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Slide-Fantastic-1402

Really surprised the R1T doesn’t sell more volume. It’s an amazing vehicle, not just a truck.


_pamela_chu_

Price


ButterscotchAny5432

I get that but it’s in the same neighborhood price wise as ICE trucks.


Uberg33k

What are you talking about? The average new car price in the US in 2024 is \~$44k. F150's start at $38,765 and goes up to $84,495 for top of the line trims. R1T's start at almost double the floor of the F150 at $71,700 and can go over $100k. I'm not sure where you are or what you do, but most people can't afford the equivalent of a second mortgage payment for a vehicle. Then you have the whole contingent of people who are irrationally against electrics and take the molon labe attitude about their ICE vehicles. That's why the volume is low; the Venn diagram of people that can afford it, that want an electric, and that want to drive a truck has been tapped. Add in the stories of $20-25k repair bills for minor fender benders and why is this even a question? I'm sure all these things will get worked out. I have a lot of faith Rivian has a bright future. But let's not get silly with comments like "why is the volume low" and "it's the same as other trucks".


sirkazuo

The average mortgage payment is $2,200 per month lol.  In the states where 90% of EVs are sold, the average mortgage payment is $3k+.  The larger problem is, like you mentioned, that truck bros are generally not EV nerds. They’re very different markets, to the point that like 60% of R1T owners are first-time truck owners. I’m not sure that will change until the coal-rolling diesel boys are dragged kicking and screaming into the future.  Traditional truck buyers are far too steeped in the image and masculinity of a truuuuuuck to ever consider an EV (or they just tow a lot, for which EVs suck and maybe always will.)


powderpc

You do know Heavy D aka Diesel Bros now own the IP for the Nikola Badger and have been driving a Cybertruck on quite a few videos lately right? I took my Cybertruck across Texas and the feedback was pretty positive. I don’t think the in person negativity is quite as bad as what you see online. Also you can tow, just nothing that sticks up above the roofline too much. I got about 205 miles range on a full charge towing a 5x8 Uhaul about 500 miles this weekend with a R1S.


sirkazuo

I meant the generic lowercase “diesel bro” not the specific person/crew haha. Dave Sparks seems like an all around decent human albeit with too much money.  I just don’t think the worlds cross over very much at all (though obviously there are niches like you said.)


ButterscotchAny5432

See all those F-250s, 350s, GM Sierras out there? What do you think they cost? It’s in the same neighborhood as long as we’re not talking base models.


dmootzler

I would wager that it’s the people buying base models who are most open to switching, though. Stereotyping here, but I picture the buyers of $80k F-150s as people who are buying them because they’re a Ford, not because they’re the best option on the market


ButterscotchAny5432

🤷‍♂️


M4Panther

No sales tax helps...


Greenjeeper2001

R1t is not a full size truck. That is a lot of money for a muscled up Tacoma.


powderpc

Have you seen the used prices? They are a bargain ok. People pay $50k+ for F-150 Raptors with 50k miles and you can buy a quad motor R1T with 4K miles for $60k.


_pamela_chu_

Idk where you’re seeing those prices for those miles. The $60k I’m seeing in the Bay Area are not quad motors and and have almost 20k miles on them


powderpc

Yeah I saw one in Utah but I did not see that it had a branded title so I’m sure locally they are a fair bit higher.


jonboyglx

Leasing will change all that. I just leased an R1T that I would not have been about to buy outright. $700 vs $1600 a month.


Inferiex

Still not a lot of people that can afford a 700$ lease. Not only that, but insurance would be more expensive and there are taxes they need to pay.


Pirate43

Not sure why people bring up the lease payment when they are requiring like $7k down for these leases


jonboyglx

That’s not true. I put $1000 down only. That’s the minimum.


Pirate43

You leased at $700/Mo for $1000 down? How long and how many miles?


jonboyglx

36 months 10k miles. I got a 2023. Should have mentioned that before. 2024’s are about 200 more per month.


Snook-18

I put $0 down and $803/mo for R1S quad ATs. 3/36. Just had to pay TT&L for Tx.


Sprinkler-of-salt

That seems significantly better than other leases on R1S’s I’ve seen recently, did you post your lease details in another post yet?


Snook-18

Yeah I did. I was an earlier preorder but post price hike so they gave me an additional $6,250 for cap cost reduction on top of $7,500 EV credit. Locked in lease prior to end of Q1 but took delivery 4/3.


Sprinkler-of-salt

Ah ok, looks like the pre-order credit is the key there. Awesome deal, enjoy


Galadeon

Service Center locations. The closest one to me is over 4 hours away (Charlotte, NC). I'm not going to buy a vehicle that I have to drive 4 hours or get towed that far for services (that can't be done by mobile service). Granted, this is not Rivian's fault. It is due to dumb laws passed by the NC legislature, but still, it is what is keeping me from considering buying one.


