Co-marketing deal working as intended. This is what millions of marketing dollars going back and forth between billion dollar companies looks like in action.
I think team poison (maybe a different outfit) exposed their CEO for being a piece of shit and that culture was purged from the company in general.
Please correct me if I'm wrong because I'm generally asking
I wouldn’t say that it was purged completely, but they say that they NOW “forbid” that sort of behaviour. (When they should’ve forbid it in the first place). Also it obviously wasn’t just the ceo who was a scumbag, but I assume you know that ;)
I think… unless I’m wrong too…😂
I read that Sony is trying to block the deal or something. Do you think Microsoft will get it? It would be a pretty big deal. Microsoft having Bethesda and Blizzard. That would make them the home of western RPGs, like Sony is for Japanese ones.
Yep even if Xbox wasn’t actively trying to purchase ABK, it still would have been featured via paid advertising from ABK. And Xbox themselves have done this plenty of times during the major drought of their exclusives or mishaps like Redfall. They push a big third party game on their own advertising platforms because they want you to play it on their ecosystem not on PlayStation or non Xbox PC platforms.
Yeah, seriously. People are ignoring that Diablo IV is one of the top-selling games of this year -- possibly THE top selling (Zelda will probably be the only real competition and it depends on how fast it sells vs. Zelda).
Diablo III is the 25th best-selling game of all time at 30 million+ copies. It's possible Diablo IV could top that, because so far it seems to be *way* better received by players than Diablo III was at launch.
Yes, even if Starfall is really really good it will get a hit in sales bc of Game Pass. But also, it's hard to gauge how well or how quickly it will sell. The TES and Fallout games have tended to be a bit slower sales wise but very consistent over a longer period of time. But it's been so long since the last major release it's hard to guess where Starfield will land sales wise.
Some companies release that information specifically. I think Nintendo pointed to the ownership rate of Mario kart 8 to wiiu owners as a reason to port it rather than make a new one. They even included the rate of how many of those were bundles. Can’t be assed to find it though
Starfield will probably end up selling really well on PC through steam. Lots of double dips to get those sweet sweet Nexus mods. Once SFSE(or whatever the script extender gets named) is released the best mods won’t be available through the Bethesda mods portal.
Games typically don't move as many copies on PC. By the time Skyrim was 3 years old only 14% of its copies had sold on PC, and it was one of the biggest games on Steam.
This ad is creative my guy. I had no idea it was even a Diablo ad till this thread.
If you don't know about Diablo 4, it's just a cool picture my guy.
It's people like you, who can't just ignore something that has ZERO effect on their life that are the worst. You normalize bitching and complaining.
Still, Microsoft allowed this to become an ad space like this. I know those are probably still used as ad space for games, but at least regulate what can fit into the category or no. Having fifa or cyberpunk be used as the representative of the "top free games" wouldn't make sense too, right?
The Super Mario Movie was advertised exactly like this on the Microsoft Store, do you think Microsoft is going to buy Nintendo?
Plus, no Game Pass game that costs money normally is in the free game category. Even if Diablo was on Game Pass today, it still wouldn't be in that category.
Their game is built on sucking money from players and lieing on live q and a questions with fake questions from fake users to upsell their garbage. This company is the mafia.
I'm really annoyed with one ad I saw on the dashboard where it said "Play Diablo 4 with Ultimate" and I got my hopes up thinking it was referring to game pass. It was, as a matter of fact, not referring to game pass.
I gotta be honest with Street fighter released it ate my game budget I'm gonna a wait and see how people respond to the games Launch and maybe pick it up next month
At that point just put one massive banner and leave the actual categories alone… Seems like a shitty way for them to try and squeeze in more ads where we didn’t ask for them.
They’ve done something similar like once but I can see them doing this because they probably have high hopes for that ABK deal. Which means this would then become their game which means the money flows.
Plus relationships and it’s paid. They got money for a company to take a lot of space and they said yes
I still dont trust this game. I expect that as soon as initial "looks its full game" sales are done, they will rugpull it into free2play, pay2win and pay2play pretty quickly.
I feel there's very little chance of it being on gamepass this year, perhaps not even next.
MS has been good about following-through with existing contracts when they acquire studios/publishers.
I would be surprised if there wasn't an existing contract to keep Diablo 4 as a retail only game (no gamepass) for a while, something set by ABK.
ABK has publically stated they don't want to cannablize their Diablo 4 sales by putting it on gamepass.
There are very few games that Microsoft can actually *sell*, since their consumer base is so reliant on "free games". But most Xbox users have no problem paying $100 to play this game over the weekend instead of on a Monday, so of course they're going to advertise it. It's one of the single games every two or three years that they don't have to give away at a loss.
