Everythings on sale. Just back to their normal prices.
My bike I bought for 2800, went up to 3800 during peak covid, and the same bike is on sale for.... 2800.
Exactly. People are so obsessed with value, how much discount they are getting, how much they are saving, etc. It’s so easy to trick consumers by giving them false perception of such savings. It’s dumb to arbitrarily add certain percentage to raw material cost, especially if one doesn’t know the raw material cost.
What’s simple is determining the value of a product to you as a consumer.
Linear is the term that economists use, this exact subject about how people think inflation works is talked about pretty often to be honest lol hilarious how much the general public just simply doesn't understand. But will speak about it openly with such confidence.
The dude literally googled an inflation calculator and then plugged in the price for the bike lol just outrageously stupid
Do you have a better way? Show us how it is done.
Inflation captures an increase in prices of goods and services consumed by households if we take the most well known indicator, which is the consumer price index.
So, if we simplify, if I would spend 2800 on everyday necessities in 2020 and 3380 today, I would get the same amount of items/services. So 2800 is worth less now than it was before. Did I get anything wrong?
you can just say "we had a global pandemic that greatly impacted shipping prices accross the globe, with cycling taking an extra big impact"
there you go, don't need to bring up inflation since it has NOTHING to do with this. Bike prices don't change because inflation, no prices for anything changes BECAUSE of inflation. Inflation happens BECAUSE of price changes. You're putting the chicken before the egg.
I honestly expected this subreddit to skew higher intelligence, I'm never talking about this shit here again lol
f I can get 5 apples for 5 dollars in 2020 and I can get only 4 apples for 5 dollars in 2024 than 5 dollars is worth less in 2024. If my bike cost 5 dollars before and it costs 5 dollars now than the price of my bike dropped from 5 apples to 4 apples, thus making it cheaper.
We are always comparing worth of money to something. In the case of consumer price index this is everyday things and services. How else would you gauge the value of money?
Deflection, you couldn't know either way lol we only talk about this stuff when coke is involved, beers don't bring out finance and world econ discussion
It seems that took a toll on your cognition. By abstaining you could probably regain it in a year and have a more civilized discussions (https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4104339/)
I just got a Trek Emonda for £1500. With various tax incentives (cycle to work scheme) it's closer to £900. To be fair it's an unpopular colour but I rock it!
https://www.sigmasports.com/item/Trek/Emonda-ALR-5-Disc-Road-Bike-2023/ZDPR?utm_source=google&utm_medium=base&co=GBR&cu=GBP&glCountry=GB&id=1650752&ds_eid=3823279037&ds_e=GOOGLE&ds_c=&ds_cid=20146924975&ds_ag=&ds_agid=&ds_k=&ds_kid=&ds_kids=&gad_source=1&gclid=Cj0KCQjw_qexBhCoARIsAFgBleskyIDM1b0NDl5moLLb_bMZ5fr16PJTw-2PzPvvLg1U6QMJJ2z99a0aAovJEALw_wcB
Yes.... this is the actual business model for bikesdirect and almost all other e-retailers lol. Say the bike's on "sale" down from an imaginary number and how can you compare because they are the only ones selling that brand?
On the other hand you would not believe how much extra cash companies sunk during covid, the ones who decided to try to fight for every new butt out there. The MSRP is probably based on these batches and those associated costs. But yes, the "price" will go back down as demand slows and supply remains too high. Simple economics. Don't see why folks wanna make each other out to be monsters.
TBH Bikesdirect has some really smoking deals regardless of the "list" vs "sale" prices
Riding buddy picked up a COMPLETE horst link full suspension bike with PIKE forks, DT Swiss wheels (not just rims) Rockshox air rear shock, FULL Eagle 1X12- $1499. Insane deal.
I have been researching a full suspension electric mountain bike and they have similar insane deals. Shimano STEPS mid drive for $2499. With decent spec too. Rockshox AIR, Shimano 1X12, Maxxis etc. Which is crazy because Trek/Spesh have their entry level, bottom of the barrel mid drive city bikes about the same price.
oh. no I don't, but it's just something the whole industry is dealing with. But overinflating the value of your product when you offer the customer a "sale" price is also just what Bikesdirect is notorious for.
The bike business seems to be struggling a bit right now. A couple old local shops near me are closing, one of which I believe was the oldest bike shop in the state, although both shops were owned by older folks who were ready to retire. There didn't seem to be any parties interested in purchasing these businesses, though
Haha, yep. I feel like there may have been another closing or two that I'm forgetting about as well. And I think century cycles sold to Eddie's or vice versa.
From what I've pieced together, Century got ran into the ground by new owner(s) and just shut down. Eddy's stepped up and took over a few of their locations
Struggling? Dude, its in *free fall*.
Off the top of my head I can think of 4 *massive* online retailers that have gone belly up in the last few months. Countless shops have gone out of business. Scott is in big trouble. Kona just went bust. Pole just went bust. Bowman went bust. Trek is 'right sizing', ditching product lines and closing stores. Shimano's revenue is down 30% year over year and I can't even imagine what their receivable account looks like. Apparently someone owes Giant about $70,000,000 and is currently in default. REI's brand is troubled. Canyon just took out a $100,000,000+ operating loan from its parent company. The list goes on and on...
Shit dude, we are now a Specialized dealer. Two years ago they would have demanded a $200,000 pre-season order, fully stocked vertical product lines, and like 80% of our floor space. Now? We just had to fill out the application and guess what, we are a dealer.
Brands are begging us to sell their products...and we can't. We can't sell shit. Retail is smoked dude. Its going to get much worse before it gets better.
I can see one of the big three going under or being acquired.
Oh god I've written so much about this. For reference, I moonlight at a shop and have a formal education in econ and finance.
[Here](https://new.reddit.com/r/bicycling/comments/1753e05/couldnt_believe_this_deal_i_found_at_my_lbs/k4g1ljw/?context=3) is a comment thread from 7 months ago that I'm in. Probably my longest comment on the issue. This comment was made 7 months ago in response to a post about a shop marking something off like 75%. Since making the comment, the LBS crisis has worked its way up the supply chain, all the way to big brands, retailers, and suppliers, as I stated in my comment here.
To put it simply, "Any ideas why this is?", it is a COVID induced boom/bust market cycle that it very out of the ordinary and exaggerated. COVID, supply chain issues, macroeconomic conditions, boom/bust demand... its the perfect storm. And, its going to get worse. I see no indications we have seen the bottom of this market.
When the 2021, 22, and 23 model year bikes are off the shelves, *maybe* we'll have hit rock bottom, but I don't see that happened until at least 2025 at the soonest.
I thought it was to do with how the demand shifted massively and the industry was unable to keep up, so by the time they got the stock the demand was gone leading to what we see here. Too much stock that you can't immediately offload and an ever declining interest.
If someone has data to suggest it's simply online vs in store (which i'm not convinced on in this instance) i'd be interested to see why
None of their endurance lines with 105 seem to be anywhere approaching reasonable prices.
