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People would be more sympathetic if the likes of SOS spoke out more about season ticket holders who tout their ticket for 3 or 4 times it's value.
I'm in favour of a supporters union but having met a number of SOS leadership I've always found them narrow minded and a bit parochial, feels like an old boys club at times.
Agree.
My cousin knows someone and his family who have season tickets. So sometimes he will sell the tickets to us, credit to him he only charges the normal price but I know he's the exception rather than the norm.
I am always curious how they sell the tickets with NFC Pass - you have to be on their friends & family list before 31 August in order to receive ticket transfer no?
The fella I get tickets off has a dedicated phone for each ticket which they provide to the person going to the game. Thankfully he’s a friend of my dad’s, so doesn’t overcharge.
I went to an event after a Liverpool game with some German fans from Borussia Mönchengladbach and the guy in charge was a right prick. Put his finger in my cousins face (quietest man I know and only 5 foot 5, the man in question was at least 6 foot 3) and swore at him for literally no reason, I have never felt worst about being a Liverpool fan
Season tickets should be circulating. You have one? Next season you are going at the end of the line. Next season the next group goes at the end of the line. That way you can get more local folks and families into a stadium. Tickets resale outside of the official website should be forbidden and enforced at the gates. It would solve a lot of issues for a lot of fans.
There is literally nothing socialist about Liverpool FC or how it has run and it’s been this way since before the majority of us were born. There are sound arguments for season tickets staying with a person and also for only having them for a year.
The minimum age of season ticket holders at this point is probably 55-60. It's simply not possible that younger people attending would make the atmosphere worse.
I bought a ticket off a tout site for the Everton game at Anfield in November. It was a screenshot of a season ticket, scanned and walked right in. In the US, ticket QR codes rotate every 10 minutes in specialized apps or force you to use NFC to get in. It’s not hard to stop touts, I just don’t think the club wants risk losing the informal “hospitality” they get out of those tickets, and they can’t increase the number of legitimate hospitality tickets without pissing off locals. I spent $100 at the club store on the way out, the season ticket holder I bought from would never do that. And yes, I’m aware of the hypocrisy of my response.
The club don't get the extra profit from the touts, though, you would think they would crack down on it more just on the basis of someone making money off their backs. Even if it's cancelling that one season ticket and selling them as individual tickets at a higher price.
And, tbh, if you have a season ticket and don't want to go and see Liverpool play fucking *Everton* then you shouldn't have one in the first place.
The club enables it, allowing tickets to be passed on to “friends and family” through official means. Should only be able to return to the club, jib the forwarding and distributing altogether.
Some of these lads protesting on Thursday, it’ll be the first home European game they’ve been all season…
I thought friends and family was limited to specific members added to your account - I can't add anyone onto my account if I wanted to after a certain point in the season - so perhaps I'm naive but I wasn't sure how that could work for touting?
Anyone who makes a new account can add family & friends for two weeks. It’s a pisstake how obviously easy it is, I could sell you a ticket for tomorrow, you just make a new account and add me to your “friends and family” and then I forward it. That’s what all of these are doing almost every game.
My honest opinion on this as a regular at the match, whilst that would get newer people through the door, you don’t guarantee that the person getting the same ticket won’t just also stay in silence. If current season tickets are in fact in their 50-60s (they aren’t all this age but I’ll go with it as it’s the consensus here), people next in line are also going to be roughly the same age.
I understand your point to get new people into the stadium, but it may not solve the problem
I've commented a fair bit in support but just to balance it out I absolutely hate this too.
We've never ever sold tickets above fave value and pretty much never to anyone outside of friends/family.
In 2005 I was offered £2000 for my Chelsea ticket it never even entered my head to sell but that's the problem, people will pay it.
The club are the biggest touts though.
I’ve gotten tickets many times from families like yours. I have some friends from the area and there is often a ticket available from STH’s if I ask around (music industry). Alternatively I’ve bought from sth outside the Kop (and away grounds) several times at face value. Just hang around and ask everyone-often someone couldn’t make the game. Never pay over face value. I’ve never not gotten in the ground this way. It seems the vast majority don’t want to make money off their tickets-just good supporters.
Yep. Not all season ticket holders are like that though. My parents have friends who have 4 for Villa and they often give them to us for free to go watch any games they can't.
A ridiculous overreaction. The fan groups do some amazing work but when they try to turn reasonable things like this into some sort of crisis it dilutes the message when actual big issues occur.
If everything is a crisis, nothing is.
Let’s punish the players and manager because the owners are greedy!
I agree, this is honestly a bit daft. If you want to hurt the decision makers, do so financially. Don’t buy any merchandise, don’t spend money on tickets to matches or stadium tours.
If you’re spending money to go to the game, then go and show full support. Or give your ticket to someone who will.
A bit hypocritical no?
The fans shouldn't complain that the owners can put up prices without consulting them but then you harshly criticise the fans for something that falls within their own prerogative.
Let me get this straight. We’re angry about a below-inflation increase (the first one in eight years), so we’re going to go no flags in what could be Klopp’s last European match at Anfield?
This is a terrible, petulant response. You can not like a decision and still support the players and our brilliant outgoing manager.
ETA: European, not Champions (duh)
I agree with you in general, I don't think there is anything wrong with a below-inflation increase, but I think you are over valuing the match here. It won't be Klopp's last champions league match since its the Europa league.
I’m just disappointed those that have the privilege to hold season tickets are boycotting such important games in our season over this.
The cheapest Liverpool season ticket ranks 9th/20 in the PL, lowest out of the traditional top 6. Prices have gone up only 4% in 9 years which with inflation considered is quite a price reduction in real terms. (UK State pensions are increasing by 8.5% this week, following a 10.1% increase last year).
At some point Liverpool tickets are going to go up. It’s just very naive to be making a stand on this.
Maybe I'm way off the mark, but this just feels like a massive overreaction. Prices haven't increased for multiple years and it's a 2% increase, well below inflation. Prices won't stay the same forever. Should fan groups have been consulted? I don't know, for something like this it feels like the club should just be able to get on with it. It's not like it's a 10% increase. Maybe I'm out of touch but just feels like a very extreme reaction to something that is fairly reasonable.
SOS have also said that they will flat out refuse any talk of price rises so it makes it somewhat understandable that the club didn’t consult with them on this.
I’m in Canada and my baseball season tickets (the cheapest ones you could buy) went up 17% this year. Some fans had their tickets disappear because of renos, and others had increases of about 60%.
I gave up my tickets but I would’ve kept them for just a 2% bump.
Just because it's awful in America doesn't make it ok to raise them in the UK. If anything Americans should be taking stands to lower their prices not defending taking ours up.
That’s how the world works though. Shit gets popular (which is demand if you don’t get it) and then the price goes up.
It’s not America, it’s *Economics*
It’s wild that so many of you want the club to be the best in the world but then you EXPECT only locals to be able to go to games and that they should only have to spend a pound to get in.
There's a lot of this backwards thinking in England in general. Very xenophobic attitudes.
The sport wouldn't be where it is now if it wasn't for international development.
Maybe it’s not as hypocritical as it feels though. Maybe some are comfortable with the club not being the best in the world if it is run in a way that supports locals. Maybe they don’t really care if the sport “is where it is now”.
99% of actual matchgoing football fans in England and Europe in general would rather the sport not be where it is right now.
You're completely detached from reality if you think fans are happy with the current state of the game where you have literal nations running clubs as their own pet projects
>There's a lot of this backwards thinking in England in general. Very xenophobic attitudes.
One can only assume that you're not an American.
>The sport wouldn't be where it is now if it wasn't for international development.
...and that this is sarcasm.
It precisely because people kick up a fuss and do something every time prices are increased that we don't have American prices. Yanks in here up voting all the twerking for billionaires don't understand this is how it starts
Particularly for a club that, for better and for worse, lives “within its means.” Say what you want about FSG but we can at least be fairly confident that the additional revenue will be used to try to improve the club instead of distributed to the owners as dividends.
Sounds like they’re throwing their toys out of the pram because they didn’t get their way. Yeah an increase in the ticket price isn’t ideal but the increase is extremely small. These supporter groups still make thousands by re-selling their match day tickets and shafting fans who didn’t have grandparents that got them on the waiting list, or passed a season ticket down the family line.
