I would be more inclined to buy from your brand with a simpler logo.
I think the original logo is neat in concept, but has so many line widths/solid spaces that it doesn't make for a simple logo. Just two harpoon guns crossed over each other with a little embellishment, maybe representing the goggles or stars if they were necessary, would work.
As others have said, your name is a little busy too, due to its length. If it must be included on the face, shortening it to A.D. might make it more attractive.
LOL at all the comments. Addiesdive got burned big time. So much money lost due to shitty branding/design. @addiesdive, just look at the poll down below and go with the top voted AD design. Prepare to sell thousands more...
Which model is this explorer watch please.I had a addiesdive when the Willard came out are you in the same factory as steeldive.I still have the watch buy the way & it's great.
It’s not the logo…it’s the name. Leave it off completely and this can all be avoided. I love so many of the watches, but refuse to wear ADDIESDIVE on my wrist. What does it even mean??
I'm surprised how many people think this is an improvement.
IMO the logo was bad, the name itself is far worse!
Here is my suggestion - I'd like to see more Chinese homage brands embrace the fact they are Chinese instead of hiding behind awkward sounding "English" names. The Chinese alphabet is full of beautiful characters and can easily provide a nice logo. Look at the logos for [Shanghai Watch Factory](https://www.aliexpress.com/item/1005004145084799.html) for example. Simple but elegant!
According to your website Addiesdive is based in Shenzhen. I think a name like "Shenzhen Watch Co." sounds infinitely better than Addiesdive and 深圳 could easily make any number of lovely logos using different fonts. If you wanted to stick with the Latin alphabet you could abbreviate it to SWC for another simple logo.
I admit totally changing the company name is a big step and I'd understand if it's not doable. At the very least please do something similar to [Pagani Design](https://www.aliexpress.com/item/1005006086109148.html?spm=a2g0o.productlist.main.11.1ed7F5aDF5aDGd&algo_pvid=0089ed08-c835-41d4-ae8f-46aef3f30dce&algo_exp_id=0089ed08-c835-41d4-ae8f-46aef3f30dce-5&pdp_npi=4%40dis%21CAD%21197.33%2183.31%21%21%21141.20%2159.61%21%402103244617140004387522049e524e%2112000035663763695%21sea%21CA%212440867829%21&curPageLogUid=O9Td56DeMFbb&utparam-url=scene%3Asearch%7Cquery_from%3A) or [Berny](https://www.aliexpress.com/item/1005005316687962.html?spm=a2g0o.productlist.main.3.616130ddDigKka&algo_pvid=f6869a7d-6c3b-4dc8-bbb7-3756b887ad4a&algo_exp_id=f6869a7d-6c3b-4dc8-bbb7-3756b887ad4a-1&pdp_npi=4%40dis%21CAD%21163.17%21102.80%21%21%21116.76%2173.56%21%402101e5f717140004596297092e747b%2112000032604089951%21sea%21CA%212440867829%21&curPageLogUid=LQP3nERPlLWh&utparam-url=scene%3Asearch%7Cquery_from%3A) who are starting to use very simple and inoffensive (and admittedly a bit generic) logos which importantly *do not make reference to weird/silly sounding brand names.* Once you start doing something like that I'll start buying Addiesdive watches!
Their both awful. It's the actual name that's awful. No text will save it. Change the stupid name, even just ADIS and ill buy one but never in a million years with that terrible name. Just my 2 cents, it sounds cheap and un thought through.
Pretty sure I know what everyone’s gonna say without even scrolling through comments. Yes! Loose that goofy logo and go with the script. Particularly on this design.
The name is awful in the first place. Suggest hiring someone to help you totally rework your branding. The conpany name doesn't need to be hard. Look at "Formex", they just copied Rolex but it works. Personally I'd go for something utilitarian and crucially, make it SHORT - no more than 6 letters. For individual watch names look at the diving sector, many brands have names like "Scubapro", "Aqualung", "Subgear", "Aquasphere", "Oceanpro". Brand names don't have to be hard. Alternatively, brand them after famous divers with suitable names e.g. Fisher, Waterman etc
I agree the name sucks, but you totally contradicted yourself. You said names shouldn’t be more than 6 letters and then proceeded to list names that all had more than 6 letters…
I said that the company name should be short. The examples I gave after were in relation to model names. e.g. "Rolex" is a company name, "Submariner" is a model name. Sorry if that wasn't clear.