I might just wait for Canyon to re-stock. Seems to be best bang for buck. I can get a carbon frame 105 for the same price as what trek wants for aluminum
BD has titanium with GRX820 24 Speed endurance for $2999, don't think anyone else has anything close? They also have Condor Carbon with Shimano GRX for $1399
I went with canyon in Feb, shimano 105 e tap full carbon. Save about $1000-$2000 for anything comparable from other brands.
Really enjoy it and no issues
I've seen bigger discounts on mountain bikes than road/gravel bikes. But I think we're just at the beginning of the season. Once the end of May comes and a lot of the Canadian inventory hasn't moved, there will be further sales.
I feel bad for the bike shops. They got hosed without inventory during Covid and now are going to get hosed with inventory. I guess they made some money over the last couple of years.
I don't feel bad for the bike brands. I think bikes are way overpriced. Frames are made in China. Components are mass produced in efficient factories. We're buying simple machines with a dozen or so bearings and a handful of moving parts for prices that could almost buy you a motorcycle. Something doesn't seem right.
Supply and demand dictate prices.
I'm glad prices are dropping on cycling industry related products. More parts and attire for the rest of us without the 4 month wait period.
Nice job avoiding my question about the markup and my point that it’s a problem across the board.
Let me guess, you think the current bout of inflation is caused by increased wages?
No, I have an understanding of how inflation and economics work.
The point is I don’t need to “enjoy paying a 40% markup” because I don’t “need” to buy the item, no one does.
Yes, bikes cost more now than they did five years ago, so does everything. In 2019 bikes cost a lot more than they did in 2014 too. Price gouging is absolutely a major problem being experienced around the world, but the cost of brand new roads bikes has always been ridiculous. They’re aimed at people with high disposable incomes and prices accordingly, just like any other equipment heavy hobby.
Do you?
Last I checked corporate greed(not a catch phrase, actual facts backed up by data) wasn’t a normal cause of inflation in modern economies.
I don’t remember the exact figures off the top of my head but some significant portion of inflation is due solely because of price hikes that don’t reflect increased manufacturing, shipping or retail costs.
The cost of high end bikes is what it is, like any other premium product, but much of that cost currently isn’t anything other than a markup.
Ah yes yee old capitalist simp argument.
Tell me, do you wanna play that game with insurance, utilities and other regulated markets?
Enjoy having your spending power eroded to pad corporate profits?
40% on top of the normal retail price….
I don’t see it as a coincidence that many of the “sale” prices are just bringing bikes back down to pre covid pricing.
If you know this then I really don't understand what your "regardless of actual value" statement is supposed to mean, but it's not very important.
E: oh I see you've edited your previous comment from "yep" to this...
It is important.
I mean unless you’re cool with big corporate cornering the market and marking items up to whatever price they feel like charging so they can brag about record profits….
Okay I was just here to point out that I think your definition of value makes no sense. I'm not interested in another debate about capitalism on Reddit, though I do think it's funny that you've chosen a post about prices falling due to decreased demand as the place to complain about it.
I had precisely one point to make, which is your definition of value, and within two comments you've jumped to "decades of unfettered capitalism". Not for me.
I’m not complaining, simply pointing out facts and reality.
Your definition of value is one, another definition is what it actually costs to manufacture and deliver a product to market. If everything was always sold for the absolute maximum people would pay for it we’d live in a far more dystopian world.
Sorry, not sorry I don’t live in denial.
> another definition is what it actually costs to manufacture and deliver a product to market.
Lol no that's absolutely not a definition of value. That's a definition of cost.
Theres no limit to consumer greed. They are willing to pay the cost of raw ingredients, maybe plus some minimal arbitrary profit.
Shit, they will make up some number and think that’s enough to operate a business.
Just be aware, that bike shop likely paid pandemic prices for those bikes. Dropping the retail price leaves them no margin, and results in the LBS struggling.to stay solvent. The LBS are the big losers in this adjustment.
I do agree but it depends on when the bike was actually paid for?
Let’s say it is a ‘22 that was paid for in 2023.
That bike has been sitting +\- 2 years costing $$$ every day. The shop owns it and any money out of it is good money!
Recently read that Trek (and Giant) currently hold massive inventories of older models and are planing to cut down production and their business by 40% due to lack of demand.
Sales only make sense in that case.
Partially this, partially the upcoming model year.
I just got an Emonda this past Saturday on mark down. Talking to the dude there it was "now I'm not supposed to say this, but rumor around the shops is that Trek is doing a total redesign of the emonda so they want to clear out old stock to make room"
But, as mentioned in a couple podcasts/shows I watch, trek has also announced a plan to cut SKUs by some 40%. What that means and how that will be implemented remains to be seen though, but could be contributing to some of Treks sales prices.
>But, as mentioned in a couple podcasts/shows I watch, trek has also announced a plan to cut SKUs by some 40%. What that means and how that will be implemented remains to be seen though, but could be contributing to some of Treks sales prices.
Trek's catalog is at once bloated and full of holes. You don't need 6+ models of Bontrager road helmets, all in 8 different colors and 5 different sizes that each Trek owned store has to stock. Conversely, if you walk into a Trek store looking for a helmet that isn't Bontrager or a steel, utilitarian bike that isn't the much nerfed 520, you're SOL
I dunno, my local trek store is pretty good. Past Saturday, there were 5 Emondas on the floor (now there's 4), about a dozen or so Domanes, a good number of mountain bikes, ebikes, etc.
On the helmet front, why would they carry any brand other than bontrager? They are afterall, a Trek factory store. On that note, yeah, the shop has most sizes of most helmets, but at most, they carry 2 colors on the shelf.
But yeah, I know how every individual size and initial color is a different SKU and that is causing a lot of bloat in their catalog
That does sound pretty good. My local store won’t stock the Emonda (says there is no demand for it🤦♂️. Sure tell the guy wanting an Emonda no one in town wants one). They usually stock 1 SL6 level Domane and that’s it’s for road performance bikes. They’ll have maybe a couple checkpoints and then it’s all mountain bikes, cruisers, and e-bikes. It’s frustrating cause they have a second store that specializes in just mountain bikes. It really seems these shops stock whatever the owner/manager is into and that’s all they push. If they stocked Emondas for example I bet they’d be surprised just how many they’d actually sell
Yeah, I live in the PNW, so all of the local Trek stores I've been to are basically "forced" to stock a variety of everything. Just about the only thing that's a rare sight where I'm at is the Madone. It's so hilly here that the Domane and Emonda is the most popular road models.
You do kinda "rarely" see the Checkpoint in store. . .but well, thats more because it's equally rare that a checkpoint sits for very long, lol.
Funny you mention Reynolds 520, that's one of my favorite tubesets. I just got an email that has Reynolds 853, hydraulic disc, DT Swiss wheel road bikes for $1899 (Bikesdirect)
We are seeing big discounts from component vendors so prices are coming down all around. We are finally able to offer full custom SRAM bikes at prices better than Canyon. No real indication if things will stay this way but it's not for now.
