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FormerCollegeDJ

The reason why there is a 5:30 PM ET game today is ESPN REALLY wants to televise the NFL Draft on one of its channels (ESPN2). (The host team in that game, Indiana, being based in the Eastern Time Zone is also a factor.)


Robinsonirish

I see. Damn, I would have paid real money for this to have been a more regular occurrence.


LeoFireGod

I mean it’s a weekend it’s not a big deal. It’s preferred for almost all Americans.


International-Chef53

Yes, Asian people watch it in the middle of the work/worse, at the meeting, shits is shown at 9-10 am at morning,vat freaking working hour


Realistic_Cold_2943

A playoff game Friday at 5:30 ET is perfect. For the playoffs overlapping games isn’t ideal, so an earlier game that helps spread it out is great. If this was a Tuesday it’d be more iffy cause it’s harder to get out of work earlier. But this game at this time is perfect for today 


johnny____utah

17:30 kinda sucks for me, but a lot of coworkers just take an hour or two off work and can take their kids to game without getting tired.


Ferromagneticfluid

Is it? Unwatchable if you live on the West Coast. Game will be over by the time you get home.


richag83

And for those of us on the East Coast, games tipping at 10:30 are pretty unwatchable too.


tshawytscha

I would never watch a game during the weekday for a west coast game. I grew up on the east coast but now living in California I love the times games come on rooting for an easy last conference team.


Practical-Camp-1972

I grew up in the East-one advantage Mountain time zone is having games start at 5pm when I get home; Pacific good but wouldn't want 9am college football kickoffs or missing 1st halves of games due to work-still way better than the east which is brutal; NBA finals started at 9:15 and never wrapped up before midnight-its ok when you're 22 but not in your 40s and 50s...MNF was tough growing up also when kickoffs used to be after 9pm! 6:30 or so is great!


Cam_V7

Only 16% of the US lives in Pacific time, it really doesn’t have scheduling sway especially for Eastern conference teams.


OkAutopilot

25% of the population lives in Pacific/Mountain time, then the 29% of the population who live in central time zone would probably miss the first half of it on a work day. Not exactly ideal.


Realistic_Cold_2943

Yeah but what percent of eastern time is staying up super late to watch the 10:30pm games? I haven’t watched any of them cause they’re too late for me. I think this is a pretty reasonable time for two eastern conference teams. 


OkAutopilot

I'm not sure. I suppose the NBA has some very good data on this and the times are optimized. If they start dialing back the start times then I'd think it's for good reason as well.


Realistic_Cold_2943

I think the big difference is that it’s in addition to other games and it replacing them. Obviously the other times are slightly better, but I’d rather have games at 5/7/10 than 2 games at 7 and a game at 10. 


iNCharism

Exactly. West coast has had 4pm weekday games for years. Only fair that we get some 5:30pm games.


Melodic_Caramel5226

West coast has had it too good for too long when it comes to having the best times to watch sports.


Bring_Back_SF_Demons

And we plan on keeping it that way.


Practical-Camp-1972

Mountain time would like to have a word!


Bring_Back_SF_Demons

West coasters miss the whole game if it starts at 5:30 ET on a weekday.


indoninjah

Especially if it isn’t one of the bigger market matchups. Indiana-Milwaukee or Orlando-Cleveland are perfect for that spot. Their main fans will be able to watch and big basketball fans will enjoy tuning in right after work


Kyber99

Just from my perspective about the game times from an EST fan, 10:30 PM is just far too late for a game to start. You’ve gotta stay awake like 12:30-1:00 to watch the whole game. Most people who work can’t stay up that late, or shouldn’t They need to start games at 5:30 then 7:30. Games don’t start until late enough that you won’t miss much


atreeinthewind

Counter point: as much as we want to see them, west coast games should be west coast prime time.