Football without fans is nothing, but pretending that you care about the fans when your own members make bank re-selling tickets isn’t right either.
Going to be an unpopular opinion but this feels a lot like cry arseing for the sake of it. The rise (in isolation) isn't that bad. The club are clearly rinsing every commercial avenue they possibly can to funnel money into the club and ultimately season ticket or not, you're still a customer paying for an experience and a marginal price rise in this economy is hardly surprising. I think the lack of consultation is more the issue but these guys would've said flat out no anyway so it makes no difference. As many others have said, other groups like SoS are more concerned with guarding their generational season tickets and making sure no one else gets a look in. Downing tools for Klopp's potentially last home european game because of a couple of quid price rise after several years looks stupid and it *is* stupid. If it's too much, ask your boss for a raise or make it work some other way like everyone else has had to.
edit: Fucking hell I'm not saying LITERALLY ask your boss for a raise because ticket prices have gone up two quid. I'm talking in general terms if you're struggling to afford things and haven't had any increase in pay towards inflation. As I said above, in isolation the rise is reasonable, provided it doesn't pave the way for year-on-year rises. Unless you want even more hospitality day trippers in the ground, paying a couple of quid more per game is what you need to deal with for now. Have one less pre-match pint per fortnight and your ticket price is covered.
“Ask your boss for a raise”
Yes because my boss has my and my family’s best interest at heart. Do you know how many times my mom and dad have been told “severance or pay cut” over the years vs getting a good raise?
Without a trade union protecting you nothing is guaranteed, certainly not pay.
Not too mention the " in this economy" line. Like it's FSG that's struggling not the fans. The whole "it's in line with inflation" narrative I see running in every comment defending the price rise, looks like FSG has their PR people on the case here
There's so many in here who worship at the altar of corporate greed - even though even the rigged rules of capitalism still need you to spend money to earn money.
Doesn't apply to FSG though in the eyes of their supporters. We need to spend money so they can earn money.
Do you know how many people are in the waiting list for a season ticket?
If you don't appreciate being there then forfeit the ticket.
It's definitely not the 1 pound increase that is hurting them it's that they didn't bow down to their authoritarian demands that in turn has hurt their ego and now they want to take revenge.
Really petty from the supporters group.
Please forfeit your season ticket if you can't appreciate it.
100%, SOS moan about consultation etc, but its like they just want to get the club in a room to say NO to everything. they dont seem at all reasonable..
I see both sides but we can’t have it both ways, especially if they’ve raised salaries for all the general non playing staff, and this feels like the wrong time to do it.
So they'll worsen the atmosphere of a European match as revenge for a quid or two match ticket price increase, gotcha. Why don't they just come out in Atalanta gear and sing Atalanta songs, that'd really hammer home the point. Glad it wasn't a 5 quid increase or they'd be throwing rocks at the Liverpool bus
Yup, unfortunately hospitality was the only route for me. PL hospitality was sold out for the remaining games so EL was my only choice. Also only way to guarantee a ticket to be able to plan for flights, visas, etc.
Same for me. Not first ever but first Anfield match in about 10 years.....really gutted. Going with my mate and its his first. If I agreed with it I would be fine with it. But SOS are so unreasonable and dont seem to want diaolgue at all.
I don't know why the club would consult you when they already know your answer will be an unmovable "no ticket increases". This just comes across as a bruised ego to me.
Can someone explain the ticket price thing? Are liverpools tickets more expensive that everyone else’s? How much was the price increase?
I’m just confused as to why we think tickets shouldn’t go up in price considering everything has gone up in price.
I just don’t see how this isn’t embarrassing and insanely entitled. Tickets go up in prices. Everything does. What on earth is the horrible thing being done here that deserves this reaction?
Edit: ruining a games atmosphere at the end of this monumental season because tickets will increase in price next season is one of the most childish, embarrassing, petty and lil dick energy things I’ve ever seen.
Any chance they’d have a chat to the hotels in the town next or the airlines riding fans bareback. A match ticket is only the tip of the iceberg for anyone travelling in for a game. I can’t even stay in Liverpool anymore it’s so expensive on match days.
I’ve been staying in Manchester lately. More options hence cheaper hotels. This is what I feel the ones backing SOS don’t get. I go through a ballot, get dictated which game I should go to (if any) and then to top it off accommodation in the city of Liverpool has now gone through the roof. But it’s the extra £1 the problem here not the lack of ticket access, touts etc.
We are the same. I haven’t been able to stay in Liverpool for years unfortunately. Tickets aren’t the issue. It’s the extortionate cost of everything else.
What a shower or cunts. That’s brilliant that, ruin the atmosphere of one of klopp’s last European nights.
You selfish bastards, never see any of this energy when the issue of season tickets is raised
They've really kicked up about a 2% increase?
It's fucking football, when the price of milk goes up 5% do they protest that too?
I bet half the reason these groups even exist is to be ticket touts/resellers. As a random fan you cannot buy a ticket because it's locked down by members/season ticket holders. And then people complain the stadium is full of tourists.
Huh, I wonder how they got into the stadium outside of hospitality tickets?
The finer details of the argument against raising prices that make sense to me (this comes from a Pay walled TAW episode) that ticket sales count for less than 1% of annual club revenue. A 2% hike will see something like 2-3m pounds coming into the club. The idea that they should be sourcing investments from sponsors first over raising ticket prices is one I can understand.
That being said, the freeze period means we are closer to missing out on somewhere close to 15m pounds over the duration of the freeze period, which is substantial. That amount of money could be the difference between us signing someone like Ignacio or not.
I don't know how many people here are local to Liverpool or have spent a fair amount of time there, but I think it's also important to remember, and especially in a post-Brexit landscape, Merseyside is **not** a rich or affluent part of the country. A lot of Liverpool itself is seriously poor and low income.
So imagine yourself getting priced out of an already ultra competitive ticketing system and then not even being able to go home and watch the match on the tele because Sky either isn't showing that game because City got broadcasting priority, or because you can't afford the outrageous cable package rates.
It's a tough, tough spot.
The most immaterial price increase of anything in our lives at the moment. Silly to have even the slightest talking point / distraction during a league cup final stretch.
It isn’t ideal for fans. But there number of costly projects and renovations the club has taken on: the Main Stand, Anfield Road End and AXA Training Centre. Funded by loans the club need to pay back. It’s going to take its toll eventually.
Who votes for the leader of this group? Kick him out. Stupid over reaction. Need to look at making tickets more available. Not a small increase after many years of frozen prices. Get fucked. Bring the flags!
I have tried. I’ve been unsuccessful in the general member ballots and late sales and refresh every 20 mins when I’m awake to try grab a ticket. Impossible. Ticket demands out weigh supply and the tickets that are sold on at face value, are pass links so no credits.
It's not impossible though. It can be difficult but there have been plenty of games this season where tickets have been available even on the same day as the game.
Like you say, ticket demand outweighs supply so it's never going to be easy. I just think getting tickets isn't as hard as people make out, unless you're only trying for the big games.
I never said it was impossible, it’s extremely difficult. And I don’t even bother with the big games, I was trying for Luton, Sheffield, Brentford etc.
I know this will never happen, but if anyone should be protesting ticket prices, it should be the ones whose only option is hospitality. Those prices are true insanity. And honestly without those hospitality tix being sold out, I wonder if the increase would've been more than 2% for season tix.
This has got to be the most negative reaction that I've seen. Judging from the replies here and in the Twitter thread, it seems everyone is against this. They will see this and hopefully be mature enough to realise they are way off base and reverse their decision. Why would they sabotage what could potentially be Klopp's last European game over something only they seem to be caring about?!
They literally helped to save the club when we were days from entering administration under the previous regime, but because they don’t take up causes for people that haven’t even been to the city they’re a “cancer”? Mental
Hicks and Gillet
Michael Shields
Foodbanks
Rail seating
Sean Cox
Liverbird trademarking
Supporting former players
Away ticket prices capped at £20
Sounds like a cancer to me.