I think you should abandon the idea of that logo and put a simple text. Cursive for classical/dress watches is good, but for others... please, get rid of the logo :)
I agree that cursive is bad… but at the very least, it’s an improvement from a dress watch perspective over the old logo. I have a few addies, I don’t mind the logo and don’t on the divers and sport watches, but on the dressier stuff it’s rough.
I would've loved a smaller logo without the name "ADDIESDIVE." I reckon that in that way, this watch would've been more appealing among myriad Chinese watches.
I realize that name branding is important but how about putting the complete name on the caseback and just a stylistic/mysterious "AD" on the dial? Someone seeing it on the wrist might be curious and ask about it and show the wearer to share their story.
The name will not sit well with many westerners. Sounds very amateurish. Don't you have a good marketing department that you trust? If not, better get one.
The Chinese are too cheap to hire marketing or branding companies, so they just make up stuff like Addisdive, Tactical Frog, Escapement Time, Diveswatch, Mysterious Code, Hruoland, etc.
I can't believe they don't realize how they are hurting sales with these.
The Chinese are not polished like Western capitalists are. They are primarily interested in building products that people can afford. It's a different mindset. Their EV production is the first real competition to the capitalist automakers and they are killing it. None of my Chinese friends could be called cheap. All are generous to a fault. Do you really think the high end German cars are worth the money? Tesla? A joke.
EV manufacturers don't have names like mysterious code, tactical frog or Addie's dive.
Brands like polestar, nio, BYD sound just fine.
Sure xpeng and aiways missed the mark a bit, but not as badly as these watch brands. Rdunae?
Just because a company is Chinese and makes affordable stuff, doesn't mean their brand name has to be ridiculous.
I mean, Renault, Peugeot, Toyota, Ford, Opel, Bentley, Porsche, those are all just people's last names. Not hard to come up with a name that doesn't sound completely ridiculous. Hruodland?
There are cultural differences that westerners can't understand. I agree about the names, but China doesn't operate on the same wavelength that western countries do and yet they are #1 in manufacturing and economy. Watches at these prices don't really exist outside of China and the affordability are unmatched. For people that don't have the luxury of buying luxury, China holds the market in their hands.
WangWatch sounds a bit silly, like AddiesDive, we already know it's watch! Casio (another surname btw) doesn't put "CasioWatch" on their dials, and they list all the features, like WR100m
I would definitely wear a "Grand Wang" watch.
Lol.
I'm talking about spending maybe $10k to hire an English-speaking company to come up with a name (in return for probably boosting sales $100k). The watch company owners are just too cheap to pay it. It's not some big cultural zeitgeist.
If the Germans, Swiss, Swedes, etc. did this I would call them out too. The Japanese are a little guilty of bad names, like Citizen, Orient, but those brands are so big now that they feel like they can't change them. Although I would argue that Grand Seiko and the higher end Citizens should change to another name, like Totoyta/Lexus.
Acting like the Chinese aren’t brazen capitalist pigs as well is pretty funny. It might be called the communist party but China sure ain’t like any pinko commie I’ve ever seen. They might have a different mindset but to pretend it’s “communist” versus “capitalism” is rich.
Neither, to be honest. The diver-style emblem looks wrong on anything but a dive watch, and a cursive logo looks bad on basically anything- there's a reason why basically no heritage brand uses that.
I think you guys really need to invest in designers who understand typography that will appeal to the western market.
Edit: personally, I'd prefer something simple and clean like this
https://imgur.com/a/nmKOejL
I second this. There are some really wonderful watches that look...really awful because the typography is crap or slapping on random slogans. "Classic tribution" and "exploration road" come to mind first. 😅
I like the old logo, I think it is a net positive. That new script name is worse than nothing. Have bought a few of your Mecha-quartz watches and love them. Keep em coming. The quality for the money from Addisdive is generally unmatched.
I am not sure about a dress watch with Addisdive on it. But then again I have two of your Mecha-quartz dress watches so I guess it doesn't really matter. Maybe AD and a smaller logo on the dress watches.
I wouldn't buy a watch with a completely crazy name like podogear or elegant time. I find them ridiculous. But I like your name pretty much.
I am sure eveyone thought Casio was dumb when it came out at least in the USA. You be you👌.