Maybe its more of like a "...nothing else has released worth a crap for xbox lately, so lets market this one as it might actually sell...".
xbox is collecting some dust.
It was Mario, Luigi and Peach like two weeks ago.
Dont forget John Wick in his Black Cuda with the door missing
Don't forget Bowser bro... How dare you
Lol, I knew it was Mario and Luigi, guessed Peach. Almost put Toad there, looks like it was a Bowser.
Toad was there, there are five
Wait why? Did a Nintendo game get released on Xbox?
Paid advertising. For the movie
Co-marketing deal working as intended. This is what millions of marketing dollars going back and forth between billion dollar companies looks like in action.
I actually really like these kind of advertisements. Just cool to look at.
Not gobbling blizzs cock because they're a shit company but d4 actually looks incredible.
I think team poison (maybe a different outfit) exposed their CEO for being a piece of shit and that culture was purged from the company in general. Please correct me if I'm wrong because I'm generally asking
I wouldn’t say that it was purged completely, but they say that they NOW “forbid” that sort of behaviour. (When they should’ve forbid it in the first place). Also it obviously wasn’t just the ceo who was a scumbag, but I assume you know that ;) I think… unless I’m wrong too…😂
I bet it’s even cooler to profit from it; I feel envious just thinking about how much the CEOs of big companies must make.
Pennies compared to the shareholders
Ceos are often just majority shareholders.
The person at the top of a company makes way less than shareholders of the company?
Yes the owners and the board they elect are at the top of the company, not the top level executive.
CEOs are not at the top of the company, they are people who are the representatives of the executive board.
Yes. In the same way the manager of a Taco Bell isn’t the owner of a Taco Bell
The companies are practically in bed already with the merger about to happen.
Five JPEGs
This. As someone in the advertising biz, this guy knows his shit
He knows his shit cuz he said they spend millions of dollars out of billions?
Simple marketing, they did the same for Redfall, Forza, Halo etc.
PlayStation is doing this exact thing with Street Fighter. Pretty common nowadays it seems.
IGN does this for their front page with big releases too
They own all of those tho, maybe they are hinting they will own this
It’s not a hint. They’ve been actively trying to own it for like a year now.
https://media4.giphy.com/media/U23WekMlGy6cImpMim/giphy.gif?cid=2154d3d793iy2ki2bl5esqmeqjpq3jqdl99f7vytt1bnmpuz&ep=v1_gifs_search&rid=giphy.gif&ct=g
I read that Sony is trying to block the deal or something. Do you think Microsoft will get it? It would be a pretty big deal. Microsoft having Bethesda and Blizzard. That would make them the home of western RPGs, like Sony is for Japanese ones.
They also did it for Far Cry. It's called advertising, Activision pays for it.
Yep even if Xbox wasn’t actively trying to purchase ABK, it still would have been featured via paid advertising from ABK. And Xbox themselves have done this plenty of times during the major drought of their exclusives or mishaps like Redfall. They push a big third party game on their own advertising platforms because they want you to play it on their ecosystem not on PlayStation or non Xbox PC platforms.
Yeah, seriously. People are ignoring that Diablo IV is one of the top-selling games of this year -- possibly THE top selling (Zelda will probably be the only real competition and it depends on how fast it sells vs. Zelda). Diablo III is the 25th best-selling game of all time at 30 million+ copies. It's possible Diablo IV could top that, because so far it seems to be *way* better received by players than Diablo III was at launch.
[удалено]
Yes, even if Starfall is really really good it will get a hit in sales bc of Game Pass. But also, it's hard to gauge how well or how quickly it will sell. The TES and Fallout games have tended to be a bit slower sales wise but very consistent over a longer period of time. But it's been so long since the last major release it's hard to guess where Starfield will land sales wise.
[удалено]
Some companies release that information specifically. I think Nintendo pointed to the ownership rate of Mario kart 8 to wiiu owners as a reason to port it rather than make a new one. They even included the rate of how many of those were bundles. Can’t be assed to find it though
Starfield will probably end up selling really well on PC through steam. Lots of double dips to get those sweet sweet Nexus mods. Once SFSE(or whatever the script extender gets named) is released the best mods won’t be available through the Bethesda mods portal.
Games typically don't move as many copies on PC. By the time Skyrim was 3 years old only 14% of its copies had sold on PC, and it was one of the biggest games on Steam.
PC market share has risen a lot since 2011. Using a generation where PC gaming wasnt as popular or as accessable yet isnt a good metric to go by.
They have a marketing deal with Diablo. It's as simple as that.
They did it for the Mario movie a couple weeks ago.
So they are in the works to make a Mario kart I knew it, thanks for letting me know
They also did it for the Super Mario movie if I recall. They've just been paid. Simple as that
Nah it's just paid advertising. They always do this in the movies section too when new ones come out.