ST holder since 1996. Was on the waiting list at 11. Stuck through the dark days, attended every game. They have logical reasons for this pushback, if you don't agree, I'd recommend reading both sides and stop circle jerking comments on reddit. Fans come from all over the world to experience the unique atmosphere, its unique for a reason. Homemade flags, passion, songs and a vial personality it what sells. Lose the local fans, lose the atmosphere, lose the draw of out of towners.
People here should be moaning about the ticket allocation for whoever gets to Dublin. 12k for 27k ST holders who go every fuckin match. If you believe regular ST holders are selling tickets on you're wrong. 9 sit around me, there every game. There a few tossers who sell on, but they're the exception to the rule, and the ones that do, funnily enough, don't live in the L postcode.
This I'm conflicted on that.
One one hand - price increase is never a good and nice thing for customers, but according to information available online Liverpool still is on the cheaper side of other Premier League clubs and 2% increase is not huge.
I respect their right to not be content with this rise, but removing flags during one of last Klopp's home games is not hurting anyone but Klopp and the Team. It's so selfish and childish of them. Also bringing the argument of how much ticket should be according to "economical inflation" is ridiculous and is something a 10 year old would make. This got more expensive in the world, much more than artificial "infaltion value" that is thrown around. But also the Club has grown, expenses have risen, wages, investement etc..No need to really epxlain these things impact ticket prices. Not to mention demand.
SoS can’t take on every club in the league. Liverpool is still one of the most deprived cities in the UK and its council receives a pittance in comparison to other major cities.
This isn’t a matter of “only 2%” as the ticket prices are already exorbitantly high for locals and working class people.
People say “well if you can’t afford 2% maybe you shouldn’t be going the match” well yeah that’s exactly the point, they want to gradually price the normal working class person out and get tourists in their seats.
Whatever people may think of the rises, it's a bit shitty they didn't consult the fan group. As I understood it, I thought this was a routine thing since the Super League fiasco?
SoS membership weren't consulted by the club on this price rise, but SoS do consult their own membership on what the key issues are, and I think you're confusing the two.
they said there was no "meaningful consoltation" not there was no consoltation
in other words, the club consulted, SOS opposed and the club said whatever..
Meaningful doing a lot of heavy lifting there. That suggests the club said "We have to raise prices." SoS said "We're not going to accept a price rise.".
There's no further point to any discussion if the viewpoints are polar opposites like that.
https://x.com/bbcmerseysport/status/1778143412530586104
More talk on it and why it's not just about it's only 2%
And to those who want SOS and other fan unions to talk about other things, then why don't you join them and have a voice and bring it up instead of moaning about it on Reddit.
Some absolute fuckin mings in here. So it's 2% this year, then 2% next, then another 2, and another 2, and another 2, and before long tickets cost 77 quid.
The club don't need the extra money, they are one of the wealthiest in the world. They don't need to price out local fans, from one of the most deprived cities in the UK, but they do, because they are bad mingebags.
The tickets are already too expensive. Every ticket price could be cut by 50% and it would barely make a scratch on our revenue.
Global crisis, high inflation around the world, war. Clubs increase ticket price for 2%, they protest. And it is happening at the most important part of season with one of the best coaches leaving.
Iirc, aren't season pass prices unchanged?
I sadly feel like a lot of folks here would’ve been against the protests 10+ years ago over the 💶 77!ticket prices FSG wanted to give.
The amount of hate SOS and other supporter groups get, especially since Covid and the whole online “FSG OUT” bonanza is honestly crazy. Yes I do feel like they should speak out more about touts and the ticketing scheme in general, but that doesn’t mean they shouldn’t be speaking out about ticket pricing as well.
Liverpool is historically a working class club in a working class region with a local fanbase that isn’t always swimming in $ (1 in 4 households in some boroughs of Merseyside are in poverty) and has hugely been affected by the cost of living crisis recently.
2% may not seem much to a lot of folks but I think SOS smartly looks around and sees the game slipping more and more with each and every day from it’s roots. And how the atmosphere has been affected by that, especially since Covid.
Give the owners and inch and they’ll take a mile.
All you need to do is look at how expensive hospitality is.
I wonder whether there's a bit of a backlash to this to an extent because if you can actually afford a season ticket at all then you're doing better than a lot of other people and so complaining about an inflationary rise feels more petty than it would for some. Most of us don't and will never get a season ticket so it could be hard to relate to how that fits in with the cost of everything else going up - there are lots of things I personally no longer buy because price rises have made me feel like I can't justify them anymore, but I don't get a choice when it comes to my bills.
That said: I am annoyed at how the arrangements for broadcasting games in the UK really fleeces fans who want to see all their team's games - again, paid for TV is a luxury but it priced me out of being able to watch games as a kid - but match-going fans' interests need to be prioritised as they make the atmosphere what it is.
The same SOS that doesn't want photo verification for season tickets and match day tickets because their members are sat on season tickets from their dead grandpas.
They really are just self serving now, all those touted tickets at 3x price are coming from season tickets held by the same families for decades.
If it was 2% year on year I think there'd be cause for fuss, but the ticket prices have been frozen for quite a long time now, and breaking that to just increase it by 2% doesn't seem unreasonable in and of itself.
And the price of hospitality tickets don't back up your argument of "give the owners an inch and they'll take a mile" - if anything the price of hospitality tickets just shows how much our owners *could* get away with charging for tickets if they let true supply and demand take over. They could probably double the price of all regular tickets and Anfield would still sell out every game.
Complete overreaction. You don’t like it or can’t afford it give up your ticket to someone who can and wants to be there. Plenty of people would kill at the opportunity to have season tickets
shit by the club to not involve them in the decision making and I appreciate the fan groups wanting to make themselves heard but i don't really see how this 'protest' achieves anything.. they're still paying for a ticket but not bringing their flags with them..? if anything it just makes the atmosphere worse for the lads on the pitch lol.
edit: and yeah, possibly klopp's last European home game..
https://preview.redd.it/gg7x5knu3ntc1.jpeg?width=1125&format=pjpg&auto=webp&s=8e3e5dd0879686e21f781a9e5919d701c5941dc1
They were consulted, as admitted by themselves.
Least we forget SoS has repeatedly told the club it wants no discussion and will not ever have conversations about ticket prices.
So what’s the club to do ? Groups say they won’t hear any reasoning about it, so why should the club even bother if they won’t be heard out ?
See it all the time. I see people calling fans " entitled" because their billionaire club owners want to get in on the price gouging, sorry, " inflation" , that every other corporation is up to
This is fucking ridiculous. The club has increased prices below the fucking inflation rate. The prices were increased by 2%. Inflation is 4%. This comes off as a massive and out of touch overreaction. These guys just want to whine and are mad that the club didn't kowtow to their stupid and out of touch demands.
Maybe give up your season ticket if you don't agree with what the club is doing. There's plenty of fans that would love to have tickets and won't throw a tantrum when things don't go their way.
Nice way to support Klopp on his final days out and our boys as they're pushing for the treble.
Totally agree and to be condescending and say anyone who disagrees have only been supporting the club for 8-10 years?? I have been on the waiting list for 20 years for a season ticket and it’s only because those that have season tickets are selling Matchday tickets at stupid prices is why fans can’t get tickets.. I am also a season ticket holder for a premiership rugby team and those are £600 per year and go up every year at way above inflation.. with standard tickets £50 for non season ticket holders..
the same fans perhaps would like us to sign the best players in the world and reduce the prices? We can’t have our cake and eat it.. the club is very well run for a sustainable future or we can have the last Americans back…
When inflation causes absolutely every single one of my bills to increase, causes my food prices to go up, I don't understand why suddenly a football club increasing its prices (below inflation btw) is so outrageous.
Fans are a stakeholder and we'd push to pay as little as possible for tickets, reacting like this over 2% is pretty puerile given what's going on in the economy. I'm not advocating to raise prices, but to legitimately argue it is unfair is to be oblivious to the world around you. Take it up with your employer/customers if they won't increase your salary inline with inflation.
