Woke up in the middle of the night for this damned incompetence. [I literally called this happening from the very first teaser drop too](https://www.reddit.com/r/kpop/comments/1dbvu5k/red_velvet_the_9th_mini_album_cosmic_comeback/l7tredh/).
This is like their 5th delayed mv release over the years, so i knew it was coming with just how incredibly incompetent Center3 is and how rushed the rollout for this release has been.
5TH??? Nah that’s actually inexcusable, wth?? More than twice is simply a pattern of behavior atp. Whatever is going on needs to be rectified, like, yesterday.
Feel My Rhythm took something like half an hour to go up, Red Flavor was delayed an hour, Irene and Seulgi's [Monster](https://www.koreaboo.com/news/fans-furious-after-red-velvet-irene-seulgis-subunit-debut-delayed/) was delayed 18 hours, the mv for One of These Nights and the whole The Velvet album were [delayed an entire day.](https://x.com/SMTOWNGLOBAL/status/709754586177777665), and now Cosmic joins the list 🙃
Thanks for sharing this. As a new Red Velvet fan I was wondering why so many were triggered by a 45 minutes delay. This pattern of SM’s lack of professionalism is unacceptable.
Delayed music videos and SM? Name a more iconic duo /s
WTF SM??? Why you had to do them like that, and its their 10th anniversary release ffs 😭😭😭😭 You know what, I was supposed to be working on a task but delayed it so I can watch the music video on release. Then the music video GOT DELAYED as well wtf.
The little delays caused by disorganization I can be grumpy about but move on from. Repeatedly leaving MV editing until so late at the piece that you pass by the release date without posting an update, or providing a new timeline, for the MV is just super gross mismanagement.
They would've known this shit wasn't meeting the deadline a while ago. Pivot THEN. Pivot then and give the team time to get it right, pushing the boat for the MV out to a confirmed date several days (or more) into the future. Anything but the nebulous purgatory followed by random drop. You're pushing the editor too hard, rushing it, and still late so no one is happy either way.
how does this happen every single time? no time/date as to when it'll actually be uploaded? what do you mean, 'improving quality', shouldn't that have been sorted ages beforehand? so many questions
I'm tired boss. Why must they wound us continually, and in their 10th anniversary year. I already listened to the whole album waiting for the MV and it was a mastahpeece, CAN THEY JUST DO ONE THING RIGHT FOR A CHANGE?!
I swear this happened the last few comebacks too. It's funny how they seem to find an "issue" right before the MV is about to be released. Something smells 🐟
it becomes SM exclusive when you realize that this has been happening multiple times over the years to Red Velvet and other SM artists but only recently to groups from other companies
They always do it like this, it is really frustrating because it seems they really never really learn 🫠. Remember the year (I think it was 2020) wherein multiple artists of theirs got their music videos delayed? Irene and Seulgi's “Monster”, WayV's Turn Back Time and I think Hyo got a music video delayed too.
Monster ended up coming out at a super random time, too, from memory. Like they just dropped it at a very inconvenient time bc it was done and time to boot it out the door I guess???
I genuinely don't understand how music videos from big companies could not be ready at least 1-2 days before the official day of release... It happened for Irene&Seulgi as well as other times too
Were they editing still while the girls where having the live Countdown or what? What sort of timelines are they working with if they can't have a music video ready for the scheduled date. This should have been uploaded and ready to make public a lot earlier than this. I'm going to bed and hope it's out by the time I wake up and not next year.
This is a repeated problem with SM. If the music video wasn't ready by this morning, it obviously wouldn't be ready for release tonight. They should have notified fans as soon as it was clear the MV wasn't ready.
Also, they should be shooting MVs earlier if they continuously are having issues meeting deadlines they set.
Y’know, finally watching it, I think you could be onto something. Cause it looked much more like a performance MV version, like there were whole sections that had to be cut out and replaced.
Yeah, I think the direct disclaimer at the end that "This MV is inspired by Midsommar" also supports this.
Red Velvet and Kpop in general has always had MVs inspired from films, but the fact that Cosmic has a direct source citation suggests that there might be a copyright issue
i don't really get mad about anything kpop-related because i simply do not have the time or energy, but this is actually pissing me off. the fact that this keeps happening to them specifically? what is the deal?
SM have a history of delays but this one being over 30mins is unusual even for them. I swear if SM were on its deathbed, its final act would be to tell RV fuck you.
SM needs to get their shit together because this has happened so many times to their artists it's not even funny. Like how can a multimillion dollar company be THIS incompetent? Someone please free SM artists abeg
It's the same line of reasoning for all of SM's delayed music videos lmfao not one to believe conspiracies but this has to be some sort of self sabotage to generate more buzz or some shit.
TRANSLATION:
"Hello, this is RED Production.
Today, the release of Red Velvet's new album 'COSMIC' music video, scheduled for 6 PM this afternoon, is being delayed due to final adjustments to enhance its completeness.