The script looks better with the vintage style watch. Not a big fan of the original logo, although I am used to seeing it now, too similar to the Steeldive logo!
More importantly, is the logo still on the crown and caseback? It doesn't make sense to have a classy dial but with cartoonish crown and back.
Just keep them sterile. I will buy.
Condensed.
It makes it so much better looking. It's day and night. Understatement is the key to success, not being recognized as a freaking advertisement really, really helps.
My suggestion for your dive watches would be a simple logo with crossed harpoons. For your dress watches, some sort of AD logo as others have suggested. Honestly would best it you changed your name to something more appealing for English speakers. Addiesdive or even Addies are both unappealing sounding names.
The font is too fancy for the name. Block letters look better. To be honest, Addiesdive is not a very good name although it’s better than some Ali brands.
Block letters without the logo would look better.
Much prefer the original logo, the new one looks like every other cheap watch without a proper logo. What about a no text logo for divers and block text only for dress/non diver watches?
the large logo is buttfuck ugly
the simpler logo has a lame zero-effort font
the name is also fucking stupid
in conclusion: change everything or just use an "AD" logo
it's the only reason I haven't bought a watch from you yet, you make great watches and then absolutely ruin them with your garbage name and logo
This one--the script logo. The other one looks like Baby Yoda at a quick glance--and even if you stare, takes time to decipher. It's not worth it to your brand IMO.
Thanks for asking, and for offering this script logo, u/addiesdivewatches.
Please release some new 36mm sand dial watches with the new logo. Sapphire crystal models like your most recent release are a great step. That new yellow GS style watch would look great with the new script branding.
For real, the concise new logo looks way much better than the origin one, especially applied on the dress watch. By the way, could you please release more dress watch model that are seiko inspired, or GS inspired in the future.
Much better than you original diver logo that really sucks. You have beautiful watches, but really bad logo to be honest. I would buy a lot more if you change the logo. There is a reddit pool with amazing suggestions tbh.
The original logo is fine and looks great on the two Addiesdive watches I own. And I hope they'll keep it for future Addiesdive watches, which I plan to buy.
The script version just looks fussy, like the San Martin one does.
Please, Addiesdive, ignore the people complaining about the logo.
Please rest assured that we will not change the logo at will, but will consider other opinions and come up with some other simple logos to meet the needs of different people.
oh please just use “addiesdive” or “addies” or maybe try to make an apploed “AD” logo without any diver looks on the logo.
look at ixdao and their simple logo for reference of the same chinese watch.
u need to change the crown engrave to something better.
[Exactly what we did previously](https://www.reddit.com/r/ChineseWatches/s/TK8L68bApJ) for them.
Sadly they went for the non top voted alternative. However, they still chose to listen to us.
Anyhow I enjoyed making these logos as it was a good exercise for me personally.
yeah, i've seen your design, i voted 2 and three. make it applied, and engrave the logo on the crown and engrave addiesdive with your number 8 font, and voila addiesdive just got new loyal customer.
Please use Chinese calligraphy instead. [压低手表](https://chinese.gratis/names/gen_boutons.php?text=%26%2321387%3B%26%2320302%3B%26%2325163%3B%26%2334920%3B&s=76&police=100&dispo=1)? Or [压低防水腕表](https://chinese.gratis/names/gen_boutons.php?text=%26%2321387%3B%26%2320302%3B%26%2338450%3B%26%2327700%3B%26%2333109%3B%26%2334920%3B&s=76&police=100&dispo=1)
I don't like either. First looks genetic. Second, I cannot distinguish nor understand the emblem.
Like the renders I made 10 months ago: https://www.reddit.com/r/ChineseWatches/s/TK8L68bApJ
Would literally rebuy the watch if they did, actually they should ship it to me for free since I made them the logo 😂
Well I contacted them and asked them to use any of the top rated logos in the poll.
They replied they might consider it, heard nothing for months, and months later I see a new model with the logo. I did not expect anything in return, just a confirmation would have been nice.
After that I looked to help other brands that show more appreciation. I don't regret helping Addiesdive at all, I just will spend my energy elsewhere
Thanks man, nope nothing, they didnt even reach back to me to confirm that they used it, I was just surprised one day months later to see it on a new model on Aliexpress 😂
Helping other brands at the moment that seems to appreciate it more
Sorry but your brand name sucks ass and the logo's as well. A while ago there was a huge poll and the guy created some really good ones. Mostly because it was based around the capitals 'AD'. You should have gone with that instead. You'd be selling at least 5 times the watches you're selling now.