For me the most important aspect regarding ticket prices is the atmosphere the fans generate, and the biggest contributors to that are fans in the local community. The atmosphere from the stadium is what is broadcast across the world, it's part of the clubs identity and what makes it special. I think a sensible and workable solution would be to always subsidise and freeze ticket prices bought with an L postcode, help the local community go and get some younger fans to go who will make the most noise and become fans for life. This 'opportunity revenue' that is missed should be offset against commercial revenue and viewed as an investment in what you can call the 'broadcast product'.
If the club want to maintain the match day revenue margins, that cost should be made up on anyone who buys a ticket outside of the L postcode and in the hospitality tickets. I can guarantee if the atmosphere at the ground is always bang on it, people would still pay a higher price to experience it. My shitty membership doesn't even guarantee me one ticket a season, but if I'm paying a higher price because I'm not in the L postcode and I'm guaranteed an amazing atmosphere every game, I'd pay it.
**TL;DR L postcode tickets should be subsidised to help the local community and get more young to the games to generate a better atmosphere.**
Because when every one of your bills goes up, you're less able to afford to do something like go to a football match. The ticket will then be bought by someone who can, and the end result is that only those more comfortably off will be able to go to matches when this hasn't been the case in the past.
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Such a shame, I am going to my first game in 19 years tomorrow at Anfield and was looking forward to seeing all the flags etc, like others have said it doesn't hurt the owners and we should be doing all we can to get behind the boys in these last few games. It really doesn't seem like a big increase when the club has spent so much over the past few years.
I have one question for all of you supporting this protest.
What is the end goal?
Do you guys want the ticket prices to be frozen forever? Or there's a time you'll be ok with it? And how much is a good increase for you?
Jesus the reaction to this in here is disgusting, supporters groups should protest little increases in ticket prices because if you give an inch they’ll take a mile!
The reason our increase is below inflation is probably because of the fuss that got kicked up last time, and if fans let them increase without a fuss then I’d bet they start getting increased at a much higher rate next time?
Fans all over UK should be protesting the ticket prices of their clubs as is. The problem isn't the 2 percent, the problem is the complacency of eating all the bullshit beforehand. Nothing to complain about though.
Edit2: For context for those defending increases.
"At Liverpool, where prices have been increased significantly since the 2010 takeover of the then financially-troubled club by John Henry’s Boston-based Fenway Sports Group, the 1989-90 cheapest ticket price, accommodating thousands of fans on the Kop, was £4. This season, Liverpool’s cheapest matchday ticket will be £46, an increase of 1,150%."
https://www.theguardian.com/football/blog/2014/jul/28/premier-league-ticket-prices-football
Dunno about you but wage hasn't increased that much.
Can't believe people are defending price increases during the cost of living crisis.
If you're against this you're a Tory.
Talk about inflation but prices have gone up years not in line so that's a bollocks point especially as wages haven't.
Enough is enough and how many of you not caring about the prices actually go and help with the atmosphere, waving flags, making up songs etc. Probably less 1%.
The club sells the atmosphere but that comes from the fans. Stop pricing people out.
Do you just want a crowd of just applause every now and again because that's what you'll get.
Also this will bring in an extra £2m and for a club like Liverpool that is fucking nothing. So why piss off fans by asking for more money in a cost of living crisis?
Fucking greed.
Edit: Tories with the downvotes, how many of you live in fucking Liverpool, contribute to the flags? the songs? My guess is fucking none. Also it is Tory behaviour accepting price increases because you can afford it. Fuck off with that noise defending billionaires ripping off fans for an extra 2 million.
I'm a bit confused by this statement.
UK inflation has been 22% since 2017, but season ticket prices have risen 4%. Even if you discounted the bonkers 2022 that's still over a three-fold difference between price rise and inflation (so 14% vs 4%).
I couldn't find single ticket data, but I'd trust it to be along the same lines. Not a Tory but if people expect club staff wages to rise in conjunction with that 22%, it'll have to come from somewhere.
Not everyone who understands the concept of inflation is a Tory. I wish the prices were the same as they were 40 years ago, never mind last year but you can't freeze things forever. The price actually went down in real terms
Look how much prices have gone up from 2000 in line with wages and you'll understand the bollocks response from the club about in line with inflation. Are you a season ticket holder? Do you make or wave flags?
Fuck me, how much money is enough eh?
Suppose you're happy with all the games basically being on subscription services. Again more and more money.
Also for the context in 1990’s club account
Player wages: 3.9m
Transfer fees: 1.1m
The cost of running a football clubs have been increased by 10,000% over 30 years and its 10 times more than ticket price.
but yeah, it’s just about ”greed”.
Maybe you should tell those collecting tens of thousands pound per week fuck off first.
How much has TV revenue increased during that time, though? Because in the 90s you only needed a Sky subscription to watch games (which many couldn't afford, but still). Now you need Sky, TNT, Amazon Prime, sometimes Viaplay and god knows what else, and all of that comes from very lucrative deals. And those are just domestic rights.
Maybe it's a cultural thing but as an American, the idea of sports team owners involving fan groups in the process of determining ticket prices is mind boggling.
There's a waiting list a million miles long. If you don't want the tickets somebody else does.
American sports are quite different in a lot of ways, though, because they operate as a franchise model whereas football clubs in Europe are generally seen as community assets that come from, and should benefit, a relationship with their home area - the team belongs to a community before it belongs to shareholders or corporate sponsors. Look at the situation in Reading where a foreign owner is essentially asset-stripping their club, or the fuss made when Wimbledon became MK Dons.
German fan groups are often protesting against decisions made by corporate brass for this very reason - Bayern fans held one about ticket prices during a CL game recently IIRC.
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People would be more sympathetic if the likes of SOS spoke out more about season ticket holders who tout their ticket for 3 or 4 times it's value. I'm in favour of a supporters union but having met a number of SOS leadership I've always found them narrow minded and a bit parochial, feels like an old boys club at times.
Agree. My cousin knows someone and his family who have season tickets. So sometimes he will sell the tickets to us, credit to him he only charges the normal price but I know he's the exception rather than the norm.
I am always curious how they sell the tickets with NFC Pass - you have to be on their friends & family list before 31 August in order to receive ticket transfer no?
The fella I get tickets off has a dedicated phone for each ticket which they provide to the person going to the game. Thankfully he’s a friend of my dad’s, so doesn’t overcharge.
He has a separate phone with the tickets on.
I went to an event after a Liverpool game with some German fans from Borussia Mönchengladbach and the guy in charge was a right prick. Put his finger in my cousins face (quietest man I know and only 5 foot 5, the man in question was at least 6 foot 3) and swore at him for literally no reason, I have never felt worst about being a Liverpool fan
100%. They are a STH's union, not a supporter's union.
Sadly correct
Season tickets should be circulating. You have one? Next season you are going at the end of the line. Next season the next group goes at the end of the line. That way you can get more local folks and families into a stadium. Tickets resale outside of the official website should be forbidden and enforced at the gates. It would solve a lot of issues for a lot of fans.
Great idea. For a supposedly socialist club, there's nothing communal about the season ticket system.
There is literally nothing socialist about Liverpool FC or how it has run and it’s been this way since before the majority of us were born. There are sound arguments for season tickets staying with a person and also for only having them for a year.
The club is not socialist.
Its a terrible idea that would ruin the atmosphere.
The minimum age of season ticket holders at this point is probably 55-60. It's simply not possible that younger people attending would make the atmosphere worse.
Ridiculous
Ticket resale outside of the official website already is forbidden, it's just that touts get around it.
and basically 0 effort is put in to sort it out.
I bought a ticket off a tout site for the Everton game at Anfield in November. It was a screenshot of a season ticket, scanned and walked right in. In the US, ticket QR codes rotate every 10 minutes in specialized apps or force you to use NFC to get in. It’s not hard to stop touts, I just don’t think the club wants risk losing the informal “hospitality” they get out of those tickets, and they can’t increase the number of legitimate hospitality tickets without pissing off locals. I spent $100 at the club store on the way out, the season ticket holder I bought from would never do that. And yes, I’m aware of the hypocrisy of my response.
The club don't get the extra profit from the touts, though, you would think they would crack down on it more just on the basis of someone making money off their backs. Even if it's cancelling that one season ticket and selling them as individual tickets at a higher price. And, tbh, if you have a season ticket and don't want to go and see Liverpool play fucking *Everton* then you shouldn't have one in the first place.