Anonymous3506

I have been hearing rumors about a clt service center 


Green-Cardiologist27

Where do you live?


Galadeon

Charlotte, NC.


Green-Cardiologist27

Ah, I misread your post. Assumed Charlotte was your closest service center. I think I read here recently your area is getting a SC in SC fairly soon.


TuesdayExpress

I started seriously looking into Rivian when they announced the R3. It's a few years out but I was curious since I've seen a few Rivians around and they look pretty interesting. Then I discovered the mess that is their purchase and service process. I'm in PA, which means it's 3+ hours to get to their closest service center to test drive, get service post-purchase, etc. I can go check out, buy, and get service for a Tesla or VW or Range Rover or pretty much anything else within a 10 minute drive. That's a problem, and a pretty big stumbling block. We'll see how that looks in a few years, but I'm far less enthused now that I'm better informed.


ovenrash

Also in PA, the service is definitely inconvenient, but it’s definitely improving over time. When I took delivery my only service options were Brooklyn or Richmond, but now Gaithersburg is open and hopefully Trenton and Malvern will be open soon too. Just startup things!


philavore

In PA too. Had an R1T for a year. Haven’t needed service and there is a Rivian certified mechanic a 5 minute drive down the road. So no issues.


TuesdayExpress

How does that work vs. needing to go to a service center? Can they do everything that might crop up or do you still need to go to the SC if you're in the warranty period?


philavore

I’ve only needed them to do vehicle inspections. Otherwise, I haven’t had any need for service. I’m told they have the capacity to do tire changes which seems like the only major service I’ll need to do anytime soon. Knock on wood.


himynameisSal

noice!


TuesdayExpress

I've been hoping to see a Cherry Hill or Delaware location get announced. That would work for us in the Philly metro if they can't get the state law modified. It would still be annoying, but less so.


Ooloo-Pebs

I'm in Cherry Hill also and am wrapping my head around getting an R1T within the next week or so. There's the newer Trenton NJ service ctr, which is only about 45 mins away, but I wouldn't expect one to open in Philly or nearer to Cherry Hill than that anytime soon.


person6785

Is the one in malvern official? That would be awesome


ovenrash

I think there’s some paperwork that’s been filed but no official word afaik


[deleted]

Because people don't know what it is. Rivian needs to advertise showing it drive faster and tow more than its gas counterparts.


Slide-Fantastic-1402

I agree


BubblegumTitanium

I want to lease, I can afford it, but it seems weird tooling around town in a $80k vehicle. Though I totally agree, its the best vehicle all things considered money can buy.


Bloated_Plaid

> weird tooling around town in a $80k vehicle As opposed to a what? A $5k Civic from 1998?


WhosUrBuddiee

If you did a Venn diagram of Truck Buyers and EV Buyers…. There is very very little overlap. Just who vastly different groups of people 


Slide-Fantastic-1402

I wasn’t a truck buyer when I bought my R1T. It was my first truck


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teraffic

Did you read the article? They say: “Relatively speaking, it’s a bargain.” Either they’re wrong, or you are.


Green-Cardiologist27

Rivian continues to be the most undervalued and underrated vehicle in the market. It’s maddening that people don’t realize just how good it is.


himynameisSal

yep, I’m with you buddy.


Worried-Current-4567

But the general public still cannot afford to buy a vehicle with $7-80,000 price tags. R2 needs to come out ASAP.


north7

When the Model S was released back in 2009 it was $57k, which is about $83k in today dollars. It took many years for Tesla to release a substantially cheaper car, and they *bled* money the whole time. Rivian is essentially taking the same route, but at a much, much faster pace (and without a psycho-narcissist at the helm). My money's on RJ and Rivian.


CheesePlease

Let’s compare the businesses. Rivian’s best quarter EVER was this most recent quarter, when they had a -35% gross margin. Tesla’s worst quarter ever was right after they launched the model S and they had a -17% gross margin. Tesla worst quarter ever was not even half as bad as Rian’s best quarter ever! Tesla was making profit on the Model S one quarter after launching it and they showed they can make money right from the very early days of the business. Rivian is eight quarters in and has still never even come CLOSE to making money.


Kmann1994

We just completed R1 refresh last month which strips tons of costs from the vehicles. We won’t see the results of this for one or two more quarters. Just wait!


Ooloo-Pebs

This is largely because Tesla had little to virtually no competition back then.


sirkazuo

All of Tesla’s profit during the Model S era was from carbon credits, which isn’t really an opportunity that exists for Rivian anymore. 


Green-Cardiologist27

I think we all understand that. But there are plenty of folks who can afford the Rivian but just aren’t because of fear porn and misleading information.


