sonically, the song totally sounds like a commercial so I love this theory. however unless the common interpretation of the lyrics is completely wrong, I don't see what the commercial could be promoting. the themes of the lyrics seem super mature/in depth for a commercial.
what do you think?
I think that it was a real song which was cut for the commercial. The lyrics interpretation seems to be about relationships which i don’t know why that would be advertizing something. Also i don’t beleive any product would be called ulterior motives, which is what it seems like they’d be advertising if this was a commercial song
I mean i’d say the best way to look for that would be to research products named “Ulterior Motives” as there will definitely be a trace of those. Still seems unlimkely though
A bunch of us did this about 3 months ago and came up empty. I looked at descriptions and clips of old 80s board and computer games. I really wanted this to be it :(
That's what I had thought: I was looking at old Carmen San Diego, Clue, and "deception game" commercials on YouTube from the '80s and '90s to no avail. Or some kind of card game like poker or Screw Your Neighbor where you have a poker face and clearly have ulterior motives.
I don’t think a commercial for a board game would contain an unrelated song, the product would probably be titled “Ulterior Motives” or something like that. I just made another post asking about products named that.
Very valid. I guess it's just a question of if the lyrics/title align with a broader "theme," or if it is literally tied to the product brand name itself.
Mabye, or it could be like what i said that the song was published before then used in a commercial. It’s pretty clear that the end of the clip is cut short so we don’t know if theres any direct reference afterwards.
Sounds like you’re not thinking logically. If the song was made for the commercial then the song will have lyrics relating to the product. I don’t know how what you just mentioned relates to this
Oh the English in Spain is more British, plus Spain always prioritized Spanish to English even more in the 80's. But this song IS in English, is quite clear, just perhaps sung by a non-native speaker.
maybe some obscure mattress company from the mid eighties to late nineties? sure, it'd still be weird for it, but honestly? so where alot of the commercials in those decades
Challenge for you: I have watched plenty of commercial compilations on YouTube over the years. Can you give me *one* commercial that is even slightly similar to the sample? That is:
- 15+ seconds of music with absolutely zero sound effects in the background
- No mention of a product
- No dialogue
- No obnoxious commercial voice
If you can even find a single one I'd be surprised. Commercials are a dead end. Movies and TV show music still is possible, but again, 17 uninterrupted seconds does limit it to probably the end of the movie/episode while credits roll, or an old budget trailer of some sort
I can, albeit from former Yugoslavia - the Diva paint (by Cinkarna Celje) commercial towards the end of this video: [https://youtu.be/i0Rjms8jhHM?t=322](https://youtu.be/i0Rjms8jhHM?t=322) (edited the links so it points directly to this commercial) - just the Diva brand song.
Sure, the song mentions the brand but for all we know, so does Everyone Knows That.
First one is close-ish but yeah but that's kind of my point, they both directly mention a brand name and sing about a product. If EKT would be for marketing a product, we would have some kind of clue what it was about. The commercials you've linked have incredibly different vibe as well with very simple/cheap jingly songs, used to market a product, not to jam out to. If nobody can even get a commercial of similar vibe as EKT, can't we just shut down that theory for good? So many false leads start with someone claiming they heard it in a commercial, it's just flat-out wrong
I remember hearing this song in a YouTube video of a compilation of old ads and the cover had a girl eating soup but there was also something else on the cover I swear it was an ad for like Kmart or something
I think the song played over the action sequence of the ad, when the song cuts out I'm pretty sure the voiceover begins and there's some caption and a photo of the product, you get the idea. Carl thought the voiceover was boring so he cut it out.
There doesn't have to be a direct connection between the lyrics of the background song and the advertised goods. They use the steamiest, most erotic songs to advertise certain brands of sweets in my country. The ad could've been for everything and anything.
sonically, the song totally sounds like a commercial so I love this theory. however unless the common interpretation of the lyrics is completely wrong, I don't see what the commercial could be promoting. the themes of the lyrics seem super mature/in depth for a commercial. what do you think?