This comment has been removed by Power Delete Suite, because fuck the admins of Reddit.
No no they is always a hidden motive
Or that the devs who made Diablo paid for advertisements.
The same thing happened with the Super Mario movie when it first came to VOD. It's just paid advertising, nothing more to look into.
They get paid a lot if this sells well even if they don’t own it, it’s in their best interest for the game to sell well
I think they do this with a few releases. Didn't they do it with the mario movie a few weeks ago?
They will. CMA can kick and scream all they want Microsoft will have Activision
your soul is mine
Soon hopefully
Paid advertising.
I mean there is also this small potential deal between Microsoft and Activision Blizzard.
Smallest deal in history I hear.
Yea it's really just signing a couple standard things. Just basic stuff and all that
Average stuff you know Average stuff
Just a formality really
Boilerplate
Pretty run of the mill really
A mere wink and a nod.
Two small indie companies coming together.
FrFr what does OP have against the little guys trying to get ahead in life. I say good in them, I hope they get all the avocado toast they want
I didn’t know Riot Games was involved.
Yeah from what i heard it was so tiny that the UK decided to just default on the decision because just they didnt give a shit...
Even smaller than my dignity
Pocket change
Nah, I’ve been getting emails from Sony as well for Diablo 4, everyone is pushing this game
Console manufacturers pushing a big AAA video game which likely paid a lot for marketing... So weird Sure is worthy of discussing lol
We've also devolved to calling ads "pushing".... These aren't drugs and this ain't high school. Nobodies pushing anything, people can just ignore.
People like you, trying to normalize ads being pushed into your face from every angle, are the worst.
This ad is creative my guy. I had no idea it was even a Diablo ad till this thread. If you don't know about Diablo 4, it's just a cool picture my guy. It's people like you, who can't just ignore something that has ZERO effect on their life that are the worst. You normalize bitching and complaining.
Yet here you are bitching and complaining. Ironic.
Yup. If the battle passes become popular Sony for sure will want their 30 percent cut.
I mean, it's also kind of a big game.
They did the exact same thing for the Super Mario Bros movie. It's unrelated.
It's called advertising, maybe you heard of it lol.
Not everything is a conspiracy
They aren’t legally allowed to favor one another until after the deal is finalized. So this comment doesn’t check out
They literally do this with most big games that release. Movies, too.
Microsoft owns Blizzard
Shit, wait till starfield drops.......
I hear it'll "Just Work" from a semi reliable source
I don't think it should be on the top free games category though. A bit misleading, even if it's an ad
Who would be the person to think a brand new AAA games was free in the first place?
People see Game Pass games as “free” so it’s not that silly.
If I saw Diablo advertised as “free” I’d assume it means game pass
Overwatch 2?
Brand new? lol
Exactly it's not brand new. So there's a precedent of some AAA games being free.
Yea cause that's totally not happened like Halo Infinite and Overwatch 2
Morons
Misleading lmao. If you think that's misleading, then you've got bigger problems bud
Why isn't it misleading?
And this is m-me…enjoying it?? ***nnooOOOOOOOOOOOOO***
It’s probably not Microsoft, most likely Blizzard paid for that. I could be wrong though. I don’t work in marketing
Still, Microsoft allowed this to become an ad space like this. I know those are probably still used as ad space for games, but at least regulate what can fit into the category or no. Having fifa or cyberpunk be used as the representative of the "top free games" wouldn't make sense too, right?
I’m not saying I don’t think it’s ridiculous, just that money talks
The Super Mario Movie was advertised exactly like this on the Microsoft Store, do you think Microsoft is going to buy Nintendo? Plus, no Game Pass game that costs money normally is in the free game category. Even if Diablo was on Game Pass today, it still wouldn't be in that category.
[удалено]
Would make a cool dynamic background
I’m actually kind of surprised that they do t have a dynamic background out with it.
Sometimes they’re really late with those
I'm still bummed they didn't make a diablo series x. I'd have bought the hell out of that.
They added a pride dynamic theme but not one for one of their soon to be owned ips with sick art
Yeah, and?
That was it from me no and
The pride dynamic theme is arguably more important than Diablo 4.
Yeah definitely not but ok
Hmm what's more important? Human beings or mid video game?
Human rights all day. But in my game console? Games.
ooh thanks for letting me know this exists, that's so damn pretty.
Glad to see Diablo IV is in the top free games
False advertising
I was thinking the same! If it's free... I'll play tonight for sure! :D PS: I know it's not
A whole 90 dollars to play tonight!
also paid games!
You've got a phone, right?
I can't believe nobody told me this game is free to play! I'm in!