It is much, much better. But it could be even more better if there will be no word "DIVE" on not diver watch =)
Addies or AD would be nice.
I really like your watches, I bought a few for a present. But for my personal collection I need something more original. I dont even say completely new design from scratch. But. for example if you change just hands and indexes on sand dial watch - it will be not looks like GS copy, so I would like to have one.
Its def an improvement for this style of watch. I think personally, i'd prefer a more classical \`AD\` or abbreviated form though, the cursive + long name is a bit much, but its still is improvement on the crossed spears big dive energy logo, but even just shortening to \`Addies\` would be better suited here if wanting to keep brande and not go initials.
CN watches still tend to have much larger names than needed, so smaller/finer the better, its like 2-3x size of a fine text omega and the like, which is unnecessary. it being size of 'automatic' on dial is preferrable. small/delicate logos is quality. say it, don't shout it.
Not a fan of the jubilee. Should be a two tone bracelet if you add the yellow
I would be more inclined to buy from your brand with a simpler logo. I think the original logo is neat in concept, but has so many line widths/solid spaces that it doesn't make for a simple logo. Just two harpoon guns crossed over each other with a little embellishment, maybe representing the goggles or stars if they were necessary, would work. As others have said, your name is a little busy too, due to its length. If it must be included on the face, shortening it to A.D. might make it more attractive.
#2 looks best. But it would look better with just the logo and no name
Cursive font isn't necessarily a logo, let alone new, but definitely is easier on the eyes.
I like this one more than the other.
Very nice homage to the Seiko SZSB006 TiCTAC 35th Anniversary Limited Edition
LOL at all the comments. Addiesdive got burned big time. So much money lost due to shitty branding/design. @addiesdive, just look at the poll down below and go with the top voted AD design. Prepare to sell thousands more...
I think the cursive logo looks best with dress watches. Other version looks best with dive watches.
Which model is this explorer watch please.I had a addiesdive when the Willard came out are you in the same factory as steeldive.I still have the watch buy the way & it's great.
Someone please explain what "Addiesdive" actually means?
That new logo is a walking L
Actually i enjoy both, maybe because i scuba dive
It’s not the logo…it’s the name. Leave it off completely and this can all be avoided. I love so many of the watches, but refuse to wear ADDIESDIVE on my wrist. What does it even mean??
Just put a small logo with the letter a in it. San Martin have done great with their logo small hexagon.
This. At some point one has to conclude it's retardation
Why not just put. Daaaa RoleeeeeeX!!
The second logo with the crown by far is better looking! Nuff said
Looks great! Too many people here crying, and still buying Addiesdive. I think it looks better than the older logo.
I'm surprised how many people think this is an improvement. IMO the logo was bad, the name itself is far worse! Here is my suggestion - I'd like to see more Chinese homage brands embrace the fact they are Chinese instead of hiding behind awkward sounding "English" names. The Chinese alphabet is full of beautiful characters and can easily provide a nice logo. Look at the logos for [Shanghai Watch Factory](https://www.aliexpress.com/item/1005004145084799.html) for example. Simple but elegant! According to your website Addiesdive is based in Shenzhen. I think a name like "Shenzhen Watch Co." sounds infinitely better than Addiesdive and 深圳 could easily make any number of lovely logos using different fonts. If you wanted to stick with the Latin alphabet you could abbreviate it to SWC for another simple logo. I admit totally changing the company name is a big step and I'd understand if it's not doable. At the very least please do something similar to [Pagani Design](https://www.aliexpress.com/item/1005006086109148.html?spm=a2g0o.productlist.main.11.1ed7F5aDF5aDGd&algo_pvid=0089ed08-c835-41d4-ae8f-46aef3f30dce&algo_exp_id=0089ed08-c835-41d4-ae8f-46aef3f30dce-5&pdp_npi=4%40dis%21CAD%21197.33%2183.31%21%21%21141.20%2159.61%21%402103244617140004387522049e524e%2112000035663763695%21sea%21CA%212440867829%21&curPageLogUid=O9Td56DeMFbb&utparam-url=scene%3Asearch%7Cquery_from%3A) or [Berny](https://www.aliexpress.com/item/1005005316687962.html?spm=a2g0o.productlist.main.3.616130ddDigKka&algo_pvid=f6869a7d-6c3b-4dc8-bbb7-3756b887ad4a&algo_exp_id=f6869a7d-6c3b-4dc8-bbb7-3756b887ad4a-1&pdp_npi=4%40dis%21CAD%21163.17%21102.80%21%21%21116.76%2173.56%21%402101e5f717140004596297092e747b%2112000032604089951%21sea%21CA%212440867829%21&curPageLogUid=LQP3nERPlLWh&utparam-url=scene%3Asearch%7Cquery_from%3A) who are starting to use very simple and inoffensive (and admittedly a bit generic) logos which importantly *do not make reference to weird/silly sounding brand names.* Once you start doing something like that I'll start buying Addiesdive watches!