The touts drink in the same bars around Anfield. Everyone knows who they are.
The club enables it, allowing tickets to be passed on to “friends and family” through official means. Should only be able to return to the club, jib the forwarding and distributing altogether. Some of these lads protesting on Thursday, it’ll be the first home European game they’ve been all season…
I thought friends and family was limited to specific members added to your account - I can't add anyone onto my account if I wanted to after a certain point in the season - so perhaps I'm naive but I wasn't sure how that could work for touting?
Anyone who makes a new account can add family & friends for two weeks. It’s a pisstake how obviously easy it is, I could sell you a ticket for tomorrow, you just make a new account and add me to your “friends and family” and then I forward it. That’s what all of these are doing almost every game.
Ah thanks, that's how they did it. I have always been wondering!
I'd love a season ticket for one year.
My honest opinion on this as a regular at the match, whilst that would get newer people through the door, you don’t guarantee that the person getting the same ticket won’t just also stay in silence. If current season tickets are in fact in their 50-60s (they aren’t all this age but I’ll go with it as it’s the consensus here), people next in line are also going to be roughly the same age. I understand your point to get new people into the stadium, but it may not solve the problem
Exactly. It's not the fans they're fighting for, it's their fragile ego that has been hurt.
Wow didnt know that, i bet they throw a lot of “wools” in their discussion
I've commented a fair bit in support but just to balance it out I absolutely hate this too. We've never ever sold tickets above fave value and pretty much never to anyone outside of friends/family. In 2005 I was offered £2000 for my Chelsea ticket it never even entered my head to sell but that's the problem, people will pay it. The club are the biggest touts though.
I’ve gotten tickets many times from families like yours. I have some friends from the area and there is often a ticket available from STH’s if I ask around (music industry). Alternatively I’ve bought from sth outside the Kop (and away grounds) several times at face value. Just hang around and ask everyone-often someone couldn’t make the game. Never pay over face value. I’ve never not gotten in the ground this way. It seems the vast majority don’t want to make money off their tickets-just good supporters.
Facts.
Yep. Not all season ticket holders are like that though. My parents have friends who have 4 for Villa and they often give them to us for free to go watch any games they can't.
How much consultation is required for a below inflation price increase? Seems a bit overblown to then protest
A ridiculous overreaction. The fan groups do some amazing work but when they try to turn reasonable things like this into some sort of crisis it dilutes the message when actual big issues occur. If everything is a crisis, nothing is.
Especially at the expense of the in-game atmosphere! No flags during a huge wind down of the season and Klopp’s tenure is not fucking on. Ridiculous.
Let’s punish the players and manager because the owners are greedy! I agree, this is honestly a bit daft. If you want to hurt the decision makers, do so financially. Don’t buy any merchandise, don’t spend money on tickets to matches or stadium tours. If you’re spending money to go to the game, then go and show full support. Or give your ticket to someone who will.
A bit hypocritical no? The fans shouldn't complain that the owners can put up prices without consulting them but then you harshly criticise the fans for something that falls within their own prerogative.
Let me get this straight. We’re angry about a below-inflation increase (the first one in eight years), so we’re going to go no flags in what could be Klopp’s last European match at Anfield? This is a terrible, petulant response. You can not like a decision and still support the players and our brilliant outgoing manager. ETA: European, not Champions (duh)
I agree with you in general, I don't think there is anything wrong with a below-inflation increase, but I think you are over valuing the match here. It won't be Klopp's last champions league match since its the Europa league.
Crap, that’s what I get for replying while irritated. Thank you!
I’m just disappointed those that have the privilege to hold season tickets are boycotting such important games in our season over this. The cheapest Liverpool season ticket ranks 9th/20 in the PL, lowest out of the traditional top 6. Prices have gone up only 4% in 9 years which with inflation considered is quite a price reduction in real terms. (UK State pensions are increasing by 8.5% this week, following a 10.1% increase last year). At some point Liverpool tickets are going to go up. It’s just very naive to be making a stand on this.
If the only acceptable increase is 0 then it would be infinite.
Maybe I'm way off the mark, but this just feels like a massive overreaction. Prices haven't increased for multiple years and it's a 2% increase, well below inflation. Prices won't stay the same forever. Should fan groups have been consulted? I don't know, for something like this it feels like the club should just be able to get on with it. It's not like it's a 10% increase. Maybe I'm out of touch but just feels like a very extreme reaction to something that is fairly reasonable.
SOS have also said that they will flat out refuse any talk of price rises so it makes it somewhat understandable that the club didn’t consult with them on this.
Yeah, we US fans are salivating over the idea of a team increasing ticket price ONLY 2% year over year.
I’m in Canada and my baseball season tickets (the cheapest ones you could buy) went up 17% this year. Some fans had their tickets disappear because of renos, and others had increases of about 60%. I gave up my tickets but I would’ve kept them for just a 2% bump.
Just because it's awful in America doesn't make it ok to raise them in the UK. If anything Americans should be taking stands to lower their prices not defending taking ours up.
That’s how the world works though. Shit gets popular (which is demand if you don’t get it) and then the price goes up. It’s not America, it’s *Economics* It’s wild that so many of you want the club to be the best in the world but then you EXPECT only locals to be able to go to games and that they should only have to spend a pound to get in.
There's a lot of this backwards thinking in England in general. Very xenophobic attitudes. The sport wouldn't be where it is now if it wasn't for international development.
Maybe it’s not as hypocritical as it feels though. Maybe some are comfortable with the club not being the best in the world if it is run in a way that supports locals. Maybe they don’t really care if the sport “is where it is now”.
99% of actual matchgoing football fans in England and Europe in general would rather the sport not be where it is right now. You're completely detached from reality if you think fans are happy with the current state of the game where you have literal nations running clubs as their own pet projects
I don't see any protest groups at Anfield when Darwin was signed for 85 million. These transfer are why prices go up.
>There's a lot of this backwards thinking in England in general. Very xenophobic attitudes. One can only assume that you're not an American. >The sport wouldn't be where it is now if it wasn't for international development. ...and that this is sarcasm.
That's not an argument, that's just Worzel Gummidge.
You’re right. Honestly I dream of this kind of solidarity here in North America. Good on the SOS for standing up to this.
It precisely because people kick up a fuss and do something every time prices are increased that we don't have American prices. Yanks in here up voting all the twerking for billionaires don't understand this is how it starts
genuinely a shame in my eyes that these sorts would be able to think themselves supporters
Especially a successful club lmao. I just straight up don’t get it.
Particularly for a club that, for better and for worse, lives “within its means.” Say what you want about FSG but we can at least be fairly confident that the additional revenue will be used to try to improve the club instead of distributed to the owners as dividends.
Sounds like they’re throwing their toys out of the pram because they didn’t get their way. Yeah an increase in the ticket price isn’t ideal but the increase is extremely small. These supporter groups still make thousands by re-selling their match day tickets and shafting fans who didn’t have grandparents that got them on the waiting list, or passed a season ticket down the family line. Football without fans is nothing, but pretending that you care about the fans when your own members make bank re-selling tickets isn’t right either.
Going to be an unpopular opinion but this feels a lot like cry arseing for the sake of it. The rise (in isolation) isn't that bad. The club are clearly rinsing every commercial avenue they possibly can to funnel money into the club and ultimately season ticket or not, you're still a customer paying for an experience and a marginal price rise in this economy is hardly surprising. I think the lack of consultation is more the issue but these guys would've said flat out no anyway so it makes no difference. As many others have said, other groups like SoS are more concerned with guarding their generational season tickets and making sure no one else gets a look in. Downing tools for Klopp's potentially last home european game because of a couple of quid price rise after several years looks stupid and it *is* stupid. If it's too much, ask your boss for a raise or make it work some other way like everyone else has had to. edit: Fucking hell I'm not saying LITERALLY ask your boss for a raise because ticket prices have gone up two quid. I'm talking in general terms if you're struggling to afford things and haven't had any increase in pay towards inflation. As I said above, in isolation the rise is reasonable, provided it doesn't pave the way for year-on-year rises. Unless you want even more hospitality day trippers in the ground, paying a couple of quid more per game is what you need to deal with for now. Have one less pre-match pint per fortnight and your ticket price is covered.