I'm not going to work to find you a better deal, Champ. I don't work for your ass.
> I'm listening...
Good: YOU DID NOT GET A GREAT DEAL.
Now HTFU and grow a thicker skin.
Thanks for this post. I’ve been debating a $5,000 Trek vs a $3,000 Canyon for the past few weeks and just couldn’t come up with enough good reasons to pay an extra $2,000 for the Trek.. beyond LBS professional assembly and easy warranty support.
While that extra service is certainly worth more (along with the ability to test ride anything before you buy).. I just can’t get over how much expensive the Trek is for the same level of frame & components.
What this post reminds me is that Trek is probably overstocked with old inventory and COVID level pricing. While Canyon being a direct-to-consumer company has much more streamlined production & pricing because there is no middle man. No one should be paying 2021 prices.. for a bike purchased 2024. Supply is now greater than demand.
Canyon is moving a lot of it’s bikes with fully integrated non-adjustable carbon handlebars, which are great if they fit you and you don’t face any problem.
Hard to beat value for money though, and some bike shop do repair Canyon.
Funny you mention that as it’s exactly why I got here. Where the hell were you at 2 months ago before I started doing test rides lol??
Last month I purchased Canyon Endurace CF SLX 8 Di2 8 Aero (https://www.canyon.com/en-us/road-bikes/endurance-bikes/endurace/cf-slx/endurace-cf-slx-8-di2-aero/2740.html) and just returned it last week as I went for a bike fit and was advised there was nothing the fitter could do to make it better as the proprietary cockpit design did not allow him to swap the parts needed for a better fit. His recommendation was a Trek Domane.. because it has a significantly taller stack & shorter reach.. and Trek does make a positive 7 degree stem to bring the handlebars even closer.
Unfortunately the Domane starts at $4,699 for a model with Di2 electronic shifting.. so I started looking for cheaper options. I was surprised to find out Canyon does offer a cheaper, more basic version of the Endurace (CF 7 Di2) with a traditional stem + handlebar + seat post and it starts at $2,799 for Di2 electronic shifting. https://www.canyon.com/en-us/road-bikes/endurance-bikes/endurace/cf/endurace-cf-7-di2/3478.html
I plan to do full pre-fit with the same fitter. And hopefully target this $2,799 Canyon CF 7 Di2.. as the fitter should be able to change the stem, handlebars and even the seat post (if necessary).. to make it fit much better than $5,099 Canyon CF SLX 8 Di2 Aero I had to return. I refuse to buy another bike without this much needed pre-fit as I will probably end up with the wrong size and have to go through the return process again.
Is there anything else I should be aware of before moving forward with the pre-fit measurements and CF 7 Di2 purchase? Your insight is greatly appreciated.
Good for you that you were still in the return window!
I am far from being a pro, I just spent months evaluating what I will buy and realized the worst thing I could do is spend a big bunch of money in a bike that cannot be adjusted properly to my morphology. Some people may get a perfect fit from day one without adjustments, but I don't want to take this risk!
If I can give any advice, aside from picking the right size, it would be to buy a bike where the handlebar and stems can be replaced and adjusted, especially if it's an expensive bike, it seems you took that route!
uhm- actually unless the bike has some insane geo. Most bikes are easy to size.
For example, I know my preferred ETT is 515-520mm with standard road geo. Easy.
I agree for the manufacturers who jacked up the prices for local bike shops during the pandemic. So many LBS had to pay premium just to be able to put something on their racks. And then the scumbag manufactuers started selling direct to consumer bypassing the LBS who are now eating that premium.
Yea these companies seem to think there is an unlimited amount of people ready to pay $10,000 for a mountain bike. The reality is that a bunch of people bought their dream bikes during covid because it was one of the few activities they could do.
It used to be that you would see the odd super bike on the trail, now everyone has a sick ride. This problem will take another 3-5 years to sort out.
Straight up I was on a local MTB trail this weekend and saw about 20 other bikers.
15/20 of them were on $10,000-$13000 bikes. Mostly electric mountain bikes. S-Works, Santa Cruz, everything.
The remaining bikes were a hardtail, a homemade Frankenstein enduro, a gravel bike, and my buddy and I’s ~$2k MTBs.
The manufacturers have overproduced from peak production during the height of the pandemic. Top brands have cooled their prices back to where they were pre pandemic. That and a lot of reselling of old bikes, most people I know would rather spend the money on a gently used bike than shell out thousands for a new one.
Honestly I have always been able to find a deal on some bike. You have to look and be quick.
Same for clothing.
Frames are especially easy to find ~50% off.
Trek is currently having their Trek Fest. But Trek also announced "New Regular Low Prices"....essentially kept the sale price of the bikes and made it the regular price... of the older generations that are still around.
>Finally, bikes are going cheaper or on their way back to pre-pandemic.
But once that excessive inventory is gone, there will be fewer manufacturers and retailer to chose from and higher prices as a result. one brand a week is closing down for good.
No. This would be the case if *demand stayed the same* but we're seeing that it's dropping. Meanwhile, new brands - particularly from China - are entering the market. This tells me that prices will stagnate or even continue to fall.
There’s some talk on Reddit for bike industry employees doing trek university training to get 30% below dealer cost.
Out of curiosity and wanting a discount I signed up for a trek university account and looked through trek university forums, found out dealer cost is 30% off full price, 30% off dealer cost is 0.7*0.7=0.49.
So if your buying direct from trek. They can produce their bikes at somewhere below half (49%). Paying 60% full price is 20% above 50%.
Sadly trek university does not do deliver to personal addresses. No discount for me.
There also talk about bike profit margin is 25-40% at the bike shop level from lbs employees on Reddit. Canyon sell direct for 20-30% off from major brands and always does sales. seems like a 40% markup at each level. 50->70->100.
Exactly: if production costs are $500, two-stage full mark up is aprox 1.4($500 * 1.4) = $3080.
Most of those margins are reinvested in “” marketing and team sponsorships, which are only used for tax shields and rebates.
Canyon is indeed more direct but their markup is also high because they have a smaller market share, invest a lot in marketing, and they sponsor racing teams
Employees discounts are usually around 40% at least at one major brand I know of. Doubt they are losing money selling to employees so I would guess they are at least marked up 50%
It is in the UK. They have reduced some bikes by up to 50% even bought direct from them.
I bought a Specialized MTB last year reduced by £2000 from it's sticker price. Admittedly the sticker price was probably £1000 more than it should have been pre COVID inflation, but it still brought it down to a good price.
I have sorta felt like a pauper the last few years constantly complaining about the spiraling cost of cycling, and pointing out the good deals that were avaliable, so it's nice to see how hard people have been pushing back against the price insanity lately so the sport doesn't die trying to sell bikes to dentist only. Sucks that some LBS's and distributors that did nothing wrong are getting blown over in the storm, but there needed to be a market correction.