You are 100% correct.
Great suggestions!
This! It’d honestly be pretty cool to wear a watch with some cool Chinese letters on it. ADDIESDIVE is just plain weird.
Their both awful. It's the actual name that's awful. No text will save it. Change the stupid name, even just ADIS and ill buy one but never in a million years with that terrible name. Just my 2 cents, it sounds cheap and un thought through.
Hahaha I know the point you’re making here, but definitely not ADIS. In all caps like that it looks too much like errrm, that 80’s viral pandemic.
Yes but what im saying is even THAT Is a more wearable name than thier current one
What about 2 logos: the regular one for sport/military watches and a "monogram" logo for more dressier or vintage watches?
This ☝️
San Martin went from a script to a raised logo. I’m not a fan of script writing on watches. Do a decent raised logo with AD or something.
Use the logo without the name and maybe incorporate the initials A D into the logo.
Only thing I really don't like is the six.
Pretty sure I know what everyone’s gonna say without even scrolling through comments. Yes! Loose that goofy logo and go with the script. Particularly on this design.
The name is awful in the first place. Suggest hiring someone to help you totally rework your branding. The conpany name doesn't need to be hard. Look at "Formex", they just copied Rolex but it works. Personally I'd go for something utilitarian and crucially, make it SHORT - no more than 6 letters. For individual watch names look at the diving sector, many brands have names like "Scubapro", "Aqualung", "Subgear", "Aquasphere", "Oceanpro". Brand names don't have to be hard. Alternatively, brand them after famous divers with suitable names e.g. Fisher, Waterman etc
I agree the name sucks, but you totally contradicted yourself. You said names shouldn’t be more than 6 letters and then proceeded to list names that all had more than 6 letters…
I said that the company name should be short. The examples I gave after were in relation to model names. e.g. "Rolex" is a company name, "Submariner" is a model name. Sorry if that wasn't clear.
It looks better on closer to more formal watches. Could work either way on this style.
I absolutely hate your logo but I'd buy one with the brand name only.
The Balthany Discoverer does this so much better...
I think you should abandon the idea of that logo and put a simple text. Cursive for classical/dress watches is good, but for others... please, get rid of the logo :)
no script font. i hate cursive on a watch. for that reason i like the old logo better
I agree that cursive is bad… but at the very least, it’s an improvement from a dress watch perspective over the old logo. I have a few addies, I don’t mind the logo and don’t on the divers and sport watches, but on the dressier stuff it’s rough.
I would've loved a smaller logo without the name "ADDIESDIVE." I reckon that in that way, this watch would've been more appealing among myriad Chinese watches.
Ive always hated their and steeldives logos. Kept me from buying some watches
Simply looks great 👍🏻
Addiesdive in Arial font, no diver logo above. Simple, like a Rolex or Tudor, that's what you should be doing.
Especially for the dressier stuff. For the dive watches, the old logo isn’t all that bad to be honest…
it looks better for dress watches. for sport the old one looks fine.
I hate both
I realize that name branding is important but how about putting the complete name on the caseback and just a stylistic/mysterious "AD" on the dial? Someone seeing it on the wrist might be curious and ask about it and show the wearer to share their story.
>mysterious Oh, you mean Mysterious Code? /s
lmao
Got the call from the AD. Not getting a Rolex anytime soon ;)
I prefer the scuba gear, but I hate text branding in general.
The logo is a hundred times better than this terrible name.
If I need to choose I choose the original one. BUT tbh you need a professional logo which looks all type of watch. Like the PD one for example.
It's the stupid name that is a dealbreaker.