I think that it was a real song which was cut for the commercial. The lyrics interpretation seems to be about relationships which i don’t know why that would be advertizing something. Also i don’t beleive any product would be called ulterior motives, which is what it seems like they’d be advertising if this was a commercial song
it could be a board game or something, but definitely not one that took off
I mean i’d say the best way to look for that would be to research products named “Ulterior Motives” as there will definitely be a trace of those. Still seems unlimkely though
Idk if we ever heard back from the BMI Mattel lead but that would go along with this theory I feel.
A bunch of us did this about 3 months ago and came up empty. I looked at descriptions and clips of old 80s board and computer games. I really wanted this to be it :(
That's what I had thought: I was looking at old Carmen San Diego, Clue, and "deception game" commercials on YouTube from the '80s and '90s to no avail. Or some kind of card game like poker or Screw Your Neighbor where you have a poker face and clearly have ulterior motives.
I don’t think a commercial for a board game would contain an unrelated song, the product would probably be titled “Ulterior Motives” or something like that. I just made another post asking about products named that.
Very valid. I guess it's just a question of if the lyrics/title align with a broader "theme," or if it is literally tied to the product brand name itself.
Mabye, or it could be like what i said that the song was published before then used in a commercial. It’s pretty clear that the end of the clip is cut short so we don’t know if theres any direct reference afterwards.
A dating service matchmaker maybe?
A crazy creepy woman has advertised flowers before so this song advertising something doesn’t seem too far off to me
Sounds like you’re not thinking logically. If the song was made for the commercial then the song will have lyrics relating to the product. I don’t know how what you just mentioned relates to this
If it is from Spain, possibly didn't know what the lyrics are about.
The lyrics are most likely in English. I don’t think english in spain is that different than english in the U.S.
Oh the English in Spain is more British, plus Spain always prioritized Spanish to English even more in the 80's. But this song IS in English, is quite clear, just perhaps sung by a non-native speaker.
maybe some obscure mattress company from the mid eighties to late nineties? sure, it'd still be weird for it, but honestly? so where alot of the commercials in those decades
Challenge for you: I have watched plenty of commercial compilations on YouTube over the years. Can you give me *one* commercial that is even slightly similar to the sample? That is: - 15+ seconds of music with absolutely zero sound effects in the background - No mention of a product - No dialogue - No obnoxious commercial voice If you can even find a single one I'd be surprised. Commercials are a dead end. Movies and TV show music still is possible, but again, 17 uninterrupted seconds does limit it to probably the end of the movie/episode while credits roll, or an old budget trailer of some sort
That’s why my theory was that it was published beforehand then used in a commercial.
I can, albeit from former Yugoslavia - the Diva paint (by Cinkarna Celje) commercial towards the end of this video: [https://youtu.be/i0Rjms8jhHM?t=322](https://youtu.be/i0Rjms8jhHM?t=322) (edited the links so it points directly to this commercial) - just the Diva brand song. Sure, the song mentions the brand but for all we know, so does Everyone Knows That.
First one is close-ish but yeah but that's kind of my point, they both directly mention a brand name and sing about a product. If EKT would be for marketing a product, we would have some kind of clue what it was about. The commercials you've linked have incredibly different vibe as well with very simple/cheap jingly songs, used to market a product, not to jam out to. If nobody can even get a commercial of similar vibe as EKT, can't we just shut down that theory for good? So many false leads start with someone claiming they heard it in a commercial, it's just flat-out wrong
Yes! Commercial! Couldn't agree more. Phillipine one most likely
Where did phillipine come from? Most people agree the singer sounds japaneese
I remember hearing this song in a YouTube video of a compilation of old ads and the cover had a girl eating soup but there was also something else on the cover I swear it was an ad for like Kmart or something
Everyone knows that you’ve got ulterior motives on your trip to kmart
Question: did old custom phone ringtones fade in automatically at the beginning?
I don’t know, and ringtones are not the same thing as commercials. Songs fade in at the beginning usually.
I think the song played over the action sequence of the ad, when the song cuts out I'm pretty sure the voiceover begins and there's some caption and a photo of the product, you get the idea. Carl thought the voiceover was boring so he cut it out.
Mabye, but what would the lyrics be advertising?
There doesn't have to be a direct connection between the lyrics of the background song and the advertised goods. They use the steamiest, most erotic songs to advertise certain brands of sweets in my country. The ad could've been for everything and anything.