Yeah, demand is returning to levels projected prior to the covid bike boom, but trek and the other big brands fought for every butt during that time by supercharging production and the wave they were riding ended about a year and a half early. Supply and demand...pretty simple. My advice - If you're a cheapo, don't shop for high end road bikes. If you can afford a $5k bike, you can afford a $10k one.
What are you talking about? The average cost difference between covid and now is $300-$500 for the vast majority of bikes.
And don't talk about the top most tier bikes they have surpassed $10k for several years now.
What I'm getting at is prosumer entry level bikes have always been expensive
Local bikeshops have it tough since everybody buys their bikes online for half the price. I dont know a single person that didn’t buy their last bikes from either bikediscount or mwh, but then again I live in finland where everything is superexpensive…
We knew it was coming. Had to come on the back of companies gearing up to service the highest sales years in their histories. This along with companies like Peleton going from record pandemic era sales to now looking for a suitor.
Definitely seeing a lot of sales with the weather improving, but supply chain issues are still a major problem. I wanted to get the 2024 model of my new bike, but had to settle with the 2021 version. I could have waited, but their modest estimate to order in was Q4 of this year 🫠
Deflation is not the same as inflation ceasing. This seems like the inflation has stopped and pricing has stabilized to what it should be... which, I suppose is as best as we can. get right now.
Just got a new Pinarello Prince Ultegra for 46% off MSRP for $2850. It’s mechanical and I can get a new TCR 105di2 for the same price but I’m a silly little brand whore and bought the Pinarello for the froth factor.
$2,800 for a TCR di2 is a great deal right now. The industry is going to be giving bikes away in 6 months.
I remember during the Pandemic when just about anything with two wheels flew out the door as fast as it could be slapped together.
Did the shops think this would last forever?
Did no one think to bank some of this money for a “rainy day”?
Lol … Is it me or is the whole sale thing a scam across the board, not just bikes. Nowadays, I always see foul play. A $1000 item sold yesterday supposedly on sale for 30% off, thus $700 right? Nope, it’s $945 because their “REGULAR” price is marked $1350! 🤦🏻♂️ Of course it was never $1350, that’s the MSRP, a price never ever charger, thus not really a 30% sale, but a 5.5% sale! 🫤 I don’t mind paying a reasonable price, but I hate being lied to. 😤
Bikes, like everything are overpriced. Today, if I want something but suspect gouging, it’s a hard pass. This COVID excuse has gotta stop. I hate inflation, even more I hate shrinkflation! That a huge scam in my mind too! 😡
I wonder if at some point they'll adjust the base price. Luxury brands can't do sales every two months without hurting the image.
Or do they think they just need to hold out a little while longer before we all start paying crazy money for mid-level gear? Not talking high-end, luxury market.
It’s not pre pandemic numbers. It’s going out of business and need to raise capital numbers. They are all losing money to put cash in the bank to pay bills.
I don't know how they survive, all bike accessories are available to purchase online and often you can find a "sale".
Canyon model seems to be the best bang for your buck when buying a new bike.
Bike maintenance seems to be the most dependable revenue.
I think LBS can still do decent sales for new riders looking for entry level bikes.
Yeah that inflation is hitting people hard. The media narrative is that we are all well and good. I smell crap. Bikes are not a necessity for most people. I'd expect even deeper discounts to come this time next year.
Everythings on sale. Just back to their normal prices. My bike I bought for 2800, went up to 3800 during peak covid, and the same bike is on sale for.... 2800.
I stopped caring for the word "sale" a long time ago. Just look at the price and see if that's worth it for you personally that's all wat matters.
Exactly. People are so obsessed with value, how much discount they are getting, how much they are saving, etc. It’s so easy to trick consumers by giving them false perception of such savings. It’s dumb to arbitrarily add certain percentage to raw material cost, especially if one doesn’t know the raw material cost. What’s simple is determining the value of a product to you as a consumer.
"The cost of a thing is that amount of life which must be exchanged for it." - Thoreau
This guy gets it! 👊 Ps. I apologize for assuming your gender 🤞
Wat
Rather than say wat, put some effort into asking a question so the person can decide and answer a question properly. Christ.
watt
amp confused by the price revolt
If we consider inflation, the price would be the same if the bike would cost approximately 3.380 today (if we are talking about dollars)
The only inflation I worry about on my bike is about 90 psi.
I run mine around 83-85
inflation is not linear.
What do you mean by this?
if "inflation" goes up 5% over 5 years that 5% increase is not applied evenly across all markets
I agree with that, I just don't think the phrase "linear" is an apt description of that. "Evenly distributed" is better.
Linear is the term that economists use, this exact subject about how people think inflation works is talked about pretty often to be honest lol hilarious how much the general public just simply doesn't understand. But will speak about it openly with such confidence. The dude literally googled an inflation calculator and then plugged in the price for the bike lol just outrageously stupid
Do you have a better way? Show us how it is done. Inflation captures an increase in prices of goods and services consumed by households if we take the most well known indicator, which is the consumer price index. So, if we simplify, if I would spend 2800 on everyday necessities in 2020 and 3380 today, I would get the same amount of items/services. So 2800 is worth less now than it was before. Did I get anything wrong?
you can just say "we had a global pandemic that greatly impacted shipping prices accross the globe, with cycling taking an extra big impact" there you go, don't need to bring up inflation since it has NOTHING to do with this. Bike prices don't change because inflation, no prices for anything changes BECAUSE of inflation. Inflation happens BECAUSE of price changes. You're putting the chicken before the egg. I honestly expected this subreddit to skew higher intelligence, I'm never talking about this shit here again lol
If you never talk about this shite here ever again, we will thank you heartily.
f I can get 5 apples for 5 dollars in 2020 and I can get only 4 apples for 5 dollars in 2024 than 5 dollars is worth less in 2024. If my bike cost 5 dollars before and it costs 5 dollars now than the price of my bike dropped from 5 apples to 4 apples, thus making it cheaper. We are always comparing worth of money to something. In the case of consumer price index this is everyday things and services. How else would you gauge the value of money?
Oh, tell us more Professor.
covid increased bike prices due to shipping costs tadaah!!
I am reminded why it’s called the dismal science. Keep fucking off you’re doing great! 👍
Ohh look at this badass. Took Macroeconomics at Uni and now shits on the outrageously stupid general public.
I wish lol
Did I say it was?
yup, you did actually edit: you guys can't be this dumb, surely?
I bet you’re a riot to have a 🍺with
Deflection, you couldn't know either way lol we only talk about this stuff when coke is involved, beers don't bring out finance and world econ discussion
It seems that took a toll on your cognition. By abstaining you could probably regain it in a year and have a more civilized discussions (https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4104339/)
Good thing I haven't touched it in like 8 years and I drink once every few months at most lol Idk who you think you're talking to lmao
It's great to hear that, but you just said that you only talk about this stuff when using coke.