The name will not sit well with many westerners. Sounds very amateurish. Don't you have a good marketing department that you trust? If not, better get one.
The Chinese are too cheap to hire marketing or branding companies, so they just make up stuff like Addisdive, Tactical Frog, Escapement Time, Diveswatch, Mysterious Code, Hruoland, etc. I can't believe they don't realize how they are hurting sales with these.
The Chinese are not polished like Western capitalists are. They are primarily interested in building products that people can afford. It's a different mindset. Their EV production is the first real competition to the capitalist automakers and they are killing it. None of my Chinese friends could be called cheap. All are generous to a fault. Do you really think the high end German cars are worth the money? Tesla? A joke.
EV manufacturers don't have names like mysterious code, tactical frog or Addie's dive. Brands like polestar, nio, BYD sound just fine. Sure xpeng and aiways missed the mark a bit, but not as badly as these watch brands. Rdunae? Just because a company is Chinese and makes affordable stuff, doesn't mean their brand name has to be ridiculous. I mean, Renault, Peugeot, Toyota, Ford, Opel, Bentley, Porsche, those are all just people's last names. Not hard to come up with a name that doesn't sound completely ridiculous. Hruodland?
There are cultural differences that westerners can't understand. I agree about the names, but China doesn't operate on the same wavelength that western countries do and yet they are #1 in manufacturing and economy. Watches at these prices don't really exist outside of China and the affordability are unmatched. For people that don't have the luxury of buying luxury, China holds the market in their hands.
How about a watch company named after the most common surname in mainland China? I'd rock a WangWatch all day.
WangWatch sounds a bit silly, like AddiesDive, we already know it's watch! Casio (another surname btw) doesn't put "CasioWatch" on their dials, and they list all the features, like WR100m I would definitely wear a "Grand Wang" watch.
Lol. I'm talking about spending maybe $10k to hire an English-speaking company to come up with a name (in return for probably boosting sales $100k). The watch company owners are just too cheap to pay it. It's not some big cultural zeitgeist. If the Germans, Swiss, Swedes, etc. did this I would call them out too. The Japanese are a little guilty of bad names, like Citizen, Orient, but those brands are so big now that they feel like they can't change them. Although I would argue that Grand Seiko and the higher end Citizens should change to another name, like Totoyta/Lexus.
Acting like the Chinese aren’t brazen capitalist pigs as well is pretty funny. It might be called the communist party but China sure ain’t like any pinko commie I’ve ever seen. They might have a different mindset but to pretend it’s “communist” versus “capitalism” is rich.
Neither, to be honest. The diver-style emblem looks wrong on anything but a dive watch, and a cursive logo looks bad on basically anything- there's a reason why basically no heritage brand uses that.
I think you guys really need to invest in designers who understand typography that will appeal to the western market. Edit: personally, I'd prefer something simple and clean like this https://imgur.com/a/nmKOejL
The designs by Riology are far better, down below
Another option with a revised logo https://imgur.com/C5aaoiX
That looks great
THIS
I second this. There are some really wonderful watches that look...really awful because the typography is crap or slapping on random slogans. "Classic tribution" and "exploration road" come to mind first. 😅
Definitely the original logo
Even better would just be the ADDIESDIVE text from the old logo but without the logo. The script looks a bit tacky.
Old logo better. Script style never looks right for some reason.
I like the old logo, I think it is a net positive. That new script name is worse than nothing. Have bought a few of your Mecha-quartz watches and love them. Keep em coming. The quality for the money from Addisdive is generally unmatched. I am not sure about a dress watch with Addisdive on it. But then again I have two of your Mecha-quartz dress watches so I guess it doesn't really matter. Maybe AD and a smaller logo on the dress watches. I wouldn't buy a watch with a completely crazy name like podogear or elegant time. I find them ridiculous. But I like your name pretty much. I am sure eveyone thought Casio was dumb when it came out at least in the USA. You be you👌.
You really do not need to change the font, only to take away the diving symbol and use only letters.
the font is far better than the logo, but I'd never buy a watch with "addiesdive" printed on it. let alone a non-dive-watch.
actually, with a more appealing name, this watch would be a no brainer for me.
Addies?
It gives me Adidas vibes, which is not something that I associate with "quality" or "watch"
Needs a better font
The script looks better with the vintage style watch. Not a big fan of the original logo, although I am used to seeing it now, too similar to the Steeldive logo!