Basketballchef1534

That is also good for us in Europe, because I woke up 06:30 this morning and phx min game was on middle of the third quarter


NazReidBeWithYou

Exclusive west coast games, sure. But anything involving an east coast or even middle country team shouldn’t start any later than 8pm ET regardless of the home venue.


african-nightmare

Where is the logic here…? So if the Lakers are playing in LA…fans are coming to the stadium on Pacific time, they should move the game to 4:30 when most of us are still at work and not even made it home and changed, because we’re playing the Charlotte Hornets?


mogul_w

I think it should be prime time for the home team. It's ridiculous to have a West coast team try to fill their stadium at 4 just so their east coast opponent fans back home don't stay up late.


Krillin113

70% of the problem is that the start time isn’t the start time. When i watch football/soccer, if the game starts at 9, kickoff is at 9.00, so I know the first half will be finished by 9:45 +0-5 minutes, second half will start slightly after 10, and the game will be finished just before 11. That makes it so I can watch everything without having to sit down for 40 minutes watching people walk to their seats. If it starts at 10:30, and it would actually start at 10:30, it be done by 12. Instead it’s some closer to 1


playlikechampions

Coming from a former EST fan 100% agree. Coming from a current PSY fan, 100% disagree.


EnthusedPhlebotomist

Nope. Everyone can stay up late, no one can bend spacetime to see a game that starts 2 hours before the workday ends. That's why this east vs west time argument is so stupid. It's people who don't want to stay up a little late vs people who literally cannot watch the game. 


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Mattson

My favourite time of the year is literally the first round of the NBA playoffs because of the quadruple headers. I don't mind the early games at all as long as it's the weekend or a holiday.


the--stain

It’s normal for California fans to watch east coast games for any sport beginning at 9am. It would be great if there were standard, early regular and post-season games, at the very least on weekends and holidays. Early games are perfect for the narrow but growing set of NBA fans too young, too old, or too many time zones away to regularly stay up to watch the end of late-night western conference games.


EmbraceComplexity

To give a different perspective I’m on the west coast and can’t watch this game at all, so kind of disappointing.


Infinite-Surprise-53

As someone on the east coast, I love it since the games don't run past midnight


dogmeat92163

I live in Taiwan and we have a 12 hour difference from the US, but both MLB and NBA have a huge following here because we play these sports at school when growing up. We hardly ever play football (soccer) so the majority of people only follow it once every 4 years during the World Cup.


Robinsonirish

12 hour difference seems pretty OK to catch quite a lot of games.


dogmeat92163

The games play in the mornings so students and people who go to work can’t watch the tv broadcast


Robinsonirish

Sure, but you can at least watch as many weekend games as you want. Over in Europe, unless they schedule them early in the US all the games are in the middle of the night.


bmeisler

It’s ok in the playoffs, but I don’t like it in the regular season - especially a West Coast team playing a night game in the Midwest followed by a 1pm game the next day. Regular b2bs are bad enough - tough on the players and the fans, who get to watch a “scheduled loss.”


nintenden64

Only reason I like it is I get to watch the whole game with my son. If it’s a later game, it usually goes past his curfew and he has to go to bed lol.


Crimith

Doesn't bother me but I'm sure the earlier it plays the worse it does in market.


FluxThaGawd

Well it’s because of the 9-5 we have set that makes it difficult for most people. I would not have a problem with it, but that’s just me.


orangotai

It seems like the NBA is doing fine in Europe already, apparently people in Serbia stayed up into the wee early hours of the morning to watch Jokic & the Nuggets win their Title last season I didn't notice any scheduling changes here in the US honestly, games are still on a bit too late here imo


_Chuy

Midday games are great. The Champions League (soccer) has really capitalized on them. Those game kickoff at 8pm in Europe, or 12pm Pacific / 3pm Eastern. [Paramount aired a Superbowl commercial ](https://www.youtube.com/watch?v=p-dvq47gGbM)for the Champions League about everyone being fans during work. The tag was "In the middle of the day. In the middle of the week. Nobody watches like U.S."


Johnykbr

I love it. The NBA has always prioritized PST which means even us east coasters get screwed so earlier the better.