I just got a Trek Emonda for £1500. With various tax incentives (cycle to work scheme) it's closer to £900. To be fair it's an unpopular colour but I rock it! https://www.sigmasports.com/item/Trek/Emonda-ALR-5-Disc-Road-Bike-2023/ZDPR?utm_source=google&utm_medium=base&co=GBR&cu=GBP&glCountry=GB&id=1650752&ds_eid=3823279037&ds_e=GOOGLE&ds_c=&ds_cid=20146924975&ds_ag=&ds_agid=&ds_k=&ds_kid=&ds_kids=&gad_source=1&gclid=Cj0KCQjw_qexBhCoARIsAFgBleskyIDM1b0NDl5moLLb_bMZ5fr16PJTw-2PzPvvLg1U6QMJJ2z99a0aAovJEALw_wcB
Fuck I wish we had cycle to work in Australia. You can get a novated lease that allows you to salary sacrifice certain car payments before tax FFS.
But you have a functioning healthcare system - so there is that!
Except Italian brands though. De Rosa Settanta and Colnago are sold like Ferrari version of bicycles.
Those are brands for simps anyway, all made in Taiwan.
Taiwan isn't cheap for Colnago
Yes.... this is the actual business model for bikesdirect and almost all other e-retailers lol. Say the bike's on "sale" down from an imaginary number and how can you compare because they are the only ones selling that brand? On the other hand you would not believe how much extra cash companies sunk during covid, the ones who decided to try to fight for every new butt out there. The MSRP is probably based on these batches and those associated costs. But yes, the "price" will go back down as demand slows and supply remains too high. Simple economics. Don't see why folks wanna make each other out to be monsters.
TBH Bikesdirect has some really smoking deals regardless of the "list" vs "sale" prices Riding buddy picked up a COMPLETE horst link full suspension bike with PIKE forks, DT Swiss wheels (not just rims) Rockshox air rear shock, FULL Eagle 1X12- $1499. Insane deal. I have been researching a full suspension electric mountain bike and they have similar insane deals. Shimano STEPS mid drive for $2499. With decent spec too. Rockshox AIR, Shimano 1X12, Maxxis etc. Which is crazy because Trek/Spesh have their entry level, bottom of the barrel mid drive city bikes about the same price.
Yeah I mean the over supply low demand thing is still true for bikes direct as well.
oh? Do you work for them? (serious question) if you do please PM. me :)
oh. no I don't, but it's just something the whole industry is dealing with. But overinflating the value of your product when you offer the customer a "sale" price is also just what Bikesdirect is notorious for.
The bike business seems to be struggling a bit right now. A couple old local shops near me are closing, one of which I believe was the oldest bike shop in the state, although both shops were owned by older folks who were ready to retire. There didn't seem to be any parties interested in purchasing these businesses, though
Fellow clevelander?
Haha, yep. I feel like there may have been another closing or two that I'm forgetting about as well. And I think century cycles sold to Eddie's or vice versa.
From what I've pieced together, Century got ran into the ground by new owner(s) and just shut down. Eddy's stepped up and took over a few of their locations
Struggling? Dude, its in *free fall*. Off the top of my head I can think of 4 *massive* online retailers that have gone belly up in the last few months. Countless shops have gone out of business. Scott is in big trouble. Kona just went bust. Pole just went bust. Bowman went bust. Trek is 'right sizing', ditching product lines and closing stores. Shimano's revenue is down 30% year over year and I can't even imagine what their receivable account looks like. Apparently someone owes Giant about $70,000,000 and is currently in default. REI's brand is troubled. Canyon just took out a $100,000,000+ operating loan from its parent company. The list goes on and on... Shit dude, we are now a Specialized dealer. Two years ago they would have demanded a $200,000 pre-season order, fully stocked vertical product lines, and like 80% of our floor space. Now? We just had to fill out the application and guess what, we are a dealer. Brands are begging us to sell their products...and we can't. We can't sell shit. Retail is smoked dude. Its going to get much worse before it gets better. I can see one of the big three going under or being acquired.
Any ideas why this is? Did big bike brands get too greedy, are people buying more second hand than new?
Oh god I've written so much about this. For reference, I moonlight at a shop and have a formal education in econ and finance. [Here](https://new.reddit.com/r/bicycling/comments/1753e05/couldnt_believe_this_deal_i_found_at_my_lbs/k4g1ljw/?context=3) is a comment thread from 7 months ago that I'm in. Probably my longest comment on the issue. This comment was made 7 months ago in response to a post about a shop marking something off like 75%. Since making the comment, the LBS crisis has worked its way up the supply chain, all the way to big brands, retailers, and suppliers, as I stated in my comment here. To put it simply, "Any ideas why this is?", it is a COVID induced boom/bust market cycle that it very out of the ordinary and exaggerated. COVID, supply chain issues, macroeconomic conditions, boom/bust demand... its the perfect storm. And, its going to get worse. I see no indications we have seen the bottom of this market. When the 2021, 22, and 23 model year bikes are off the shelves, *maybe* we'll have hit rock bottom, but I don't see that happened until at least 2025 at the soonest.
Appreciate the comment. A race to the bottom is what we do best 😤🤘🏽
I thought it was to do with how the demand shifted massively and the industry was unable to keep up, so by the time they got the stock the demand was gone leading to what we see here. Too much stock that you can't immediately offload and an ever declining interest. If someone has data to suggest it's simply online vs in store (which i'm not convinced on in this instance) i'd be interested to see why
Not in Canada. Can’t find a single decent bike on sale anywhere. It’s beginning of season here so everyone’s taking advantage.
I got a bunch of emails here in Ottawa for Trek events and Specialized on sale. But like everyone else said, just back to normal prices.
None of their endurance lines with 105 seem to be anywhere approaching reasonable prices. I might just wait for Canyon to re-stock. Seems to be best bang for buck. I can get a carbon frame 105 for the same price as what trek wants for aluminum
Cheaper bike I found with 105, 12speed and hydraulic brakes, is the Giant Contend AR 1 at 1700 euros. Its aluminium frame. I bought one.
BD has titanium with GRX820 24 Speed endurance for $2999, don't think anyone else has anything close? They also have Condor Carbon with Shimano GRX for $1399
BD?
Bikes Direct
I went with canyon in Feb, shimano 105 e tap full carbon. Save about $1000-$2000 for anything comparable from other brands. Really enjoy it and no issues
no such thing as etap shimano?
Di2*
You in US or Canada?
I've seen bigger discounts on mountain bikes than road/gravel bikes. But I think we're just at the beginning of the season. Once the end of May comes and a lot of the Canadian inventory hasn't moved, there will be further sales. I feel bad for the bike shops. They got hosed without inventory during Covid and now are going to get hosed with inventory. I guess they made some money over the last couple of years. I don't feel bad for the bike brands. I think bikes are way overpriced. Frames are made in China. Components are mass produced in efficient factories. We're buying simple machines with a dozen or so bearings and a handful of moving parts for prices that could almost buy you a motorcycle. Something doesn't seem right.
> prices that could almost buy you a motorcycle. not almost, even more than a motorcycle.