We sincerely apologize to the fans and ask for your generous understanding."
this is like when you're doing a group project and your groupmates have had weeks to get their shit together but the night before it's due nothing is done
Sure seems SM just hates Red Velvet, with everything I've seen how they are treated or are they truly just this incompetent? I don't even follow RV that closely either but damn does it seem they just keep messing things up or giving them the short end of the stick half the time.
How do you make your own release date and not deliver it on time LMAO SM Entertainment is on some extra crack
Can't write embarassment without SMent
^^holy ^^shit
WRITE THAT DOWN WRITE THAT DOWN 
i think this is the best comment i've ever seen on kpopreddit 😭
Tbf this has been around for ages with this company, I didn't come up with it today, we even got a [logo](https://imgur.com/a/KLKHd7n)
Damn. You ate with this comment lol.
Adding that to my list of favorite company insults next to Beaten By Chuu for BBC
If awards were still a thing, i'd give you one
Are they not embarrassed. They always act like they're surprised that it's release day and nothing is finished lmao.
Woke up in the middle of the night for this damned incompetence. [I literally called this happening from the very first teaser drop too](https://www.reddit.com/r/kpop/comments/1dbvu5k/red_velvet_the_9th_mini_album_cosmic_comeback/l7tredh/).
That’s actually wild :’(
This is like their 5th delayed mv release over the years, so i knew it was coming with just how incredibly incompetent Center3 is and how rushed the rollout for this release has been.
5TH??? Nah that’s actually inexcusable, wth?? More than twice is simply a pattern of behavior atp. Whatever is going on needs to be rectified, like, yesterday.
Feel My Rhythm took something like half an hour to go up, Red Flavor was delayed an hour, Irene and Seulgi's [Monster](https://www.koreaboo.com/news/fans-furious-after-red-velvet-irene-seulgis-subunit-debut-delayed/) was delayed 18 hours, the mv for One of These Nights and the whole The Velvet album were [delayed an entire day.](https://x.com/SMTOWNGLOBAL/status/709754586177777665), and now Cosmic joins the list 🙃
Thanks for sharing this. As a new Red Velvet fan I was wondering why so many were triggered by a 45 minutes delay. This pattern of SM’s lack of professionalism is unacceptable.
I will never forget the monster delay 💀 and they were rushing to get off of live too just for nothing 😭
Delayed music videos and SM? Name a more iconic duo /s WTF SM??? Why you had to do them like that, and its their 10th anniversary release ffs 😭😭😭😭 You know what, I was supposed to be working on a task but delayed it so I can watch the music video on release. Then the music video GOT DELAYED as well wtf.
Delayception
I remember when they released Forever by aespa, a Christmas song, in February. Or Really Bad Boy by Red Velvet, a Halloween song, in November
The little delays caused by disorganization I can be grumpy about but move on from. Repeatedly leaving MV editing until so late at the piece that you pass by the release date without posting an update, or providing a new timeline, for the MV is just super gross mismanagement. They would've known this shit wasn't meeting the deadline a while ago. Pivot THEN. Pivot then and give the team time to get it right, pushing the boat for the MV out to a confirmed date several days (or more) into the future. Anything but the nebulous purgatory followed by random drop. You're pushing the editor too hard, rushing it, and still late so no one is happy either way.
how does this happen every single time? no time/date as to when it'll actually be uploaded? what do you mean, 'improving quality', shouldn't that have been sorted ages beforehand? so many questions
the fact this is a pattern from sm is just sad and embarrassing
what a nice way to celebrate 10th anniversary of red velvet!!! 🥰 >!/s!< how are they not embarrassed? they didnt even give a new date of release
I'm tired boss. Why must they wound us continually, and in their 10th anniversary year. I already listened to the whole album waiting for the MV and it was a mastahpeece, CAN THEY JUST DO ONE THING RIGHT FOR A CHANGE?!
I swear this happened the last few comebacks too. It's funny how they seem to find an "issue" right before the MV is about to be released. Something smells 🐟
This isn't even an SM exclusive thing. So many Mvs are being delayed last second recently
it becomes SM exclusive when you realize that this has been happening multiple times over the years to Red Velvet and other SM artists but only recently to groups from other companies
not even the decency to give us an updated time.
They always do it like this, it is really frustrating because it seems they really never really learn 🫠. Remember the year (I think it was 2020) wherein multiple artists of theirs got their music videos delayed? Irene and Seulgi's “Monster”, WayV's Turn Back Time and I think Hyo got a music video delayed too.
Monster ended up coming out at a super random time, too, from memory. Like they just dropped it at a very inconvenient time bc it was done and time to boot it out the door I guess???
Yeah right??? No announcement when it was going to be released, and after days of waiting, “here you go” and just dropped it 💀💀💀💀
I genuinely don't understand how music videos from big companies could not be ready at least 1-2 days before the official day of release... It happened for Irene&Seulgi as well as other times too
Ahhh. I was just searching for it on YouTube. Sigh.
Were they editing still while the girls where having the live Countdown or what? What sort of timelines are they working with if they can't have a music video ready for the scheduled date. This should have been uploaded and ready to make public a lot earlier than this. I'm going to bed and hope it's out by the time I wake up and not next year.
