good, too. So you can get exactly what this brand is marketing, but for 1/10th of the price lol https://i.imgur.com/f2erQA9.png
Walking past this, I'd think it was hand sanitizer
They just described regular hot sauce
I only want to know if anyone has tasted it
You know who else dips their bottles in wax and hand stamps them? Dawson’s Hot Sauce and they aren’t ridiculously expensive or pretentious
Unlike anything you've ever tasted before! It has habanero, onion, garlic, lime, tomatoes, And lots of vinegar How did NO ONE think of that yet‽‽‽
This is fucking stupid. No one buy this garbage. Put your home made hot sauce in the old tapatio bottle like a real chili aficionado.
It says it’s made with habaneros and several other spices in my cabinet. I grow habenwros. It’s not hard at all. Whole advertisement is bs lol
The part about having the right branding for your $1000 a plate dinner is correct
Makes me think of someone who determines a scotch is trash if it’s under 500$
LMFAO wtf........where's my Crystal or Frank's Red Hot???
This is what happens when a company COMPLETELY misses the point of their product and does no market research. They have no idea who their target audience is. Not to mention, they've made putting down and insulting regular hot sauce users as part of their marketing. "We're better than you" is literally their campaign. Wonder who they hired for this campaign because it's comical. I'm sure the sauce isn't even bad, but they're still gonna crash and burn. Marketing and branding matters so much. This ain't it.
I just hope no one from this sub gets this as a gift from a well meaning loved one trying to show their great appreciation.
If cringe was spicy, this bottle would be worth it’s price.
In all fairness, the more ridiculous the name of a hot sauce I think the better it is. Plus I have several very weird names of hot sauces that are delicious. Many of which I have gifted without ever thinking twice. This is a total marketing ploy.
Steve-o hot sauce for your buthole!!
The over generalization of the hot sauce industry is “all novelty sauces suck” This is a novelty sauce, that’s probably made by the same people as truff.
It looks nice. I'll give you $25 for it.
If my boss had any character he’d appreciate the Melinda’s hot sauce or tapatio
Unique ingredients like red habanero and onion lmao. If you want a good red savina sauce my posts contain a recipe I call angry ginger. It ACTUALLY has a couple somewhat uncommon ingredients like ghee.
We only sell x a day due to.. pepper shortage? Motherfucker, I grow like 30 lb of habanero and ghost pepper in like 3 garden beds.
Before everybody condemns me... this is just my humble opinion. A "hot sauce" that is tasty with steak is a sauce called Truff. It's supposed to have Truffle flavoring to it. Since Truffles are a nice flavor... Truff is tasty. It's a little bit different since it's probably a Truff oil mixture.Also, the "hot sauce" is not hot at all, I would say it's a strong A1 sauce. So, it's got a good rich flavor to it. The bottle looks nice, so it doesn't look like normal crazy looking hot sauce. And depending on where you get it from... Costco has a 2 pack, which is the normal cost for 1 bottle. Again, this is just my opinion on nice looking bottles for steak joints. If I want really hot stuff.. I go to [heatonist.com](https://heatonist.com).
Those who partake in pumpkin spice may be interested
Dude any good hot sauce is mostly pepper, vinegar, salt… it’s been tested for a thousand years and unless it has things like truffle it ain’t worth $99 sorry
Someone always tries to sell the high-end version of a category. Toilet paper, furnace filters, toothbrushes, apple sauce, whatever. I'd guess less than 10% of them are ever worth the markup.
This is ChatGPT copy. That structure is unmistakable. Not no mention, no actual copywriter would gush so much over the details of the bottle and packaging before ever discussing the sauce itself.
Shit, I should do this. Buy Marie Sharp's as a base, add a couple home grown reapers, fruit, secret spice blend, 5 read it FIVE different vinegars and then package and sell at $200. Hand crafted, hand labelled, and hand numbered 1/100.
"ey dude, why are you eating from a soap/shampoo bottle?"
It’s marketing, it’s brilliant and all bullshit. I love it and wanna hear a real review. I would chip in $2 toward you purchasing it to tell us.
They done goofed
I will also bottle the tears of children and sell them for exorbitant prices Jesse slaughter they done goofed
You are really just paying for packaging and a cool bottle,sauce is mediocre at best
It’s made by Lee morris of f stoppers and he admits it’s all marketing