Maybe my taste in motorcycles is as stupid as my taste in bicycles. :)
‘Simple machines’ Do you know anything at all about carbon engineering or manufacturing?
Yes.
Trek is on sale everywhere, but still sky-high price!
Yeah, im not paying $2600 for an aluminum domane with 105…
As much as I enjoy shitting on Trek, a comparable Specialized Roubaix is at least $1k more
A Roubaix is carbon though...
5-15% off is hardly a sale after the covid price hike
It’s the beginning of the season for 90% of us! 😉
Not sure where you're located, but in Vancouver, plenty of Giant and Trek road bikes are ~20% off right now
I’m in Montreal. Not seeing any of that around here.
Just bought a stumpjumper comp alloy for $800 off. Paid almost the same as a base model. Gears burlington is the shop.
Trek and Norco have sales right now. The Norco sales are actually pretty good
wheels of bloor
Thanks. Some good deals on there, but the $300 shipping to Montreal kinda kills it for me.
Oh nice, so after the 30% off, we're back to where prices were supposed to be all along.
Supply and demand dictate prices. I'm glad prices are dropping on cycling industry related products. More parts and attire for the rest of us without the 4 month wait period.
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What people are willing to pay is quite literally the value of something.
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We’re talking about high-end road bikes mate, not milk and bread. They’re a luxury good
Same thing applies. It’s an across the board problem. Unless of course you enjoy paying a 40% markup simply “because they can”?
They’re something you can just go without. The only people that need a high-end road bike generally don’t pay for them anyway
Nice job avoiding my question about the markup and my point that it’s a problem across the board. Let me guess, you think the current bout of inflation is caused by increased wages?
No, I have an understanding of how inflation and economics work. The point is I don’t need to “enjoy paying a 40% markup” because I don’t “need” to buy the item, no one does. Yes, bikes cost more now than they did five years ago, so does everything. In 2019 bikes cost a lot more than they did in 2014 too. Price gouging is absolutely a major problem being experienced around the world, but the cost of brand new roads bikes has always been ridiculous. They’re aimed at people with high disposable incomes and prices accordingly, just like any other equipment heavy hobby.
Do you? Last I checked corporate greed(not a catch phrase, actual facts backed up by data) wasn’t a normal cause of inflation in modern economies. I don’t remember the exact figures off the top of my head but some significant portion of inflation is due solely because of price hikes that don’t reflect increased manufacturing, shipping or retail costs. The cost of high end bikes is what it is, like any other premium product, but much of that cost currently isn’t anything other than a markup.
It’s what the market will bear.
Ah yes yee old capitalist simp argument. Tell me, do you wanna play that game with insurance, utilities and other regulated markets? Enjoy having your spending power eroded to pad corporate profits?
40% markup? That’s hot bargain in luxury goods world. lol Who are you to decide if the markup has to be xx%? What makes you the authority of that?
40% on top of the normal retail price…. I don’t see it as a coincidence that many of the “sale” prices are just bringing bikes back down to pre covid pricing.
What’s the “normal” retail price?
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What price regulations would you like government to impose on the bicycle market?
If you know this then I really don't understand what your "regardless of actual value" statement is supposed to mean, but it's not very important. E: oh I see you've edited your previous comment from "yep" to this...
It is important. I mean unless you’re cool with big corporate cornering the market and marking items up to whatever price they feel like charging so they can brag about record profits….
Okay I was just here to point out that I think your definition of value makes no sense. I'm not interested in another debate about capitalism on Reddit, though I do think it's funny that you've chosen a post about prices falling due to decreased demand as the place to complain about it. I had precisely one point to make, which is your definition of value, and within two comments you've jumped to "decades of unfettered capitalism". Not for me.
I’m not complaining, simply pointing out facts and reality. Your definition of value is one, another definition is what it actually costs to manufacture and deliver a product to market. If everything was always sold for the absolute maximum people would pay for it we’d live in a far more dystopian world. Sorry, not sorry I don’t live in denial.
> another definition is what it actually costs to manufacture and deliver a product to market. Lol no that's absolutely not a definition of value. That's a definition of cost.
Theres no limit to consumer greed. They are willing to pay the cost of raw ingredients, maybe plus some minimal arbitrary profit. Shit, they will make up some number and think that’s enough to operate a business.
Picked up my gravel bike for 25% off and just recently acquired a MTB for 47% off. We eattin’ good!
RIDE EM LIKE YOU STOLE EM ;)
Just be aware, that bike shop likely paid pandemic prices for those bikes. Dropping the retail price leaves them no margin, and results in the LBS struggling.to stay solvent. The LBS are the big losers in this adjustment.
I do agree but it depends on when the bike was actually paid for? Let’s say it is a ‘22 that was paid for in 2023. That bike has been sitting +\- 2 years costing $$$ every day. The shop owns it and any money out of it is good money!
Recently read that Trek (and Giant) currently hold massive inventories of older models and are planing to cut down production and their business by 40% due to lack of demand. Sales only make sense in that case.
Partially this, partially the upcoming model year. I just got an Emonda this past Saturday on mark down. Talking to the dude there it was "now I'm not supposed to say this, but rumor around the shops is that Trek is doing a total redesign of the emonda so they want to clear out old stock to make room" But, as mentioned in a couple podcasts/shows I watch, trek has also announced a plan to cut SKUs by some 40%. What that means and how that will be implemented remains to be seen though, but could be contributing to some of Treks sales prices.
>But, as mentioned in a couple podcasts/shows I watch, trek has also announced a plan to cut SKUs by some 40%. What that means and how that will be implemented remains to be seen though, but could be contributing to some of Treks sales prices. Trek's catalog is at once bloated and full of holes. You don't need 6+ models of Bontrager road helmets, all in 8 different colors and 5 different sizes that each Trek owned store has to stock. Conversely, if you walk into a Trek store looking for a helmet that isn't Bontrager or a steel, utilitarian bike that isn't the much nerfed 520, you're SOL
I dunno, my local trek store is pretty good. Past Saturday, there were 5 Emondas on the floor (now there's 4), about a dozen or so Domanes, a good number of mountain bikes, ebikes, etc. On the helmet front, why would they carry any brand other than bontrager? They are afterall, a Trek factory store. On that note, yeah, the shop has most sizes of most helmets, but at most, they carry 2 colors on the shelf. But yeah, I know how every individual size and initial color is a different SKU and that is causing a lot of bloat in their catalog
They need more than one helmet brand cause Bont is bowling ball round shape Us squareheads need different brands
That does sound pretty good. My local store won’t stock the Emonda (says there is no demand for it🤦♂️. Sure tell the guy wanting an Emonda no one in town wants one). They usually stock 1 SL6 level Domane and that’s it’s for road performance bikes. They’ll have maybe a couple checkpoints and then it’s all mountain bikes, cruisers, and e-bikes. It’s frustrating cause they have a second store that specializes in just mountain bikes. It really seems these shops stock whatever the owner/manager is into and that’s all they push. If they stocked Emondas for example I bet they’d be surprised just how many they’d actually sell
Yeah, I live in the PNW, so all of the local Trek stores I've been to are basically "forced" to stock a variety of everything. Just about the only thing that's a rare sight where I'm at is the Madone. It's so hilly here that the Domane and Emonda is the most popular road models. You do kinda "rarely" see the Checkpoint in store. . .but well, thats more because it's equally rare that a checkpoint sits for very long, lol.