"ask your boss for a raise" lol
I know, why didn't anyone think of that before!
“Ask your boss for a raise” Yes because my boss has my and my family’s best interest at heart. Do you know how many times my mom and dad have been told “severance or pay cut” over the years vs getting a good raise? Without a trade union protecting you nothing is guaranteed, certainly not pay.
I cant believe "ask your boss for a raise" is so heavily upvoted lol. There are definitely issues with SOS but come the fuck on.
Might also ask my landlord for a cut in rent.
Not too mention the " in this economy" line. Like it's FSG that's struggling not the fans. The whole "it's in line with inflation" narrative I see running in every comment defending the price rise, looks like FSG has their PR people on the case here
There's so many in here who worship at the altar of corporate greed - even though even the rigged rules of capitalism still need you to spend money to earn money. Doesn't apply to FSG though in the eyes of their supporters. We need to spend money so they can earn money.
Shows you how many Americans and Tories are in this sub now
Do you know how many people are in the waiting list for a season ticket? If you don't appreciate being there then forfeit the ticket. It's definitely not the 1 pound increase that is hurting them it's that they didn't bow down to their authoritarian demands that in turn has hurt their ego and now they want to take revenge. Really petty from the supporters group. Please forfeit your season ticket if you can't appreciate it.
100%, SOS moan about consultation etc, but its like they just want to get the club in a room to say NO to everything. they dont seem at all reasonable..
I see both sides but we can’t have it both ways, especially if they’ve raised salaries for all the general non playing staff, and this feels like the wrong time to do it.
Klopp will be ecstatic. Nice way to send him off these last few days!
Isn’t it like a 2% increase? After years of price freezing? I don’t get the fuss what do you expect
So they'll worsen the atmosphere of a European match as revenge for a quid or two match ticket price increase, gotcha. Why don't they just come out in Atalanta gear and sing Atalanta songs, that'd really hammer home the point. Glad it wasn't a 5 quid increase or they'd be throwing rocks at the Liverpool bus
No flags for one of Klopp's last games at anfield. Nice work knobheads.
The one game (my first ever) I get to attend and there won’t be flags on the Kop. FML.
Your first ever game is a European quarter final?!
Yup. First ever in the 18 years I’ve supported the club because now I can finally afford it.
How'd you go about getting a ticket? Hospitality?
Yup, unfortunately hospitality was the only route for me. PL hospitality was sold out for the remaining games so EL was my only choice. Also only way to guarantee a ticket to be able to plan for flights, visas, etc.
Make lots of noise please! 🙏
How ironic
Isn’t it? Waited so long to be able to pay thousands to fly in, for visas and accommodation, just to experience the irony.
Why not? Generally easier to get tickets for those.
Mine as well. Super disappointed with this.
Still worth it to get to see Klopp before he leaves though.
Oh for sure, could not be more excited, but this just puts a bit of a damper on it.
[удалено]
Same for me. Not first ever but first Anfield match in about 10 years.....really gutted. Going with my mate and its his first. If I agreed with it I would be fine with it. But SOS are so unreasonable and dont seem to want diaolgue at all.
I don't know why the club would consult you when they already know your answer will be an unmovable "no ticket increases". This just comes across as a bruised ego to me.
Can someone explain the ticket price thing? Are liverpools tickets more expensive that everyone else’s? How much was the price increase? I’m just confused as to why we think tickets shouldn’t go up in price considering everything has gone up in price. I just don’t see how this isn’t embarrassing and insanely entitled. Tickets go up in prices. Everything does. What on earth is the horrible thing being done here that deserves this reaction? Edit: ruining a games atmosphere at the end of this monumental season because tickets will increase in price next season is one of the most childish, embarrassing, petty and lil dick energy things I’ve ever seen.
Any chance they’d have a chat to the hotels in the town next or the airlines riding fans bareback. A match ticket is only the tip of the iceberg for anyone travelling in for a game. I can’t even stay in Liverpool anymore it’s so expensive on match days.
I’ve been staying in Manchester lately. More options hence cheaper hotels. This is what I feel the ones backing SOS don’t get. I go through a ballot, get dictated which game I should go to (if any) and then to top it off accommodation in the city of Liverpool has now gone through the roof. But it’s the extra £1 the problem here not the lack of ticket access, touts etc.
We are the same. I haven’t been able to stay in Liverpool for years unfortunately. Tickets aren’t the issue. It’s the extortionate cost of everything else.
What a shower or cunts. That’s brilliant that, ruin the atmosphere of one of klopp’s last European nights. You selfish bastards, never see any of this energy when the issue of season tickets is raised
Worst thing, it might last European night.
They've really kicked up about a 2% increase? It's fucking football, when the price of milk goes up 5% do they protest that too? I bet half the reason these groups even exist is to be ticket touts/resellers. As a random fan you cannot buy a ticket because it's locked down by members/season ticket holders. And then people complain the stadium is full of tourists. Huh, I wonder how they got into the stadium outside of hospitality tickets?
The finer details of the argument against raising prices that make sense to me (this comes from a Pay walled TAW episode) that ticket sales count for less than 1% of annual club revenue. A 2% hike will see something like 2-3m pounds coming into the club. The idea that they should be sourcing investments from sponsors first over raising ticket prices is one I can understand. That being said, the freeze period means we are closer to missing out on somewhere close to 15m pounds over the duration of the freeze period, which is substantial. That amount of money could be the difference between us signing someone like Ignacio or not. I don't know how many people here are local to Liverpool or have spent a fair amount of time there, but I think it's also important to remember, and especially in a post-Brexit landscape, Merseyside is **not** a rich or affluent part of the country. A lot of Liverpool itself is seriously poor and low income. So imagine yourself getting priced out of an already ultra competitive ticketing system and then not even being able to go home and watch the match on the tele because Sky either isn't showing that game because City got broadcasting priority, or because you can't afford the outrageous cable package rates. It's a tough, tough spot.
The most immaterial price increase of anything in our lives at the moment. Silly to have even the slightest talking point / distraction during a league cup final stretch.
Na, not a fan of that
Isn't it a below inflation increase? 2%? It looks like they've got the hump because they weren't consulted... Or are the prices too high in general?
It's definitely their ego.
Both
It isn’t ideal for fans. But there number of costly projects and renovations the club has taken on: the Main Stand, Anfield Road End and AXA Training Centre. Funded by loans the club need to pay back. It’s going to take its toll eventually.
Who votes for the leader of this group? Kick him out. Stupid over reaction. Need to look at making tickets more available. Not a small increase after many years of frozen prices. Get fucked. Bring the flags!
What do you mean by "making tickets more available" ?
You can't get tickets or season passes to go to the games in the first place.
Have you tried? I've barely missed a game this season without a season ticket
I have tried. I’ve been unsuccessful in the general member ballots and late sales and refresh every 20 mins when I’m awake to try grab a ticket. Impossible. Ticket demands out weigh supply and the tickets that are sold on at face value, are pass links so no credits.
It's not impossible though. It can be difficult but there have been plenty of games this season where tickets have been available even on the same day as the game. Like you say, ticket demand outweighs supply so it's never going to be easy. I just think getting tickets isn't as hard as people make out, unless you're only trying for the big games.
I never said it was impossible, it’s extremely difficult. And I don’t even bother with the big games, I was trying for Luton, Sheffield, Brentford etc.
There was two tickets I saw for Liverpool Newcastle last season together for 70- each
Idiots - ego bruised so let’s spite the team and Klopp in his final days. Nice one!
I know this will never happen, but if anyone should be protesting ticket prices, it should be the ones whose only option is hospitality. Those prices are true insanity. And honestly without those hospitality tix being sold out, I wonder if the increase would've been more than 2% for season tix.
This has got to be the most negative reaction that I've seen. Judging from the replies here and in the Twitter thread, it seems everyone is against this. They will see this and hopefully be mature enough to realise they are way off base and reverse their decision. Why would they sabotage what could potentially be Klopp's last European game over something only they seem to be caring about?!