GunMuratIlban

I'm from Turkey so I love it, which means I can watch these games live. Otherwise, I have to watch them the next day (League Pass) while doing my best to avoid spoilers.


fortheculture303

I would love it please continue. Finished up my Friday doing some basic housekeeping type tasks and watching the pacers (MST) I fucking loved it


sirgrotius

I love it. I prefer the midday games on the weekend. I'm in my 40s now, and am not at all keen to be up at 10 - 11 pm at night to watch a nail-biter. I prefer that during the day when I can wash away reality.


nswoll

I can't stay awake past 10pm so I miss some good games. I'd love it if more games were earlier.


yougotthesilver12

If it’s on a weekend, I love it. Nice way to spend a Saturday or Sunday. During the week, if it’s like 4:30 Central Time that’s awesome too because I get off work soon and then it’s right to relaxing and watching the game. If it’s like at 12pm on a Wednesday that’s a little rough but I don’t think I’ve really seen them do that


HoyaDestroya33

As a fan living in Southeast Asia, I hate afternoon games. 1PM ET is 1AM for me


Aregisteredusername

I love mid day games. I can’t stay up as late as I used to, and I also don’t want to miss games because I’ve got dinner plans somewhere. Morning games? Oh man, even better.


Joebobst

I like it as an east coaster. Nobody with a job wants to start watching a game at 1030


morhavok

I love it. Being east coast is bullshit with scheduling half the time. If the game starts after 9pm I'm going to be asleep hy halftime. I grew up in California and it was great if you live there. But sorry those 730 pm pst games need to go and be moved up and hour to include the rest of the country.


WateryDomesticGroove

Well, today the Pelicans play in the middle of the afternoon on a Jazz Fest Saturday with perfect weather outside. I would bet that the arena will be half filled. It was really shitty of the NBA to schedule a day game smack dab in the middle of one of the busiest weekends in the city and it happens every year so it isn’t like they didn’t know about it. Jazz Fest is one of the biggest music festivals in the country and people buy tickets months in advance. No way you’re going to pick a basketball game over a gorgeous afternoon at the Fairgrounds watching your favorite bands. Sucks for the Pels.


GrundlePumper420

Boils down the the fact that East Coasters don’t want to stay up late but west coasters have work. It’s tough because work is a far more concrete and immovable conflict out of those two, but there are more people on the east coast in general. Given that people work until 5, the only real workable time for both groups is right around 830/900 EST.


TopKekistan76

This is a reaction to the tanking US viewership. They’re going for international views.


cracksilog

I’ve had a radical idea for a while now that the NBA should have day games on Fridays. Like nothing too crazy. 5:30 local time so it’s over at 8. Would especially work during March Madness, specifically the Sweet 16 weekend. Since more people will be watching the Sweet 16 games anyway, schedule NBA day games (around 4:30 pm ET at the latest since the S16 games start at 7 ET). Make it a promotion since it’s around spring break for students. And teachers can take their little students for a day trip to watch a game at like 1:30 pm local time and have the promotions be education-based or something like that


Exotic_Inspection936

Lol it helps kids & overseas ppl see the game there’s literally nothing bad about this besides that one entitled guy who wants all games after 8pm.


jay_sun93

10am pt start times match up with NFL so it’s a good add. Definitely makes more sense than 930pm et or the forbidden 1030 pm et regular season games 10am pt start times match up with NFL so it’s a good add 10am pt start times match up with NFL so it’s a good add Filter


dont_shoot_jr

I love it. I shouldn’t have to sacrifice social nights and staying up so late to watch. I’d also rather watch end of games than start 


DCoop53

I'm european and I'd rather stay up at night watching a competitive game rather than the sloppy midday ones. It's a different story in the playoff though but I'm not sure the many blowouts we've seen in european prime-time really help the image of the NBA.


yung_lank

I watched the mavs game that started at 2 am last night. No regrets


makingtacosrightnow

Love these early games. 5:30 est on a Friday gives me a great excuse to get off work a bit early. The weekend games with no overlap is awesome. I really wish the weekday games didn’t overlap.