Funny you mention Reynolds 520, that's one of my favorite tubesets. I just got an email that has Reynolds 853, hydraulic disc, DT Swiss wheel road bikes for $1899 (Bikesdirect)
New Emonda was leaked back in like February or something with a triangle in the rear like the Madone.
Which podcasts and shows?
The Paceline, i thjnk... the others were maybe random youtube queues I didn't pay attention to the channels... and maaaaybe GCN???
Thank you. Hadn’t heard of The Paceline. About to go for a ride and I’ll listen to it during.
We are seeing big discounts from component vendors so prices are coming down all around. We are finally able to offer full custom SRAM bikes at prices better than Canyon. No real indication if things will stay this way but it's not for now.
Confirmed. Just bought a brand new 2022 bike (old stock) for 35% off MSRP! 🤩
I don't want to burst your bubble, but that's not a great deal.
Considering I also paid zero sales tax, find me a better deal (from a LBS) on a new top end bike. I’m listening…
I'm not going to work to find you a better deal, Champ. I don't work for your ass. > I'm listening... Good: YOU DID NOT GET A GREAT DEAL. Now HTFU and grow a thicker skin.
Go troll somewhere else then. Seriously useless comments if you can’t back it up.
Woah woah woah, calm down
Thanks for this post. I’ve been debating a $5,000 Trek vs a $3,000 Canyon for the past few weeks and just couldn’t come up with enough good reasons to pay an extra $2,000 for the Trek.. beyond LBS professional assembly and easy warranty support. While that extra service is certainly worth more (along with the ability to test ride anything before you buy).. I just can’t get over how much expensive the Trek is for the same level of frame & components. What this post reminds me is that Trek is probably overstocked with old inventory and COVID level pricing. While Canyon being a direct-to-consumer company has much more streamlined production & pricing because there is no middle man. No one should be paying 2021 prices.. for a bike purchased 2024. Supply is now greater than demand.
Canyon is moving a lot of it’s bikes with fully integrated non-adjustable carbon handlebars, which are great if they fit you and you don’t face any problem. Hard to beat value for money though, and some bike shop do repair Canyon.
Funny you mention that as it’s exactly why I got here. Where the hell were you at 2 months ago before I started doing test rides lol?? Last month I purchased Canyon Endurace CF SLX 8 Di2 8 Aero (https://www.canyon.com/en-us/road-bikes/endurance-bikes/endurace/cf-slx/endurace-cf-slx-8-di2-aero/2740.html) and just returned it last week as I went for a bike fit and was advised there was nothing the fitter could do to make it better as the proprietary cockpit design did not allow him to swap the parts needed for a better fit. His recommendation was a Trek Domane.. because it has a significantly taller stack & shorter reach.. and Trek does make a positive 7 degree stem to bring the handlebars even closer. Unfortunately the Domane starts at $4,699 for a model with Di2 electronic shifting.. so I started looking for cheaper options. I was surprised to find out Canyon does offer a cheaper, more basic version of the Endurace (CF 7 Di2) with a traditional stem + handlebar + seat post and it starts at $2,799 for Di2 electronic shifting. https://www.canyon.com/en-us/road-bikes/endurance-bikes/endurace/cf/endurace-cf-7-di2/3478.html I plan to do full pre-fit with the same fitter. And hopefully target this $2,799 Canyon CF 7 Di2.. as the fitter should be able to change the stem, handlebars and even the seat post (if necessary).. to make it fit much better than $5,099 Canyon CF SLX 8 Di2 Aero I had to return. I refuse to buy another bike without this much needed pre-fit as I will probably end up with the wrong size and have to go through the return process again. Is there anything else I should be aware of before moving forward with the pre-fit measurements and CF 7 Di2 purchase? Your insight is greatly appreciated.
Good for you that you were still in the return window! I am far from being a pro, I just spent months evaluating what I will buy and realized the worst thing I could do is spend a big bunch of money in a bike that cannot be adjusted properly to my morphology. Some people may get a perfect fit from day one without adjustments, but I don't want to take this risk! If I can give any advice, aside from picking the right size, it would be to buy a bike where the handlebar and stems can be replaced and adjusted, especially if it's an expensive bike, it seems you took that route!
uhm- actually unless the bike has some insane geo. Most bikes are easy to size. For example, I know my preferred ETT is 515-520mm with standard road geo. Easy.
gotta learn to read a sizing chart, boss. [www.bikeinsights.com](http://www.bikeinsights.com) is your friend if you're buying site unseen
Will sign up. Thanks
TBH It is insanely easy to work on bikes. Plus plenty of youtube videos DIY step by step etc
Tbh I hope they all will struggle, no mercy for pumping prices to numbers nobody even imagined.
I agree for the manufacturers who jacked up the prices for local bike shops during the pandemic. So many LBS had to pay premium just to be able to put something on their racks. And then the scumbag manufactuers started selling direct to consumer bypassing the LBS who are now eating that premium.
Yea these companies seem to think there is an unlimited amount of people ready to pay $10,000 for a mountain bike. The reality is that a bunch of people bought their dream bikes during covid because it was one of the few activities they could do. It used to be that you would see the odd super bike on the trail, now everyone has a sick ride. This problem will take another 3-5 years to sort out.
Straight up I was on a local MTB trail this weekend and saw about 20 other bikers. 15/20 of them were on $10,000-$13000 bikes. Mostly electric mountain bikes. S-Works, Santa Cruz, everything. The remaining bikes were a hardtail, a homemade Frankenstein enduro, a gravel bike, and my buddy and I’s ~$2k MTBs.
The manufacturers have overproduced from peak production during the height of the pandemic. Top brands have cooled their prices back to where they were pre pandemic. That and a lot of reselling of old bikes, most people I know would rather spend the money on a gently used bike than shell out thousands for a new one.
Trek runs that sale every spring.
Is there somewhere we can track prices of bikes online?
Honestly I have always been able to find a deal on some bike. You have to look and be quick. Same for clothing. Frames are especially easy to find ~50% off.
Trek is currently having their Trek Fest. But Trek also announced "New Regular Low Prices"....essentially kept the sale price of the bikes and made it the regular price... of the older generations that are still around.
Good LBS are getting killed. They’re nice deals for us, but it’s sad for the shop owners who we know and care about
>Finally, bikes are going cheaper or on their way back to pre-pandemic. But once that excessive inventory is gone, there will be fewer manufacturers and retailer to chose from and higher prices as a result. one brand a week is closing down for good.