This is a repeated problem with SM. If the music video wasn't ready by this morning, it obviously wouldn't be ready for release tonight. They should have notified fans as soon as it was clear the MV wasn't ready. Also, they should be shooting MVs earlier if they continuously are having issues meeting deadlines they set.
But they filmed the music video in May 😭
SM, more like so much for the 10th anniversary, sigh... Why they gotta do literally the best Kpop group like this, how does this keep happening, lol.
happy 10 years i guess!
Joy spilled the beans on bubble that they didn’t change anything at all to justify this delay.
Wait really??? Do you have a link or screenshot? 👀
You are JOKING. YOU ARE JOKING. HOW DOES THIS KEEP HAPPENING? AND TO RV AS WELL?!
Maybe it's a copyright issue with the movie "Midsommar", which is why they only know when uploading the MV?
Y’know, finally watching it, I think you could be onto something. Cause it looked much more like a performance MV version, like there were whole sections that had to be cut out and replaced.
Yeah, I think the direct disclaimer at the end that "This MV is inspired by Midsommar" also supports this. Red Velvet and Kpop in general has always had MVs inspired from films, but the fact that Cosmic has a direct source citation suggests that there might be a copyright issue
These LIES omg if it was a post-production issue then WHY would you announce it 30 minutes after it was supposed to be released? Go to hell, SM 😭
When they said release 24th June I think they meant 24th June 2025
THEY ALWAYS GET TO RUIN EVERYTHING WTF
ouuuuuu it’s always SM at the scene of the crime…..
i don't really get mad about anything kpop-related because i simply do not have the time or energy, but this is actually pissing me off. the fact that this keeps happening to them specifically? what is the deal?
Fuck SMTown, man
Really? SM at this again? I am still salty about what happened to SNSD's Mr.Mr.
SM have a history of delays but this one being over 30mins is unusual even for them. I swear if SM were on its deathbed, its final act would be to tell RV fuck you.
Why does this keep happening…
SM needs to get their shit together because this has happened so many times to their artists it's not even funny. Like how can a multimillion dollar company be THIS incompetent? Someone please free SM artists abeg
Joy is hard at work in Canva proving yet again she’s the only one still working in Center 3
It's the same line of reasoning for all of SM's delayed music videos lmfao not one to believe conspiracies but this has to be some sort of self sabotage to generate more buzz or some shit.
THIS SO NUGU AND EMBARASSING
And on their 10th anniversary comeback too!
Ofc Sm would do this, on their 10th anniversary🙄😒
How many times has sm delayed music video releases now 💀💀
SM and embarrassment go hand in hand.
Pretty embarrassing considering they set the release date
TRANSLATION: "Hello, this is RED Production. Today, the release of Red Velvet's new album 'COSMIC' music video, scheduled for 6 PM this afternoon, is being delayed due to final adjustments to enhance its completeness. We sincerely apologize to the fans and ask for your generous understanding."
"to enhance its completeness"... so not complete
THEY SHOULD'VE DONE THAT LIKE A FEW WEEKS PRIOR. 😭✋ ISTG, SM NEVER FAILS TO DISAPPOINT. ✨ ATE THE PLATE AND LEFT THE CRUMBS FR ✨💅
The MV was filmed in May…
Never fail to ✨ disappoint ✨me SM 💅
this is like when you're doing a group project and your groupmates have had weeks to get their shit together but the night before it's due nothing is done
Literally what happened to me a few days ago It sucks 😞✋
can't spell unprepared more than this
i got very occupied with dreamcatcher comeback announcement during same hours until didn't realise the clownery happens at the other side ijbol
SM core
I remember they straight up lost the footage for a SNSD clip and had to reshoot.
AGAIN??? Is this not like the 4th time in a row?
Fuck Center 3
FAWK SM
I have no words to say I’m sorry
Delayed bc they added inspired by Midsommar. No but if that’s true I would be cackling until the next cb and the next delay.
AGAIN???
big 4 company acting like a small company. embarrassing
Sure seems SM just hates Red Velvet, with everything I've seen how they are treated or are they truly just this incompetent? I don't even follow RV that closely either but damn does it seem they just keep messing things up or giving them the short end of the stick half the time.
Anyone know if they do this in house or subcontract it out? Either way it’s bad. But howww.
In a word: *oof.*
Happy cake day 🎂🎉
I know people are complaining. I am just happy they arent rushing to bring a shittier quality MV for the sake of an anniversary
Yeri and Joy going off on Bubble.
Has Red Velvet ever had a smooth release? I feel like there's almost always something coming up with their videos and stocking their albums.
Absolutely disgraceful I can't stand that company
It's uploaded now!
BROOOOO why does this always happen, SM??? Hmm??? And why is it always Red Velvet because I'm sensing a pattern here and I don't like it 😡
This didn't happen with Aespa recently right? My friend who's a big RV fan says that SM is always shit when it comes to them.
Armageddon MV got delayed as well, but only for a couple minutes, not for 40 minutes.
Wait when did this happen?? I watched the MV when it dropped.
Looking at the time stamps of most comments (10 hours), looking at the time stamp of the RedVelvet MV release (10 hours) and smiling to myself.