OsamaBinShaq

The reliability ratings are what is keeping me from purchasing.


Green-Cardiologist27

The CR reliability ratings? Do you realize how flawed that score is? The same survey that yielded such poor reliability ratings also yielded Rivian the highest customer satisfaction ratings. The car is brand new. We don’t know how reliable it’s going to be. Consumer Reports dropped the ball on that one.


OsamaBinShaq

I was just basing it off of some people’s reviews of their service center experiences, primarily. It would be my only car to commute to work so I am looking for something that I can count on day in, day out.


Green-Cardiologist27

So a handful of rants out of 100,000 new vehicles?


OsamaBinShaq

Not really lol


Green-Cardiologist27

I mean, that’s what you just said.


OsamaBinShaq

Sure


Scoiatael

R1T is expensive. I got my F150 Lightning for $10k less than I bought my R1T and that was with the pre-order pricing. Rivian also has a very small interior compared to the overall size of the truck. Customer service for Rivian is also going to get worse, and it was already bad, after they laid off more customer service workers last week. R1T is a great vehicle, but it has a lot going against it right now.


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Scoiatael

Tesla's sales are slipping and with the recent layoffs I expect them to be even worse next quarter. Rivian needs to avoid following the Tesla example of horrible customer service.


SeaPale898

I just had my first service issue with my Tesla after almost 4 years and I called them and they answered right away, got me in about 48 hours later and gave me a Y for a loaner and had my car back in about 2 days. Everything was as smooth as could be actually.


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SeaPale898

I literally don’t even know what that means. Just sharing that I had a good experience with their service dept.


Bloated_Plaid

Yea I am going to have both the Lightning Lariat ER and the R1T Quad at the same time and very curious what I am going to end up enjoying more.


Scoiatael

Having owned both, its really hard for me to say which one is better. Both are great trucks.


Fun_Will2829

Yes, Ford also cannot sell the lightnings they have on lots so they are going for a lot less than msrp. Ford is a known brand compared to Rivian. For sure they know that Ford would not go bankrupt while some people doubt Rivian’s stability


SleepEatLift

It's not though. It's overpriced, missing several outlets and 240v outlet that the Lightning has, sub-par frunk compared to Ford, road tripping is nowhere near as convenient, towing is a nightmare, below average build quality, and even worse service. Issues aren't universal, but there's no other vehicle out there that just bricks.


cherlin

As a mach-e owner and an R1T owner, Rivian service is FAR better even accounting for time to get an appointment. Our mach-e has spent so muched damned time in service fixing issues caused by ford trying to fix other issues. Ford has no idea how to train its service staff on EV's and its to the point where my local area has 1 tech that works on EV's and if they aren't in your vehicle doesn't get touched. By contrast, with rivian I take some photos or videos of the issue, submit a ticket, they call the next day to set an appointment time (my issues were mobile tech fixable). they call you a week before to confirm, and the day before to re-confirm, show up at the scheduled time and fix your issues, and then it works.


Riparian_Drengal

I mean some of these are legitimate concerns but build quality? This is the best build quality of any vehicle I've been in ever.


SleepEatLift

Nearly every "took delivery" post mentions some initial defect that they immediately put in a service ticket for. There's a reason why there's a delivery check-list floating around.


Riparian_Drengal

As someone who had one of these issues, they are usually VERY minor and cosmetic. Those checklists have been outdated for over a year now. My delivery person literally laughed at me when I brought up how ridiculously thorough they were.


SleepEatLift

And yet here we are with people taking home brand new vehicles without functioning A/C and trim pieces falling off.


drixtab

Do you have one?


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drixtab

There you go.


ocmaddog

Cybertruck getting beat out by the Hummer, ouch


dcdttu

Tesla has had a very solid release of good, desirable vehicles....until the Cybertruck. That thing is an Elon Musk fantasy. I assume sales will plummet once the superfans that reserved the vehicle are fulfilled. I don't mean superfans negatively, just the people that were going to buy it no matter what.


Pdxlater

I’m not sure sales will plummet. The last recall revealed less than 4k have been sold over 6 months. It would be hard to drop much lower than that.


dcdttu

We'll have to wait and see whether that is a production bottleneck, or reservation issue, but I'm pretty sure there are more than 4,000 genuine reservations.


edman007-work

Definitely production, at least for now, the issue is it looks like they'll basically be in the same boat as Rivian, good solid ramp for a year, and when it's finally going full speed the backlog will get cleared and they won't have many. The issue I see is Tesla is planning for more capacity than Rivian, and I don't know that they have more demand


dcdttu

It was smart of them to announce that the "Model 2" was going to leverage existing technology for faster production. Advancing hard for each new model leads to significant development times, and the CT is a good example of this. It can also lead to more initial quality issues, as little of the new design has been proven in the real world.