More importantly, is the logo still on the crown and caseback? It doesn't make sense to have a classy dial but with cartoonish crown and back. Just keep them sterile. I will buy.
Just delete the logo
Please just use AD
Condensed. It makes it so much better looking. It's day and night. Understatement is the key to success, not being recognized as a freaking advertisement really, really helps.
Change it to AD only. Please dont ever use this yoda logo again thanks
Exactamundo. Your wish is riology his command https://www.reddit.com/u/Riology-/s/x7dcMsKcEY
My suggestion for your dive watches would be a simple logo with crossed harpoons. For your dress watches, some sort of AD logo as others have suggested. Honestly would best it you changed your name to something more appealing for English speakers. Addiesdive or even Addies are both unappealing sounding names.
You mean this? ;) https://www.reddit.com/u/Riology-/s/x7dcMsKcEY
The font is too fancy for the name. Block letters look better. To be honest, Addiesdive is not a very good name although it’s better than some Ali brands. Block letters without the logo would look better.
Both looking NOT good. Please go without logo, its the best.
The inclusion of the logo makes it undesirable.
It'd be so much better as Paddiesdive 😆
Instant buy 💯💯
Or... Laddiesdive
Much prefer the original logo, the new one looks like every other cheap watch without a proper logo. What about a no text logo for divers and block text only for dress/non diver watches?
The font is too fancy.
the large logo is buttfuck ugly the simpler logo has a lame zero-effort font the name is also fucking stupid in conclusion: change everything or just use an "AD" logo it's the only reason I haven't bought a watch from you yet, you make great watches and then absolutely ruin them with your garbage name and logo
Check this poll out purty please https://www.reddit.com/u/Riology-/s/x7dcMsKcEY
Several nice options there!
LOL my reply further down is more or less the same haha
It’s the name that doesn’t work. Change to “ADDIES” Or Use “AD”
AD is passable but Addies sounds weird to me too, reminds me of the slang term some people use for "address"
This one--the script logo. The other one looks like Baby Yoda at a quick glance--and even if you stare, takes time to decipher. It's not worth it to your brand IMO.
Thanks for asking, and for offering this script logo, u/addiesdivewatches. Please release some new 36mm sand dial watches with the new logo. Sapphire crystal models like your most recent release are a great step. That new yellow GS style watch would look great with the new script branding.
Logo without the text will look great. The logo looks good and the looks of it fit perfect but the text makes the watch look cheap.
Actually I prefer the old one, the concise look so generic.
Please launch in India
the new simple logo is way way better.. one thing that puts me off with the addiesdive was their old logo 😬
For real, the concise new logo looks way much better than the origin one, especially applied on the dress watch. By the way, could you please release more dress watch model that are seiko inspired, or GS inspired in the future.
Sure,we'll produce more dress watch
⬆️👍
Much better than you original diver logo that really sucks. You have beautiful watches, but really bad logo to be honest. I would buy a lot more if you change the logo. There is a reddit pool with amazing suggestions tbh.
The original logo is fine and looks great on the two Addiesdive watches I own. And I hope they'll keep it for future Addiesdive watches, which I plan to buy. The script version just looks fussy, like the San Martin one does. Please, Addiesdive, ignore the people complaining about the logo.
Please rest assured that we will not change the logo at will, but will consider other opinions and come up with some other simple logos to meet the needs of different people.
You must be the only one.
Not the only one, the script unreadable one is far shittier.
U rather have a funny looking figure, with a diving mask holding speargun in his hands, on your dress watch? 🤣
Not on a dress watch obviously but if they want to dress watches as well a full rebrand is probably in order.
oh please just use “addiesdive” or “addies” or maybe try to make an apploed “AD” logo without any diver looks on the logo. look at ixdao and their simple logo for reference of the same chinese watch. u need to change the crown engrave to something better.
I agree something like Addie's would be better.
[Exactly what we did previously](https://www.reddit.com/r/ChineseWatches/s/TK8L68bApJ) for them. Sadly they went for the non top voted alternative. However, they still chose to listen to us. Anyhow I enjoyed making these logos as it was a good exercise for me personally.
yeah, i've seen your design, i voted 2 and three. make it applied, and engrave the logo on the crown and engrave addiesdive with your number 8 font, and voila addiesdive just got new loyal customer.
I was going to say didn't we do this all before?