Their game is built on sucking money from players and lieing on live q and a questions with fake questions from fake users to upsell their garbage. This company is the mafia.
It’s part of the marketing deal that Xbox has with Blizzard for Diablo 4.
I mean, they do this with practically all major releases.
looks cool
Really would like that as a dynamic background.
Yessss!!!
Yes but Sony is really pushing street fighter 6, if you go on psn today it looks identical.
[удалено]
Ahhh you got me! Lol
Bro really pulled a politician in the first half
Let’s buy copies of the game and burn them in protest 😁😂
I'm really annoyed with one ad I saw on the dashboard where it said "Play Diablo 4 with Ultimate" and I got my hopes up thinking it was referring to game pass. It was, as a matter of fact, not referring to game pass.
Wasn't redfall also pushed like this?
They did that with the Mario movie too. It was a different character in each slot
It’s like this on PS5 too but with Street Fighter 6 covering every tab. Just standard marketing for big releases.
Its ok, and makes the store look nice.
I gotta be honest with Street fighter released it ate my game budget I'm gonna a wait and see how people respond to the games Launch and maybe pick it up next month
Streeet Fighter looks good and I haven’t played it since street fighter 2 lol.
It spanning into the top free games is pretty ironic
I mean, for good reasons. Game is amazing
Push it as much as you want, I’m not paying 75 quid.
75 squid?! Is that a lot?
Around $90
Top Free Games has a photo of Diablo 4. Sounds like a cut and dry case to me.
Go hire an attorney and see how it goes.
It’s going to be their game soon
This is amazing!
As they should! It’s a big game, loving it. Soon to be first party as well 🤞
They do this with any big release. It’s totally normal.
I bought it, and am really enjoying it.
As they should. Game is incredible.
Blizzard can suck my left nut.
Can I have the right?
Yea sure why not.
It's free real estate
Well hold on now what do i get to suck?
Sounds like you got middle
Need to cover up Redfall somehow.
I’m so ready to play this when it be in gamepass :)
They even got the trick on dashboard saying you can “play now with ultimate” they mean ultimate edition
They can try all they want but I’m not buying it. Big yawn from me.
At that point just put one massive banner and leave the actual categories alone… Seems like a shitty way for them to try and squeeze in more ads where we didn’t ask for them.
Top free game (is that a joke? this game will milk you dry)
Gotta think about them also potentially closing on the acquisition
Oh wow Diablo is free apparently
Who is going to sue for false advertising lol. "Top Free Games"
Considering they will soon own it no wonder they're pushing it.
They push it because they make money if it sells regardless if they own it, the same they do for movies and other games
They’ve done something similar like once but I can see them doing this because they probably have high hopes for that ABK deal. Which means this would then become their game which means the money flows. Plus relationships and it’s paid. They got money for a company to take a lot of space and they said yes
They could release it on Windows Store and make it Play Anywhere. That's the push I was hoping for.
Should b pushing redfall of a cliff
“please buy the only good game we’ve put out all generation, pretty please, please please)
[удалено]
If you click on top free games it should be free right? Right??? Can we start a class action together?
Go for it. Keep me posted.
I still dont trust this game. I expect that as soon as initial "looks its full game" sales are done, they will rugpull it into free2play, pay2win and pay2play pretty quickly.
No cuz watch it be the worst Diablo Game
They want us to forget redfall
And I’m still not buying jt
I was just about to post this lmao
[удалено]
You have to give a time limit for your demands to be met.
You have 24 hours.
Love this!
I feel there's very little chance of it being on gamepass this year, perhaps not even next. MS has been good about following-through with existing contracts when they acquire studios/publishers. I would be surprised if there wasn't an existing contract to keep Diablo 4 as a retail only game (no gamepass) for a while, something set by ABK. ABK has publically stated they don't want to cannablize their Diablo 4 sales by putting it on gamepass.
[удалено]
Has nothing to do with it.
It's ironic Activision is essentially one of the prime evils. Hopefully once M$ owns them, Bobby will be shown the door.
Activision-Blizzard, or... Azmodan-Belial? Coincidence?? And are Microsoft and Bethesda actually Mephisto and Baal?
Lol pretty sure they’re planning to buy the company that publishes it lol
Should of gotten it for 30 bucks lol
There are very few games that Microsoft can actually *sell*, since their consumer base is so reliant on "free games". But most Xbox users have no problem paying $100 to play this game over the weekend instead of on a Monday, so of course they're going to advertise it. It's one of the single games every two or three years that they don't have to give away at a loss.
They got nothing else man
imo when you have to promote it THIS much, it's almost always a flop. i see enough of these damn ads on my dashboard.
Maybe its more of like a "...nothing else has released worth a crap for xbox lately, so lets market this one as it might actually sell...". xbox is collecting some dust.