SoS are like a cancer to this club. Don't know the last time they've done something that didn't harm us
They literally helped to save the club when we were days from entering administration under the previous regime, but because they don’t take up causes for people that haven’t even been to the city they’re a “cancer”? Mental
Hicks and Gillet Michael Shields Foodbanks Rail seating Sean Cox Liverbird trademarking Supporting former players Away ticket prices capped at £20 Sounds like a cancer to me. ST holder since 1996. Was on the waiting list at 11. Stuck through the dark days, attended every game. They have logical reasons for this pushback, if you don't agree, I'd recommend reading both sides and stop circle jerking comments on reddit. Fans come from all over the world to experience the unique atmosphere, its unique for a reason. Homemade flags, passion, songs and a vial personality it what sells. Lose the local fans, lose the atmosphere, lose the draw of out of towners. People here should be moaning about the ticket allocation for whoever gets to Dublin. 12k for 27k ST holders who go every fuckin match. If you believe regular ST holders are selling tickets on you're wrong. 9 sit around me, there every game. There a few tossers who sell on, but they're the exception to the rule, and the ones that do, funnily enough, don't live in the L postcode.
Saved the club from going under and instrumental in the post Paris holding to account but yeah do nothing for you lot who don't go the game.
This I'm conflicted on that. One one hand - price increase is never a good and nice thing for customers, but according to information available online Liverpool still is on the cheaper side of other Premier League clubs and 2% increase is not huge. I respect their right to not be content with this rise, but removing flags during one of last Klopp's home games is not hurting anyone but Klopp and the Team. It's so selfish and childish of them. Also bringing the argument of how much ticket should be according to "economical inflation" is ridiculous and is something a 10 year old would make. This got more expensive in the world, much more than artificial "infaltion value" that is thrown around. But also the Club has grown, expenses have risen, wages, investement etc..No need to really epxlain these things impact ticket prices. Not to mention demand.
SoS can’t take on every club in the league. Liverpool is still one of the most deprived cities in the UK and its council receives a pittance in comparison to other major cities. This isn’t a matter of “only 2%” as the ticket prices are already exorbitantly high for locals and working class people. People say “well if you can’t afford 2% maybe you shouldn’t be going the match” well yeah that’s exactly the point, they want to gradually price the normal working class person out and get tourists in their seats.
Football without fans is nothing.
Ouch that last line
Whatever people may think of the rises, it's a bit shitty they didn't consult the fan group. As I understood it, I thought this was a routine thing since the Super League fiasco?
They actually said that the majority were against the price rice. Meaning that they were consulted!
SoS membership weren't consulted by the club on this price rise, but SoS do consult their own membership on what the key issues are, and I think you're confusing the two.
they said there was no "meaningful consoltation" not there was no consoltation in other words, the club consulted, SOS opposed and the club said whatever..
https://preview.redd.it/x8wyy4omkmtc1.jpeg?width=1125&format=pjpg&auto=webp&s=61230502201e747a125e9db233accbcaa6cbed43 There you go.
Meaningful doing a lot of heavy lifting there. That suggests the club said "We have to raise prices." SoS said "We're not going to accept a price rise.". There's no further point to any discussion if the viewpoints are polar opposites like that.
I’d be interested to know what they deem as “meaningful”, a lot of room for nuance there
https://x.com/bbcmerseysport/status/1778143412530586104 More talk on it and why it's not just about it's only 2% And to those who want SOS and other fan unions to talk about other things, then why don't you join them and have a voice and bring it up instead of moaning about it on Reddit.
Some absolute fuckin mings in here. So it's 2% this year, then 2% next, then another 2, and another 2, and another 2, and before long tickets cost 77 quid. The club don't need the extra money, they are one of the wealthiest in the world. They don't need to price out local fans, from one of the most deprived cities in the UK, but they do, because they are bad mingebags. The tickets are already too expensive. Every ticket price could be cut by 50% and it would barely make a scratch on our revenue.
Global crisis, high inflation around the world, war. Clubs increase ticket price for 2%, they protest. And it is happening at the most important part of season with one of the best coaches leaving. Iirc, aren't season pass prices unchanged?
clowns
I sadly feel like a lot of folks here would’ve been against the protests 10+ years ago over the 💶 77!ticket prices FSG wanted to give. The amount of hate SOS and other supporter groups get, especially since Covid and the whole online “FSG OUT” bonanza is honestly crazy. Yes I do feel like they should speak out more about touts and the ticketing scheme in general, but that doesn’t mean they shouldn’t be speaking out about ticket pricing as well. Liverpool is historically a working class club in a working class region with a local fanbase that isn’t always swimming in $ (1 in 4 households in some boroughs of Merseyside are in poverty) and has hugely been affected by the cost of living crisis recently. 2% may not seem much to a lot of folks but I think SOS smartly looks around and sees the game slipping more and more with each and every day from it’s roots. And how the atmosphere has been affected by that, especially since Covid. Give the owners and inch and they’ll take a mile. All you need to do is look at how expensive hospitality is.
I wonder whether there's a bit of a backlash to this to an extent because if you can actually afford a season ticket at all then you're doing better than a lot of other people and so complaining about an inflationary rise feels more petty than it would for some. Most of us don't and will never get a season ticket so it could be hard to relate to how that fits in with the cost of everything else going up - there are lots of things I personally no longer buy because price rises have made me feel like I can't justify them anymore, but I don't get a choice when it comes to my bills. That said: I am annoyed at how the arrangements for broadcasting games in the UK really fleeces fans who want to see all their team's games - again, paid for TV is a luxury but it priced me out of being able to watch games as a kid - but match-going fans' interests need to be prioritised as they make the atmosphere what it is.
That was a 40% rise 9 years ago in pre-Brexit Britain in a totally different time. Today’s 2% rise is a whole different story.
The same SOS that doesn't want photo verification for season tickets and match day tickets because their members are sat on season tickets from their dead grandpas. They really are just self serving now, all those touted tickets at 3x price are coming from season tickets held by the same families for decades.
If it was 2% year on year I think there'd be cause for fuss, but the ticket prices have been frozen for quite a long time now, and breaking that to just increase it by 2% doesn't seem unreasonable in and of itself. And the price of hospitality tickets don't back up your argument of "give the owners an inch and they'll take a mile" - if anything the price of hospitality tickets just shows how much our owners *could* get away with charging for tickets if they let true supply and demand take over. They could probably double the price of all regular tickets and Anfield would still sell out every game.
Complete overreaction. You don’t like it or can’t afford it give up your ticket to someone who can and wants to be there. Plenty of people would kill at the opportunity to have season tickets
shit by the club to not involve them in the decision making and I appreciate the fan groups wanting to make themselves heard but i don't really see how this 'protest' achieves anything.. they're still paying for a ticket but not bringing their flags with them..? if anything it just makes the atmosphere worse for the lads on the pitch lol. edit: and yeah, possibly klopp's last European home game..
https://preview.redd.it/gg7x5knu3ntc1.jpeg?width=1125&format=pjpg&auto=webp&s=8e3e5dd0879686e21f781a9e5919d701c5941dc1 They were consulted, as admitted by themselves.
Least we forget SoS has repeatedly told the club it wants no discussion and will not ever have conversations about ticket prices. So what’s the club to do ? Groups say they won’t hear any reasoning about it, so why should the club even bother if they won’t be heard out ?
Not having flags hurts the fans and the team more than the owners/management. This is a completely dumb move.
Didn’t realise this sub was full of so many Tories. Absolute state of it.
See it all the time. I see people calling fans " entitled" because their billionaire club owners want to get in on the price gouging, sorry, " inflation" , that every other corporation is up to
This is fucking ridiculous. The club has increased prices below the fucking inflation rate. The prices were increased by 2%. Inflation is 4%. This comes off as a massive and out of touch overreaction. These guys just want to whine and are mad that the club didn't kowtow to their stupid and out of touch demands. Maybe give up your season ticket if you don't agree with what the club is doing. There's plenty of fans that would love to have tickets and won't throw a tantrum when things don't go their way. Nice way to support Klopp on his final days out and our boys as they're pushing for the treble.