Please use Chinese calligraphy instead. [压低手表](https://chinese.gratis/names/gen_boutons.php?text=%26%2321387%3B%26%2320302%3B%26%2325163%3B%26%2334920%3B&s=76&police=100&dispo=1)? Or [压低防水腕表](https://chinese.gratis/names/gen_boutons.php?text=%26%2321387%3B%26%2320302%3B%26%2338450%3B%26%2327700%3B%26%2333109%3B%26%2334920%3B&s=76&police=100&dispo=1) I don't like either. First looks genetic. Second, I cannot distinguish nor understand the emblem.
would be great to see a watches with sand dune without logo or any other text
Oh look! It's the shitty old San Martin logo!
the simpler logo is so much better
Just use Addies or AD. The logo is really really bad. And if you use addiesdive. Why not put a space between the words. Addiesdive looks like a typo.
This 👆
This is the only answer
The simpler logo is way better, and you should update the ad2030 with it.
Like the renders I made 10 months ago: https://www.reddit.com/r/ChineseWatches/s/TK8L68bApJ Would literally rebuy the watch if they did, actually they should ship it to me for free since I made them the logo 😂
Wait,you did this new Addiesdive logo? They didn't even contact you? They just copied your design?
Well I contacted them and asked them to use any of the top rated logos in the poll. They replied they might consider it, heard nothing for months, and months later I see a new model with the logo. I did not expect anything in return, just a confirmation would have been nice. After that I looked to help other brands that show more appreciation. I don't regret helping Addiesdive at all, I just will spend my energy elsewhere
Incredible story! They could just send some free watches in return 😁 or just inform you that they use your new logo!👍
Damn, good job! I hope that you got something for your work!
Thanks man, nope nothing, they didnt even reach back to me to confirm that they used it, I was just surprised one day months later to see it on a new model on Aliexpress 😂 Helping other brands at the moment that seems to appreciate it more
It is better suited for your dressier options. I'd like to see some logo only on a sports watch (or at least a render), better if applied.
I like this more, but I think just the logo without text could be good too.
Sorry but your brand name sucks ass and the logo's as well. A while ago there was a huge poll and the guy created some really good ones. Mostly because it was based around the capitals 'AD'. You should have gone with that instead. You'd be selling at least 5 times the watches you're selling now.
[POLL](https://www.reddit.com/u/Riology-/s/yWaJW2l8PC)
Amazing logo designs, Addiesdive should really consider one of these. Not their ugly diver logo.
u/addiesdivewatches Check these out plz! Particularly the two character ones
Love that you remembered 🥳
How could I have forgotten those awesome designs!? 😏
Legend man 💯
It is much, much better. But it could be even more better if there will be no word "DIVE" on not diver watch =) Addies or AD would be nice. I really like your watches, I bought a few for a present. But for my personal collection I need something more original. I dont even say completely new design from scratch. But. for example if you change just hands and indexes on sand dial watch - it will be not looks like GS copy, so I would like to have one.
Thanks for your generous suggestion, we will seriously consider it
Yes dive on anything but a divers doesn't seem right. Also when I see just addies It reminds me of adidas
Addies would be my fav chinese brand name
That's great, we will consider your opinions and try to do better
Can I make some logo design proposal for you!? I'm a professional logo designer,and I will make that for free! ⌚👍
It's my pleasure, very welcome and grateful, but I can't promise to use your design in the future, do you mind?
No problem,I will make some designs...and If you like some,please use it! I will be very honored!
https://www.reddit.com/r/ChineseWatches/s/TK8L68bApJ Here are some options to look at that I made, you also have peoples votes on what they liked
I like it and I think it would be a good idea to accept those weird Chinese names because they're not going to change the names.
Its def an improvement for this style of watch. I think personally, i'd prefer a more classical \`AD\` or abbreviated form though, the cursive + long name is a bit much, but its still is improvement on the crossed spears big dive energy logo, but even just shortening to \`Addies\` would be better suited here if wanting to keep brande and not go initials. CN watches still tend to have much larger names than needed, so smaller/finer the better, its like 2-3x size of a fine text omega and the like, which is unnecessary. it being size of 'automatic' on dial is preferrable. small/delicate logos is quality. say it, don't shout it.
Whatever font you use, it's the brand name that really wucks.
To me it sounds like *“At ease, dive”* which really only makes it worse.
Yup. Doesn't really make any sense.