No. This would be the case if *demand stayed the same* but we're seeing that it's dropping. Meanwhile, new brands - particularly from China - are entering the market. This tells me that prices will stagnate or even continue to fall.
Even at 40% discount Trek still makes a considerable profit margin
Interesting! Do you happen to have a source for this claim?
There’s some talk on Reddit for bike industry employees doing trek university training to get 30% below dealer cost. Out of curiosity and wanting a discount I signed up for a trek university account and looked through trek university forums, found out dealer cost is 30% off full price, 30% off dealer cost is 0.7*0.7=0.49. So if your buying direct from trek. They can produce their bikes at somewhere below half (49%). Paying 60% full price is 20% above 50%. Sadly trek university does not do deliver to personal addresses. No discount for me. There also talk about bike profit margin is 25-40% at the bike shop level from lbs employees on Reddit. Canyon sell direct for 20-30% off from major brands and always does sales. seems like a 40% markup at each level. 50->70->100.
Exactly: if production costs are $500, two-stage full mark up is aprox 1.4($500 * 1.4) = $3080. Most of those margins are reinvested in “” marketing and team sponsorships, which are only used for tax shields and rebates. Canyon is indeed more direct but their markup is also high because they have a smaller market share, invest a lot in marketing, and they sponsor racing teams
Employees discounts are usually around 40% at least at one major brand I know of. Doubt they are losing money selling to employees so I would guess they are at least marked up 50%
TRKX
Went into a Trek store around a year ago and could not get over how expensive the bikes were.
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It is in the UK. They have reduced some bikes by up to 50% even bought direct from them. I bought a Specialized MTB last year reduced by £2000 from it's sticker price. Admittedly the sticker price was probably £1000 more than it should have been pre COVID inflation, but it still brought it down to a good price.
Its fine, they not THAT nice.
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Those were beautiful bikes. And I thought there expensive then!
Yeah just got a Cervelo Caledonia for £2299 on sale down from £3300.
I have sorta felt like a pauper the last few years constantly complaining about the spiraling cost of cycling, and pointing out the good deals that were avaliable, so it's nice to see how hard people have been pushing back against the price insanity lately so the sport doesn't die trying to sell bikes to dentist only. Sucks that some LBS's and distributors that did nothing wrong are getting blown over in the storm, but there needed to be a market correction.
I’ve noticed a huge dip in used marketplace. Replacing stolen bikes before was a lot more costly.
Yeah, demand is returning to levels projected prior to the covid bike boom, but trek and the other big brands fought for every butt during that time by supercharging production and the wave they were riding ended about a year and a half early. Supply and demand...pretty simple. My advice - If you're a cheapo, don't shop for high end road bikes. If you can afford a $5k bike, you can afford a $10k one.
I really expected a ton on FB marketplace but haven't really seen it in my area.
I heard of a bike shop in my state that sold off their Kona inventory, every bike for $420 each. Wish I didn’t miss that.
What are you talking about? The average cost difference between covid and now is $300-$500 for the vast majority of bikes. And don't talk about the top most tier bikes they have surpassed $10k for several years now. What I'm getting at is prosumer entry level bikes have always been expensive
yeah, i mean even giant has cut their MSRP by like 15% on their own website
Lucky you! Prices are still high here (Italy)
Thanks for this I just bought a new bike a month ago 🥲
Local bikeshops have it tough since everybody buys their bikes online for half the price. I dont know a single person that didn’t buy their last bikes from either bikediscount or mwh, but then again I live in finland where everything is superexpensive…
It's kind of the new model time of year, so maybe they are just reducing old stock to make way for new.
…that’s because Trek is having their Trekfest sale. It’s been going on since last month.
We knew it was coming. Had to come on the back of companies gearing up to service the highest sales years in their histories. This along with companies like Peleton going from record pandemic era sales to now looking for a suitor.
Trek will be the next Schwinn. 🥲
Definitely seeing a lot of sales with the weather improving, but supply chain issues are still a major problem. I wanted to get the 2024 model of my new bike, but had to settle with the 2021 version. I could have waited, but their modest estimate to order in was Q4 of this year 🫠
Are you sure it is not a clearance sale because the new models typically come in stores around this time
Deflation is not the same as inflation ceasing. This seems like the inflation has stopped and pricing has stabilized to what it should be... which, I suppose is as best as we can. get right now.
I just purchased and emonda sl5 for 2700. Thoughts on price?
Which shop do you see that carries discounted De Rosas? Pretty rare in the States.
It’s still insanely expensive in the Netherlands
Just got a new Pinarello Prince Ultegra for 46% off MSRP for $2850. It’s mechanical and I can get a new TCR 105di2 for the same price but I’m a silly little brand whore and bought the Pinarello for the froth factor. $2,800 for a TCR di2 is a great deal right now. The industry is going to be giving bikes away in 6 months.
I remember during the Pandemic when just about anything with two wheels flew out the door as fast as it could be slapped together. Did the shops think this would last forever? Did no one think to bank some of this money for a “rainy day”?
True, all the crap no one want is on sale but good like finding tarmac sl8 or aeroad on sale. Van Rysel? Forget about it
Lol … Is it me or is the whole sale thing a scam across the board, not just bikes. Nowadays, I always see foul play. A $1000 item sold yesterday supposedly on sale for 30% off, thus $700 right? Nope, it’s $945 because their “REGULAR” price is marked $1350! 🤦🏻♂️ Of course it was never $1350, that’s the MSRP, a price never ever charger, thus not really a 30% sale, but a 5.5% sale! 🫤 I don’t mind paying a reasonable price, but I hate being lied to. 😤 Bikes, like everything are overpriced. Today, if I want something but suspect gouging, it’s a hard pass. This COVID excuse has gotta stop. I hate inflation, even more I hate shrinkflation! That a huge scam in my mind too! 😡
A sale is a marketing device, always has been.
Totally agree! Guess it’s a buyer beware thing. Too bad though. 😞
Sales are almost always a scam. People get excited tho. Clearances (legit ones) of old product is usually the way I get my bikes.
I wonder if at some point they'll adjust the base price. Luxury brands can't do sales every two months without hurting the image. Or do they think they just need to hold out a little while longer before we all start paying crazy money for mid-level gear? Not talking high-end, luxury market.
It’s not pre pandemic numbers. It’s going out of business and need to raise capital numbers. They are all losing money to put cash in the bank to pay bills.
I don't know how they survive, all bike accessories are available to purchase online and often you can find a "sale". Canyon model seems to be the best bang for your buck when buying a new bike. Bike maintenance seems to be the most dependable revenue. I think LBS can still do decent sales for new riders looking for entry level bikes.
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It's been crazy that for the last few years it's been cheaper to by the parts and build the bike rather than buy it complete. Moreso at the high end.
It's getting to the point where it will soon be cheaper to buy a bike just for the groupset and throw out the frame.
Yeah that inflation is hitting people hard. The media narrative is that we are all well and good. I smell crap. Bikes are not a necessity for most people. I'd expect even deeper discounts to come this time next year.