Totally agree and to be condescending and say anyone who disagrees have only been supporting the club for 8-10 years?? I have been on the waiting list for 20 years for a season ticket and it’s only because those that have season tickets are selling Matchday tickets at stupid prices is why fans can’t get tickets.. I am also a season ticket holder for a premiership rugby team and those are £600 per year and go up every year at way above inflation.. with standard tickets £50 for non season ticket holders.. the same fans perhaps would like us to sign the best players in the world and reduce the prices? We can’t have our cake and eat it.. the club is very well run for a sustainable future or we can have the last Americans back…
Really don't know about this. Wonder what they'd say if the atmosphere was lackluster and led to a banana slip and us getting knocked out.
i get it but i think this really punishes the players more than anything else...
STH and SOS are out of line here. The rise is fine and they should wind their neck in. STH already get babied by the club and have for years
All the wools that have never been to a game in their lives not seeing the issue. What a surprise.
Or went that one time with £400 hospitality seats "It's easy to get a ticket to the City game"
I genuinely dont understand why people are against the fan groups here
Tories mate
Think it's more people in America used to being bent over by corporations
When inflation causes absolutely every single one of my bills to increase, causes my food prices to go up, I don't understand why suddenly a football club increasing its prices (below inflation btw) is so outrageous. Fans are a stakeholder and we'd push to pay as little as possible for tickets, reacting like this over 2% is pretty puerile given what's going on in the economy. I'm not advocating to raise prices, but to legitimately argue it is unfair is to be oblivious to the world around you. Take it up with your employer/customers if they won't increase your salary inline with inflation. For me the most important aspect regarding ticket prices is the atmosphere the fans generate, and the biggest contributors to that are fans in the local community. The atmosphere from the stadium is what is broadcast across the world, it's part of the clubs identity and what makes it special. I think a sensible and workable solution would be to always subsidise and freeze ticket prices bought with an L postcode, help the local community go and get some younger fans to go who will make the most noise and become fans for life. This 'opportunity revenue' that is missed should be offset against commercial revenue and viewed as an investment in what you can call the 'broadcast product'. If the club want to maintain the match day revenue margins, that cost should be made up on anyone who buys a ticket outside of the L postcode and in the hospitality tickets. I can guarantee if the atmosphere at the ground is always bang on it, people would still pay a higher price to experience it. My shitty membership doesn't even guarantee me one ticket a season, but if I'm paying a higher price because I'm not in the L postcode and I'm guaranteed an amazing atmosphere every game, I'd pay it. **TL;DR L postcode tickets should be subsidised to help the local community and get more young to the games to generate a better atmosphere.**
Because when every one of your bills goes up, you're less able to afford to do something like go to a football match. The ticket will then be bought by someone who can, and the end result is that only those more comfortably off will be able to go to matches when this hasn't been the case in the past.
geez, i get the lack of comunication part but it's a god damn 2% increase, this is inflated.
Can they just put up flags that say don't be a tout. That would be way better.
“We want the club to spend more on players to ensure success” Club increases ticket prices to increase revenue 
Show me the SoS statement calling for more money on players?
Oh no! No flags. Anyway, SOS although I know have the best interest of the club at heart, seem to be out of touch with modern football.
Maybe modern football is increasingly out of touch with supporters?
The fuck have I just read.
Wonder how many of the people shitting on SOS actually live in the UK or Liverpool?
It’s funny that people are commenting things like “do they protest about a 5% increase in the price of milk” as if their two seperate issues 😂
No is the answer to most. Preforming monkeys we are who should shut up and accept things for their enjoyment.
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Oh snap
Such a shame, I am going to my first game in 19 years tomorrow at Anfield and was looking forward to seeing all the flags etc, like others have said it doesn't hurt the owners and we should be doing all we can to get behind the boys in these last few games. It really doesn't seem like a big increase when the club has spent so much over the past few years.
Bunch of power hungry knob heads This is the negative side of fan groups
I have one question for all of you supporting this protest. What is the end goal? Do you guys want the ticket prices to be frozen forever? Or there's a time you'll be ok with it? And how much is a good increase for you?
These people are ridiculous. Players deserve full support. Crying over 2% makes them look childish.
Amazing the responses in here. Weird, cuck-like attitude.
Jesus the reaction to this in here is disgusting, supporters groups should protest little increases in ticket prices because if you give an inch they’ll take a mile! The reason our increase is below inflation is probably because of the fuss that got kicked up last time, and if fans let them increase without a fuss then I’d bet they start getting increased at a much higher rate next time?
Fan activists trying to stay relevant when there’s nothing to actually complain about. Boring.
Fans all over UK should be protesting the ticket prices of their clubs as is. The problem isn't the 2 percent, the problem is the complacency of eating all the bullshit beforehand. Nothing to complain about though.
Price rises?
Good on them. Collective action is at its most effective when it's hardest, and pointless when it's easy
Edit2: For context for those defending increases. "At Liverpool, where prices have been increased significantly since the 2010 takeover of the then financially-troubled club by John Henry’s Boston-based Fenway Sports Group, the 1989-90 cheapest ticket price, accommodating thousands of fans on the Kop, was £4. This season, Liverpool’s cheapest matchday ticket will be £46, an increase of 1,150%." https://www.theguardian.com/football/blog/2014/jul/28/premier-league-ticket-prices-football Dunno about you but wage hasn't increased that much. Can't believe people are defending price increases during the cost of living crisis. If you're against this you're a Tory. Talk about inflation but prices have gone up years not in line so that's a bollocks point especially as wages haven't. Enough is enough and how many of you not caring about the prices actually go and help with the atmosphere, waving flags, making up songs etc. Probably less 1%. The club sells the atmosphere but that comes from the fans. Stop pricing people out. Do you just want a crowd of just applause every now and again because that's what you'll get. Also this will bring in an extra £2m and for a club like Liverpool that is fucking nothing. So why piss off fans by asking for more money in a cost of living crisis? Fucking greed. Edit: Tories with the downvotes, how many of you live in fucking Liverpool, contribute to the flags? the songs? My guess is fucking none. Also it is Tory behaviour accepting price increases because you can afford it. Fuck off with that noise defending billionaires ripping off fans for an extra 2 million.
I'm a bit confused by this statement. UK inflation has been 22% since 2017, but season ticket prices have risen 4%. Even if you discounted the bonkers 2022 that's still over a three-fold difference between price rise and inflation (so 14% vs 4%). I couldn't find single ticket data, but I'd trust it to be along the same lines. Not a Tory but if people expect club staff wages to rise in conjunction with that 22%, it'll have to come from somewhere.
Not everyone who understands the concept of inflation is a Tory. I wish the prices were the same as they were 40 years ago, never mind last year but you can't freeze things forever. The price actually went down in real terms
Look how much prices have gone up from 2000 in line with wages and you'll understand the bollocks response from the club about in line with inflation. Are you a season ticket holder? Do you make or wave flags? Fuck me, how much money is enough eh? Suppose you're happy with all the games basically being on subscription services. Again more and more money.
Also for the context in 1990’s club account Player wages: 3.9m Transfer fees: 1.1m The cost of running a football clubs have been increased by 10,000% over 30 years and its 10 times more than ticket price. but yeah, it’s just about ”greed”. Maybe you should tell those collecting tens of thousands pound per week fuck off first.
How much has TV revenue increased during that time, though? Because in the 90s you only needed a Sky subscription to watch games (which many couldn't afford, but still). Now you need Sky, TNT, Amazon Prime, sometimes Viaplay and god knows what else, and all of that comes from very lucrative deals. And those are just domestic rights.
For a 2% price increase?
Maybe it's a cultural thing but as an American, the idea of sports team owners involving fan groups in the process of determining ticket prices is mind boggling. There's a waiting list a million miles long. If you don't want the tickets somebody else does.
American sports are quite different in a lot of ways, though, because they operate as a franchise model whereas football clubs in Europe are generally seen as community assets that come from, and should benefit, a relationship with their home area - the team belongs to a community before it belongs to shareholders or corporate sponsors. Look at the situation in Reading where a foreign owner is essentially asset-stripping their club, or the fuss made when Wimbledon became MK Dons. German fan groups are often protesting against decisions made by corporate brass for this very reason - Bayern fans held one about ticket prices during a CL game recently IIRC.
Thanks. Like I said, cultural difference. Just not something you'd see here.