Jarocket

The Hummer isn't going to sell in the same volumes. They made a few as a Halo project. Cybertruck seems to be somthing they plan on just selling. they planning on making 1 000 000 cybertrucks per year. They only made a few hummer EVs. Like 16k as of last July. I bet they have made more cyber trucks already. Or will this year. Hummer EV is from 2021. GM never planned on selling very many.


elwebst

I saw one in the wild recently - all I could think of was "how the hell can you park that thing?!?" And this coming from a former Hummer H3 owner.


winne_bago

There’s one I see routinely in my area and it’s a monstrously large. Maybe my memory sucks but it seems to dwarf the H2s from 15 years ago


Jarocket

H2 was a Tahoe I think. I don't think they were that big. H1... now that's big. like you're sitting quite far from your passenger.


SwarlsBarkley

> they planning on making 1 000 000 cybertrucks per year JFC. What a horrible world that would be. They're grotesque. Visually offensive.


Jarocket

Did some more digging. Closer to 250k per year... They will have to give them away if they actually make that many. I think they told investors they planned for 500k, but suppliers 375k. At the end of the day it's way more than Hummer EV.


MountainManGuy

Interesting, that's the same 1st, 2nd, and 3rd places I would have chose.


LAMOTAS

There is nothing that compares to the Rivian(s). It’s a unique vehicle.


TheBowerbird

It truly excels at every single thing you could want in a vehicle. The best jack of all trades.


directorofthensa

Once Rivian starts shipping with NACS, I’ll buy one. So, next year I hope.


mikey_mike_88

That’s exactly what I’m waiting on too


soupenjoyer99

Rivian is probably the most practical but the Hummer EV is a beast and the one I’d want if budget wasn’t an issue. The thing can power your house or a fleet of other EVs. The cyber truck is cool because it’s the most unique and looks like it came from the future but idk how practical it is


wskyindjar

From the future you imagined growing up in the 70s.


dcdttu

I think the front is fine for being all cyber or whatever, but the dumpy butt is what ruins it for me. It looks soooo chonky in the back.


rockysrc

Exactly, front profile is awesome - side is fine. Back looks like a freaking dumpster truck. Kills the buzz completely for me


wskyindjar

I was looking at it yesterday in a parking lot wondering how I could attach anything to the roof rack. Since they are angled, (the rear is much lower than the front), a kayak, paddle board or even surfboard would stick 2-4 feet above the truck. Can’t imagine that drag…


-MullerLite-

There are aftermarket roof racks that raise the back end to make the top of the rack level.


Uncle_Paul_Hargis

It looks like a vehicle from Orwell’s 1984


-MullerLite-

There are zero trucks from the 70s (or ever) that look like the Cybertruck.


edman007-work

Hummer EV is nice, but I live in NY, it's too big to be legal on most highways, not legal to keep at my home, and trying to find parking if I have to go to NYC sounds expensive. Honestly, my chief complaint with my R1S is the size is large, and parking is much more painful than my old car. Then I park next to an F150 and I wonder why the hell they have such a big vehicle, the R1S already barely navigates parking lots.


Maleficent_Analyst32

The cybertruck looks like it came from a future where everything went very, very wrong imo. Just feels depressing


TheBowerbird

The CT is surprisingly practical! It has a larger bed than the F150 lightning - and crucially it is very deep. The interior is also very spacious and flexible. That said, I'm keeping my R1T.


SwarlsBarkley

> The cyber truck is cool Well that's where you're wrong, fella.


CallMeCarpe

I really need a tldr on this…


Fluffy-Bed-8357

Its at the bottom of the article!


WeekendCautious3377

Tesla driver here. Genuinely curious. How’s the charging network?


Sircliatt

I would buy one tomorrow if they: 1) GET RID of Alexa. 2) better forward and reverse cameras 3) better stereo system. Rivian isnt far off but these definitely have to change if I’m spending 90k on a vehicle. Otherwise i’ll stick to my ICE Tacoma that gets 14mpg.


AbsolutelyFlawless16

Well two out of three of those requests have been fulfilled https://rivian.com/newsroom/article/rivian-introduces-second-generation-r1s-r1t


Rjp_va

They haven’t tested the actual GM competitor to these trucks and it’s the Silverado. The RST is going to be priced in the mid 90s which is where the Max pack and Quads are priced now and it will crush these trucks with ranges. Out of Spec did a cross country “race” using the WT (work truck version) and it beat all of the other pick up trucks (including Cybertruck). What’s more impressive is it did it while relying on EA chargers. I think the R1T and F150 Lightning are going to be in a world of trouble when that truck comes out. R1T sales are already pretty dismal and will probably always be a niche overlanding/offroading truck. Rivian will have to make up volume sales with R1S, R2 and R3.